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Thursday, December 17, 2015

Molotov Joins Forces With LG To Reinvent the Television Experience

Molotov Joins Forces With LG To Reinvent the Television Experience

PARIS, December 17, 2015 /PRNewswire/ --



Launched in June 2015 by French TV and Internet industry veterans, the startup


continues to disrupt the current TV distribution marketplace  



Molotov, the new OTT television distribution platform created by French media
entrepreneurs JeanDavid Blanc and Pierre Lescure, has announced details of a new
partnership with LG Electronics. The agreement drastically expand the reach of Molotov and
gives consumers an entirely new way to experience live television.



(Logo:
http://photos.prnewswire.com/prnh/20151217/296978LOGO )




From the beginning of 2016, Molotov will become available on all LG Smart TVs via the
LG webOS 2.0 platform. Users will be able to experience Molotov directly as part of webOS
2.0, which together will seamlessly create a new, connected and fully customizable way to
watch television via the unparalleled picture quality offered by LG OLED TV technology.



Molotov offers its users live TV access and a "catch-up" service from any device,
which highlights its visually intuitive way to watch and discover television programmes.
"Bookmarking" (a mix of notifications, information and advance recording function) is
offered with navigation possible by channel, programme type, or by those featured
(searchable by directors, presenters, actors, guests, historical figures, etc.) These
features allow the user to discover programmes they never knew existed or which they could
have easily missed. Users can also share their own television experiences via a wide range
of social media functions.



Molotov co-founder JeanDavid Blanc commented: "Our partnership with LG is a
significant step forward in achieving the vision of Molotov. Our goal is to reinvigorate
the television viewer's experience through distribution to connected devices. As we work
to achieve this, we can't think of a better partner than LG. Together we will provide
users with a totally new way to enjoy television and the content it offers."



Fellow co-founder Pierre Lescure also said: "Our new partnership with LG represents
only the beginning for Molotov. We're driving television into a new era by allowing
viewers to access live programming, favorite programs, bookmarks, preferences and
subscription channels as they wish. Television is no longer 'attached to the wall', but is
now freed from wires and available to viewers wherever they are, and whatever screen they
may be using."



Molotov will be initially available in the French market, distributing well over 80
local and international channels. Since its initial announcement on 18th June 2015, tens
of thousands of people have registered to use Molotov. The service is currently rolling
out to registered molotov.tv users, before being offered to the wider public at a later
date.



About Molotov:



A new distribution service, Molotov was born out of the will of its founders to
modernise the way we watch television. Created by JeanDavid Blanc, founder of AlloCine
with Pierre Lescure, founder of Canal +, Jean-Marc Denoual (TF1), Molotov has reinvented
the viewer interface, and offers a completely new means of access to programmes and
channels.




 
For further details: 
Erin Mullally, Hopscotch Europe 
Tel : +44-208-133-3140 
Email : press@molotov.tv 
Mediakit : http://www.molotov.tv/press 


 





Photo:
http://photos.prnewswire.com/prnh/20151217/296978LOGO


Photo:http://photos.prnewswire.com/prnh/20151217/296978LOGO
http://photoarchive.ap.org/
Photo:http://photos.prnewswire.com/prnh/20151217/296978LOGO
http://photoarchive.ap.org/
Molotov


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