Pepsi Summer Solstice Concerts On Vevo Saturday, June 21, 2014

Pepsi Summer Solstice Concerts On Vevo Saturday, June 21, 2014

Pepsi and Vevo Celebrate The Longest Day of the Year With Four Coast-to-Coast Live Stream Concert Events Featuring Prince Royce, Cher Lloyd, Kid Ink and Timeflies

Pepsi Real. Big. Summer. Campaign Brings Epic Summer Experiences to Fans Across the U.S.

NEW YORK, June 18, 2014 /PRNewswire/ --


WHAT: Transforming everyday
summer into epic
experiences in
unexpected places,
Pepsi and Vevo are
partnering for an
unprecedented event
marking the longest
day of the year on
Saturday, June 21.
Kicking off at
sunrise and closing
at sunset, the Pepsi
Summer Solstice
Concerts on Vevo will
feature exclusive
performances from
different postcard-
perfect locations
throughout the day.
Timeflies kicks off
the day at sunrise in
Montauk, NY. Kid Ink
surprises fans at a
mystery location in
the Central time
zone. Cher Lloyd
rocks a completely
unexpected location
in Jackson, WY.
Prince Royce wraps up
the day with a
stunning sunset
performance
overlooking the ocean
in Malibu, CA.


Only Pepsi and Vevo
will bring the Pepsi
Summer Solstice
Concerts to the
world* LIVE. Fans can
watch these exclusive
performances live by
downloading Vevo's
free mobile/tablet
and TV apps or by
going to
http://pepsi.com

or
http://vevo.com
. Each show will be
rebroadcast until the
next performance
begins. Video on
demand from each show
will also be
available at
http://pepsi.com

and across Vevo's
platform and in the
coming days.


Pepsi is bringing fans
closer to the artists
they love, with
surprise VIP
experiences at music
and sporting events
across the country
all summer long. And
to refresh fans this
summer, Pepsi is also
celebrating the
launch of Pepsi-Cola
Made With Real Sugar
and two limited time
offer flavors also
Made With Real Sugar
- Pepsi Vanilla and
Pepsi Wild Cherry.


With the Pepsi Summer
Solstice Concerts on
Vevo, 2014 will be a
Real. Big. Summer. to
remember!


WATCH:
Saturday, June 21


5am ET Timeflies Montauk Lighthouse,
Montauk, NY


2pm ET/1pm CT Kid Ink Surprise location,
Central time zone


6pm ET/4pm MT Cher Lloyd Base of Grand Tetons,
Jackson, WY


11pm ET/8pm PT Prince Royce Oceanside, Malibu, CA


Download Vevo's free
mobile/tablet and TV
apps to watch the
event live or stream
at http://pepsi.com
or
http://vevo.com

* (each concert will
be rebroadcast
immediately until the
next event begins).


On-demand extended to
Vevo syndication
partners including
AOL, Yahoo and
YouTube.


TICKETS: Follow @timeflies
@kid_ink @cherlloyd
@princeroyce @pepsi
or @vevo to learn
more and win tickets.
Entry will not be
allowed without a
ticket.


SHARE: #PepsiSummerSolstice

About PepsiCo

PepsiCo (NYSE: PEP) products are enjoyed by consumers one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $66 billion in net revenue in 2013, driven by a complementary food and beverage portfolio that includes Frito-Lay, Gatorade, Pepsi-Cola, Quaker and Tropicana. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including 22 brands that generate more than $1 billion each in estimated annual retail sales.

At the heart of PepsiCo is Performance with Purpose - our goal to deliver top-tier financial performance while creating sustainable growth in shareholder value. In practice, Performance with Purpose means providing a wide range of foods and beverages from treats to healthy eats; finding innovative ways to minimize our impact on the environment and reduce our operating costs; providing a safe and inclusive workplace for our employees globally; and respecting, supporting and investing in the local communities where we operate. For more information, visit www.pepsico.com.

About Vevo

Vevo is the world's leading all-premium music video and entertainment platform with nearly six billion monthly views globally. Vevo brings a library of 100,000 HD music videos, exclusive original programming and live concert performances to everyone on the planet who loves music. Viewers can watch on-demand through Vevo.com, the mobile web and apps for mobile/tablets and TVs, or through Vevo TV, the always-on broadcast-style linear music channels built by expert human programmers. Additionally, Vevo syndicates its catalogue to dozens of sites across the web giving music fans the option to view their favorite programming anywhere, anytime. It is Vevo's massive scale and reach that has attracted more than 900 brand marketers around the globe since its launch in 2009.

*VEVO's live stream and rebroadcasts available in US, Australia, Brazil, Canada, France, Germany, Ireland, Italy, Mexico, The Netherlands, New Zealand, Poland, Spain and UK only.

SOURCE Vevo

Vevo

CONTACT: VEVO CONTACTS: Jennifer L. Press / 212-331-2226 tel. / jennifer.press@vevo.com, or Anthi Pantelidis / 212-331-2352 tel. / anthi.pantelidis@vevo.com, or Carly Von Speyr, or PEPSI CONTACTS: Andrea Canabal / 914-253-2027 tel. / andrea.canabal@pepsico.com, or Angela Tucciarone / 914-253-3743 tel. / angela.tucciarone@pepsico.com

Web Site: http://www.pepsico.com


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