Shareablee Ranks Top Ten TV Networks in October 2015

Shareablee Ranks Top Ten TV Networks in October 2015

AMC breaks into Top Ten; Esquire Network sees largest growth in October

NEW YORK, Nov. 17, 2015 /PRNewswire/ -- Shareablee Inc., the leading social media benchmarking and audience analysis firm that partners with TV and cable networks CBS, NBC, ESPN, Univision, FOX News and CNN, among others, today released an October ranking of the most socially engaged TV Networks in the U.S. The ranking, which includes all television shows and the main network brand accounts under their respective networks, reflects a total of 542.4 million social actions across Facebook, Twitter, Instagram, Tumblr and YouTube. Engagement for TV networks increased 7 percent compared to September 2015, driven by a growth of 35 percent on Instagram and 15 percent on Twitter.

AMC broke into the Top Ten in October, driven by the premiere of The Walking Dead which has been the top primetime TV show since its premiere on October 8th. ABC ranked number one on Facebook with 33.3 million actions and scored the top engaged broadcast show in October overall: America's Funniest Home Videos. ABC also captured the most social amplification (shares and retweets) of any TV network with 7.8 million shares and retweets on Facebook and Twitter. NBC ranked number one on YouTube with 1.4 million actions excluding views, MTV ranked number one on Tumblr, and ESPN ranked number one on Twitter and Instagram with 11.2 and 55 million actions, respectively. Fox News topped the news category with 29.6 million actions. Esquire grew 256 percent, the largest growth in the TV Network category during the month of October, driven by Car Matchmaker's viral video post which captured over 2,400 percent more engagement than the average Esquire network post.






Shareablee Social Scorecard: Top Ten U.S. TV Networks by Total Network Presence

October 2015
------------

Rank Network Total Total Actions to Fans &
Fans Indexiii Followersiv
Actionsi Contentii
Facebook Facebook
Facebook Facebook
Twitter Twitter
Twitter Twitter
Instagram Instagram
Instagram Instagram
YouTube YouTube
YouTube YouTube
Tumblr Tumblr
Tumblr Tumblr
--- --- ------

Category Average 6.5M 3,571 100 35.5M
---------------- ---- ----- --- -----

1. ESPN 92.4M 19,695 411 123.3M
--- ---- ----- ------ --- ------

2. ABC 46.2M 21,757 127 199.2M
--- --- ----- ------ --- ------

3. NBC 40.9M 22,111 136 164M
--- --- ----- ------ --- ----

4. Telemundo 30.4M 16,652 398 42M
--- --------- ----- ------ --- ---

5. Fox News 29.6M 13,394 463 35.2M
--- -------- ----- ------ --- -----

6. MTV 27.4M 8,218 101 147.7M
--- --- ----- ----- --- ------

7. Univision 25.4M 18,908 252 55.2M
--- --------- ----- ------ --- -----

8. AMC 25M 2,087 205 66.8M
--- --- --- ----- --- -----

9. E! 23.6M 7,783 267 48.4M
--- --- ----- ----- --- -----

10. FOX 22.6M 11,941 34 367.7M
--- --- ----- ------ --- ------




i Total actions metric includes the
total volume of post-level likes,
shares, retweets, comments, reblogs
and dislikes for all properties
under each brand across platforms.

ii Total content includes all posts,
tweets, media and YouTube videos
posted by all properties under each
brand across platforms.

iii "Actions to fans index" is
calculated as the total number of
actions taken on all posts made by
properties in the network in the
time period, divided by the total
fan count of all properties in the
network. This value is then set as
an index against all U.S. TV
Networks. (Does not include
Tumblr.)

iv Total fans/followers includes
average fans/followers for all
properties under each brand as of
October 31, 2015. (Does not include
Tumblr.)
Other notable findings include:


-- The Top Five TV shows by engagement: SportsCenter, ESPN (51.9 million
actions), The Walking Dead, AMC (22.4 million actions), America's
Funniest Home Videos, ABC (7.6 million actions), Today Show, NBC (7.1
million actions), Good Morning America, ABC (5.7 million actions)
-- The Top Five TV Networks on Facebook: ABC (33.3 million actions), NBC
(29.5 million actions), Fox News (27.4 million actions), Telemundo (27.2
million actions), ESPN (26.2 million actions)
-- The Top Five Networks on Twitter: ESPN (11.2 million actions), ABC (3.2
million actions), NBC (2.6 million actions), FOX (1.9 million actions),
MTV (1.9 million actions)
-- The Top Five Networks on Instagram: ESPN (55 million actions), ABC
Family (13.8 million actions), AMC (12.5 million actions), E! (12.4
million actions), MTV (10.8 million actions)
-- The Top Five Networks on YouTube (excluding views): NBC (1.4 million
actions), FOX (987.1 thousand actions), ABC (707.5 thousand actions),
CNN (272.1 thousand actions), HBO (220.1 thousand actions)
About Shareablee Inc.
Launched in 2013, Shareablee Inc. is the leading authority on audience intelligence, competitive benchmarking and actionable insights for social media. The official social media analytics partner of comScore, Shareablee measures a census of global properties and collects brand audience and engagement data across Facebook, Twitter, Instagram, Google+, Tumblr and YouTube.

Media Contact:
Kara Lawson

Email: kara@shareablee.com

Mobile: +1.917.808.6402

SOURCE Shareablee Inc.

Shareablee Inc.

Web Site: http://www.shareablee.com


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