Live Event Confirmed For All Work All Play July eSports Premiere Broadcast Live From Los Angeles To Cinemas Across North America

Live Event Confirmed For All Work All Play July eSports Premiere Broadcast Live From Los Angeles To Cinemas Across North America

StarCraft® II: Legacy of the Void(TM), Gaming Legends Headline List

LOS ANGELES, July 6, 2015 /PRNewswire/ -- BY Experience, the pioneers of live global cinema events, today announce the live event bonus content for the premiere of the eSports documentary: ALL WORK ALL PLAY: The Pursuit of eSports Glory. Gaming legends Chris "Huk" Loranger, Kevin "qxc" Riley, Brandon "puCK" Loranger, and Geoff "iNcontroL" Robinson have signed on to compete in a tournament on Blizzard Entertainment's StarCraft® II: Legacy of the Void(TM). The ALL WORK ALL PLAY Event will happen at the ESL Studio's in Burbank and will broadcast to theaters throughout North America on Tuesday, July 21. The gaming event will be hosted by Joshua "Clutch" Gray and will be followed by the documentary. In addition, the event will feature a live Q&A between the global audience and Patrick Creadon, the Director of the film, Michal Blicharz, the Director of Pro Gaming at ESL and pro eSports gamers, which will offer viewers an unmissable peek into the global eSports phenomenon.

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"Having legendary gamers like Huk, qxc, puCK and iNcontroL playing StarCraft II: Legacy of the Void really punctuates the event for fans," said Julie Borchard-Young, Co-President of BY Experience. "With 'ALL WORK ALL PLAY,' fans across the spectrum of gaming will have a unique opportunity to celebrate in a true, local eSports experience together at their local cinema."

From director Patrick Creadon (WORDPLAY) comes ALL WORK ALL PLAY: The Pursuit of eSports Glory, a new behind-the-scenes documentary that follows the ascent of eSports, showcasing some the best pro gamers in the world as they fight for the Intel Extreme Masters championship. On July 21(st) in North America and again on 28(th) in Europe the film will screen worldwide as part of a live special event, preceded by a live eSports showdown. Along with a live Q&A, top professional StarCraft II players and gamers will battle it out in a 2v2 "Archon Mode" match.

Archon Mode is an all-new game mode coming in StarCraft II: Legacy of the Void that lets two players share control over a single base and units, allowing them to focus on their own areas of the battle and execute more intricate strategies. Currently in beta testing, Legacy of the Void is the standalone final installment to Blizzard's gritty sci-fi real-time strategy trilogy, StarCraft II.

All the excitement will be brought to you by a star-studded talent line-up including renowned eSports commentators Nathanias Fabrikant and Andre "Gretorp" Henchua. The event will be broadcast on Tuesday, July 21 live to North American cinemas at 5:30PM PT/6:30PM MT/7:30PM CT/8:30PM ET. The total length of the program will be 2 hours and 30 minutes, with the live gaming event to kick off the event for approximately 45 minutes and the feature film to follow for the next 90 minutes. Tickets are on sale now. An encore performance will be screened at select locations at 7:30pm local time in the U.S. on Thursday, July 30 and in Canada on Wednesday, July 29.

For more information about the ALL WORK ALL PLAY live event and to buy tickets, please visit esportsincinema.com.

About Blizzard Entertainment, Inc.
Best known for blockbuster hits including World of Warcraft(®) and the Warcraft(®), StarCraft(®), and Diablo(®) franchises, Blizzard Entertainment, Inc. (www.blizzard.com), a division of Activision Blizzard (NASDAQ: ATVI), is a premier developer and publisher of entertainment software renowned for creating some of the industry's most critically acclaimed games. Blizzard Entertainment's track record includes nineteen #1 games and multiple Game of the Year awards. The company's online-gaming service, Battle.net(®), is one of the largest in the world, with millions of active players.

About BY Experience
BY Experience kicked off the digital revolution of live events to movie theaters and other locations globally with David Bowie's 2003 Reality album launch and since then, over 23 million tickets have been sold worldwide for cinema events BY Experience has distributed globally. Current cinema series credits: Distribution Representative, The Met: Live in HD (Worldwide; since 2006), the U.K.'s National Theatre Live (Ex-UK; since 2009), Bolshoi Ballet (North America; since 2014). Additionally, BY Experience has executive produced and/or distributed several diverse programs for cinema including numerous rock concerts, radio programs, fine art exhibits, and other special content events. BY Experience distributes to over 60 countries, to over 2,000 movie screens. www.byexperience.net.

Contact
Rick Jennings
Step 3 for BY Experience
310.428.8575
rick@step-3.com

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