THE MUSIC LOUNGE Kicked Off Miami Music Week In Partnership With CraveOnline, iHeart Media And Billboard Magazine

THE MUSIC LOUNGE Kicked Off Miami Music Week In Partnership With CraveOnline, iHeart Media And Billboard Magazine

CELEBRATING 10 YEARS OF THE BIGGEST NAMES IN ELECTRONIC DANCE CULTURE --AT W SOUTH BEACH DURING MIAMI MUSIC WEEK 2016

MIAMI, March 24, 2016 /PRNewswire/ -- THE BMF MUSIC LOUNGE touched down in South Beach to celebrate the 10th Anniversary of its ground breaking influencer driven, performance based concept in partnership with CraveOnline, iHeart Media and Billboard Magazine at W South Beach during Miami Music Week 2016. Kicking off Thursday, March 17 through Saturday, March 19th, the exciting three-day lineup, sponsored by W South Beach Hotel & Residences, 7UP, V-MODA, Jägermeister, Heineken, Swatch, and the Media Nanny was the place to be. There were also special performances and appearances by Martin Garrix, NERVO, Steve Aoki, Disclosure, Reggie Bush, Jeremy Shockey, EJ Johnson, Victoria Secret Angels Romee Strijd, Cash Cash, Zen Freeman, Blasterjaxx, Kaskade, Above & Beyond, Dirty South, Hardwell, Feenixpawl, Junior Sanchez, Laidback Luke, MK, Prince Fox, Armin van Buuren, Sunnery James and Ryan Marciano, to name a few.

The drinks were flowing each day, as VIPs like Kaskade, Steve Angelo and Paul Damixie were spotted sipping on Heineken and Jägermeister and 7UP created custom cocktails for the festivities. Norwegian DJ MOTI was unable to contain his excitement upon receiving a personalized and engraved bottle of Jägermeister saying he wasn't sure if he'd drink it or mount it as a trophy. Guests could catch their fave DJs and VIPs in the super VIP Crave/7UP lounge where local radio partners Y100, Evolution, DMP, and Remix Top 30 curated interviews all week on site. It was also at the Crave/7UP Lounge that Martin Garrix announced and released his brand new very inspiring "Music Lifts You Up" video, which can be seen here http://events.craveonline.com/music/ultra-music-festival-martin-garrix-music-lifts-you-up/.

Famed DJs, VIPs and fashionistas including Reggie Bush, DJ Irie, Zen Freeman and Sultan and Shepard loved Swatch's latest collection and were excited to take home swanky timepieces of their choice. Celebs like Cash Cash, Hardwell and Oliver Heldens stopped by the V-MODA lounge where they tried on headphones, each picking a different color.

This year, Audien, James Hype, Paul Damixie and many others were honored with the Remix Award (produced by iHeart'sRemix Top30 & DMP) at W South BeachHotel.

Please see link for all images: https://www.dropbox.com/sh/1on67ldn5lkorq4/AABgcWqRhIwTth_RHk2uH-9la?dl=0

CONTACT: Carrie Hyman, carrie@taraink.com, 305-864-3434

SOURCE THE BMF MUSIC LOUNGE

THE BMF MUSIC LOUNGE


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