Pepsi Summer Solstice Concerts On Vevo Saturday, June 21, 2014

Pepsi Summer Solstice Concerts On Vevo Saturday, June 21, 2014

Pepsi and Vevo Celebrate The Longest Day of the Year With Four Coast-to-Coast Live Stream Concert Events Featuring Prince Royce, Cher Lloyd, Kid Ink and Timeflies

Pepsi Real. Big. Summer. Campaign Brings Epic Summer Experiences to Fans Across the U.S.



NEW YORK, June 20, 2014 /PRNewswire/ --


WHAT: Transforming everyday summer into epic
experiences in unexpected places, Pepsi
and Vevo are partnering for an
unprecedented event marking the longest
day of the year on Saturday, June 21.
Kicking off at sunrise and closing at
sunset, the Pepsi Summer Solstice
Concerts on Vevo will feature exclusive
performances from different postcard-
perfect locations throughout the day.
Timeflies kicks off the day at sunrise in
Montauk, NY. Kid Ink surprises fans at a
mystery location in St. Louis. Cher Lloyd
rocks a completely unexpected location in
Jackson, WY. Prince Royce wraps up the
day with a stunning sunset performance
overlooking the ocean in Malibu, CA.



Only Pepsi and Vevo will bring the Pepsi
Summer Solstice Concerts to the world*
LIVE. Fans can watch these exclusive
performances live by downloading Vevo's
free mobile/tablet and TV apps or by
going to http://pepsi.com or http://
vevo.com. Each show will be rebroadcast
until the next performance begins. Video
on demand from each show will also be
available at http://pepsi.com and
across Vevo's platform and in the coming
days.



Pepsi is bringing fans closer to the
artists they love, with surprise VIP
experiences at music and sporting events
across the country all summer long. And
to refresh fans this summer, Pepsi is
also celebrating the launch of Pepsi-
Cola Made With Real Sugar and two limited
time offer flavors also Made With Real
Sugar - Pepsi Vanilla and Pepsi Wild
Cherry.



With the Pepsi Summer Solstice Concerts on
Vevo, 2014 will be a Real. Big. Summer.
to remember!



WATCH: Saturday, June 21


5am ET Timeflies Montauk Lighthouse, Montauk,
NY


2pm ET/1pm CT Kid Ink Surprise location, St. Louis,
MO


6pm ET/4pm MT Cher Lloyd Base of Grand Tetons, Jackson,
WY


11pm ET/8pm PT Prince Royce Oceanside, Malibu, CA


Download Vevo's free mobile/tablet and TV
apps to watch the event live or stream at
http://pepsi.com or http://vevo.com *
(each concert will be rebroadcast
immediately until the next event begins).


On-demand extended to Vevo syndication
partners including AOL, Yahoo and
YouTube.


TICKETS: Follow @timeflies @kid_ink @cherlloyd
@princeroyce @pepsi or @vevo to learn
more and win tickets. Entry will not be
allowed without a ticket.


SHARE: #PepsiSummerSolstice


DETAILS:
About PepsiCo

PepsiCo (NYSE: PEP) products are enjoyed by consumers one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $66 billion in net revenue in 2013, driven by a complementary food and beverage portfolio that includes Frito-Lay, Gatorade, Pepsi-Cola, Quaker and Tropicana. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including 22 brands that generate more than $1 billion each in estimated annual retail sales.

At the heart of PepsiCo is Performance with Purpose - our goal to deliver top-tier financial performance while creating sustainable growth in shareholder value. In practice, Performance with Purpose means providing a wide range of foods and beverages from treats to healthy eats; finding innovative ways to minimize our impact on the environment and reduce our operating costs; providing a safe and inclusive workplace for our employees globally; and respecting, supporting and investing in the local communities where we operate. For more information, visit www.pepsico.com.

About Vevo

Vevo is the world's leading all-premium music video and entertainment platform with nearly six billion monthly views globally. Vevo brings a library of 100,000 HD music videos, exclusive original programming and live concert performances to everyone on the planet who loves music. Viewers can watch on-demand through Vevo.com, the mobile web and apps for mobile/tablets and TVs, or through Vevo TV, the always-on broadcast-style linear music channels built by expert human programmers. Additionally, Vevo syndicates its catalogue to dozens of sites across the web giving music fans the option to view their favorite programming anywhere, anytime. It is Vevo's massive scale and reach that has attracted more than 900 brand marketers around the globe since its launch in 2009.

*VEVO's live stream and rebroadcasts available in US, Australia, Brazil, Canada, France, Germany, Ireland, Italy, Mexico, The Netherlands, New Zealand, Poland, Spain and UK only.

MEDIA: Artist interviews are available prior to and day of Pepsi Summer Solstice Concerts on Vevo.


VEVO CONTACTS: Jennifer L. Press / 212-331-2226 tel. / jennifer.press@vevo.com

Anthi Pantelidis / 212-331-2352 tel. / anthi.pantelidis@vevo.com


PEPSI CONTACTS: Andrea Canabal / 914-253-2027 tel. / andrea.canabal@pepsico.com

Angela Tucciarone /914-253-3743 tel. /
angela.tucciarone@pepsico.com
SOURCE Vevo

Vevo

Web Site: http://www.Vevo.com


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