EGA Cinemas (India) Treats Audience to Auro 11.1 Experience by Barco

EGA Cinemas (India) Treats Audience to Auro 11.1 Experience by Barco

CHENNAI, February 26, 2014 /PRNewswire/ --



Auro 11.1, the revolutionary sound installation by visualization solution leader
Barco, continues its rise in India's thriving cinema industry. Anu Ega, one of the
theaters in the EGA Cinema multiplex in Chennai City also chose to engage with its
audience in natural, immersive sound.



(Logo:
http://photos.prnewswire.com/prnh/20130429/608083)




Throughout its existence, the now 30-year-old EGA cinema house has always been
committed to providing its visitors with a premium movie going experience. Whether it's
the comfort provided by each of the 246 seats in the re-furbished auditorium, the ample
parking space, the available food or the crisp, clear images projected on the screen by a
Barco projector, the EGA staff is constantly catering to the latest needs of the local
movie aficionados.



Pictures and sound



With the introduction of Auro 11.1, ANU EGA too, has now this unmatched,
hyper-realistic sound experience to further differentiate itself from the flock of local
multiplexes. "We have been using Barco's DP2K-23B and DP2K-12C projectors for quite some
time now, so we already had an idea of what we could expect in terms of product quality
and customer service," says Mr. C Sunanadan, Co-owner at EGA Cinema. "With Auro 11.1, we
are able to add to those mesmerizing images the feeling of sound travelling right around
the auditorium. In this way, we can create a truly immersive experience for our audiences
- one that will persuade them to come back to EGA real soon."



Sound solution



And there's ample reason to believe that this will indeed be the case. "Bookings for
Auro 11.1 halls are much higher than the halls equipped with standard 5.1 sound
installations," says Abel Garamhegyi, Managing Director for Barco India. "Thanks to this
premium acoustic experience, made possible by adding a height and overhead layer, theatre
owners can now maximize their revenues. On top of that, the system is compatible with
almost every other system and can be integrated without cancelling shows, thus ensuring a
cost-effective solution."



The Auro 11.1 by Barco sound system was installed at ANU EGA Cinema by M/s G.M. Audio,
one of Barco's highly capable and very experienced system integrator for Auro 11.1 by
Barco. Many attendees were introduced to the immersive capabilities of sound for the first
time that night and were left astonished.



About EGA Cinemas



The Ega Cinemas group was established in 1983 and consists of 2 screens - Anu Ega and
Ega. The theatre complex in Chennai is active in the cinema field for more than 30 years.
Located in the city of Chennai, it is designed to treat movie goers to the best possible
cinema experience. Offering a host of amenities, Ega Cinemas group is committed to
providing an unforgettable experience to its viewers.



About Barco



Barco [http://barco.com/en ], a global technology company, designs and develops
visualization products for a variety of selected professional markets. Barco has its own
facilities for Sales & Marketing, Customer Support, R&D and Manufacturing in Europe, North
America and Asia Pacific. Barco (NYSE Euronext Brussels: BAR) is active in more than 90
countries with 4,000 employees worldwide. Barco posted sales of 1.158 billion euros in
2013.



About Auro Technologies



Auro Technologies (www.auro-3d.com [http://www.auro-3d.com ];
www.auro-technologies.com [http://www.auro-technologies.com ]) is a spin-off of the Galaxy
Studios Group and owner of the Auro-3D(R) Technology Suite. The Auro-3D(R) system has been
designed by Wilfried Van Baelen, founder of Galaxy Studios, which is renowned worldwide
for its state-of-the-art leadership in audio innovation for music and film sound. The
Auro-3D(R) suite offers ground-breaking, easy-to-use and unprecedented levels of sound
reproduction capabilities to the professional, automotive, broadcast and consumer
electronics (such as gaming, smart phones, multimedia PC, notebooks, tablets, audio
players, digital TV, media libraries and packaged media) markets.



(c) Copyright 2013 by Barco



Primary Media Contact: Pradeep Singh, pradeep.singh@barco.com, 91-120-4020454



Secondary Media Contact: Eti Gupta, eti.gupta@barco.com, 91-120-4020000






Photo:
http://photos.prnewswire.com/prnh/20130429/608083


Photo:http://photos.prnewswire.com/prnh/20130429/608083
http://photoarchive.ap.org/
Barco Electronic Systems Pvt. Ltd

CONTACT: PRN


-------
Profile: intent