MIM Chooses Mood Media to Design Custom Music Experience

MIM Chooses Mood Media to Design Custom Music Experience

AUSTIN, Texas, June 13, 2014 /PRNewswire/ --



Top French Fashion Brand Reflects Brand Personality with Energetic Playlist



Mood Media [http://www.moodmedia.com ] was recently chosen by MIM to create a custom
music experience for 350 stores. MIM is a Top 10 women's fashion brand with stores located
throughout France and Belgium.



Mood's music designers created the custom playlist to capture MIM's core brand values
and reflect a shopping experience that is authentic, ambitious and fun. The program offers
an energetic mix of pop and rock, blending signature hits with familiar new music to
create distinct atmosphere for female shoppers who are looking for accessible fashion at a
great price.



"We are very proud to work with such a popular French brand and to be trusted with the
design of their in-store audio experience, said Claude Nahon, president of Mood
International. "The playlist presented an exciting challenge for our music design team.
MIM understood how their brand could be translated through music, and that focus and
direction always result in the most effective music solutions."



Installations of the new music program began in April and all 350 sites were completed
in May.



About Mood Media Corporation
Mood Media Corporation (TSX:MM/ LSE AIM:MM), is one of the world's largest designers of
in-store consumer experiences, including audio, visual, interactive, scent, voice and
advertising solutions. Mood Media's solutions reach over 150 million consumers each day
through more than half a million subscriber locations in over 40 countries throughout
North America, Europe, Asia and Australia.



Mood Media Corporation's client base includes more than 850 U.S. and international
brands in diverse market sectors that include: retail, from fashion to financial services;
hospitality, from hotels to health spas; and food retail, including restaurants, bars,
quick-serve and fast casual dining. Our marketing platforms include 77% of the top 100
retailers in the United States and 49 of the top 50 quick-serve and fast-casual restaurant
companies.



For further information about Mood Media, please visit http://www.moodmedia.com.
Follow us on Twitter https://twitter.com/moodmedia and connect with us on Facebook
http://www.facebook.com/moodmedia.



Image with caption: "Mood Media (CNW Group/Mood Media Corporation)". Image available
at:
http://40rhel5streamview01.newswire.ca/media/2014/06/12/20140612-755465-41387-218d3607-29f5-41f4-b6b4-1d16dbc708ea.jpg



SOURCE: Mood Media Corporation




For further information:

Investor Inquiries
Randal Rudniski
Mood Media Corporation
Tel: +1-512-592-2438
Email: randal.rudniski@moodmedia.com

Media Inquiries (North America)
Sumter Cox
Mood Media Corporation
Tel: +1-704-972-7947
Email: sumter.cox@moodmedia.com

Media Inquiries (Europe)
Francesca Palmiero
FleishmanHillard
+44-20-7395-7110
francesca.palmiero@fleishmaneurope.com


Mood Media Corporation


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