Algatechnologies, Fujifilm Join to Promote Natural Astaxanthin

Algatechnologies, Fujifilm Join to Promote Natural Astaxanthin

KIBBUTZ KETURA, Israel, June 8, 2015 /PRNewswire/ --



Algatechnologies [http://www.astapure-algatech.com ] Ltd. (Algatech) announces it has
signed a supply and long-term collaboration agreement with Fujifilm Corp. (Fujifilm) in
Japan, for its AstaPure(R) natural astaxanthin ingredients.



(Photo:
http://photos.prnewswire.com/prnh/20150608/748464 )




Fujifilm recently took over Algatech's major distributor in Japan and will promote
astaxanthin raw materials. The company already has been using Algatech's natural
astaxanthin as the main active ingredient for its nutrition supplement and cosmetics
product line named Astalift.



"Astalift is one of the most innovative and successful cosmetics brands in Japan,"
says Yutaka Yamaguchi, head of the Life Science Products Division for Fujifilm. "This is
due to state-of-the-art collagen technology and nanotechnology cultivated for our photo
film products, coupled with the high antioxidant astaxanthin from Algatech. The Astalift
line has built an impressive reputation as an anti-aging cosmetics brand."



"Natural astaxanthin is a key ingredient for us," continues Yamaguchi, "It was a
strategic decision to expand our business portfolio in Japan by supplying astaxanthin in
bulk quantities and multiple unique delivery formats. We have chosen AstaPure astaxanthin
based on its high quality parameters and the reliable-and consistent-supply capabilities
of Algatech."



Ronnie Meninger, Algatech CEO, states, "We are proud and excited to strengthen our
relationship with Fujifilm. Japan was always a major market for us, and supplying our
ingredient to Fujifilm for its Astalift line is an important distinction for us. We are
certain the solid reputation of Fujifilm for quality control/assurance, and its strong
credibility in the Japanese market, combined with Algatech's expertise in astaxanthin
production and development of other special active ingredients from microalgae, will
increase our leading position in Japan and the rest of the world."




Company contact
Algatechnologies Ltd.
Efrat Kat
Director, Marketing & Sales
Phone: +972-8-6356425
E-mail: info@algatech.com
http://www.algatech.com

Media contact
NutriPR
Liat Simha
PR consultant
Phone: +972-9-9742893
E-mail:liat@nutripr.com
http://www.nutripr.com




Photo:
http://photos.prnewswire.com/prnh/20150608/748464


Photo:http://photos.prnewswire.com/prnh/20150608/748464
http://photoarchive.ap.org/
Algatechnologies Ltd.


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