Yash Raj Films Licensing and 99Games Online Pvt. Ltd. Announce a Multi-Title License to Create Games Around the Dhoom Franchise

Yash Raj Films Licensing and 99Games Online Pvt. Ltd. Announce a Multi-Title License to Create Games Around the Dhoom Franchise

MUMBAI, October 21, 2013 /PRNewswire/ --



Yash Raj Films Licensing and 99Games Online Pvt. Ltd. have entered into a multi-year,
multi-title licensing agreement for the development and publishing of mobile games based
on the popular Dhoom film franchise. The first game in this series will be marketed with
the release of the highly-anticipated "Dhoom:3", which opens in theatres worldwide on
December 20, 2013.



"99Games Online is the perfect company to create mobile games based on Dhoom
franchise. The company's ability to produce high quality exciting games with true-to-life
graphics will plunge players into the center of the film's action," stated Rohit Sobti,
Vice President of Yash Raj Films Licensing.



"We are excited to announce this partnership with Yash Raj Films to build
best-in-class mobile games around the popular Dhoom franchise", said Rohith Bhat, CEO of
99Games Online. "The Indian gaming space is starved for quality mobile games. The Dhoom
franchise has set high standards of production quality and entertainment quotient, and we
intend to deliver the same through a series of games which will be released globally."



About Yash Raj Films Licensing



Yash Raj Films Licensing, a division of Yash Raj films, is charged with the licensing
and merchandising of the studios' films. In addition to a license with 99Games Online Pvt.
Ltd., the Dhoom:3 licensing program also includes toys, apparel, phone, tablet,
accessories, bike autographics, helmets, paper products, and cards to name a few. Coming
soon an online store - www.yrfstore.com [http://www.yrfstore.com ]



About 99Games Online Pvt. Ltd.



99Games Online Pvt. Ltd. is all about creating fun, exciting and engaging games for
mobile. In a short span of time, it has released many successful titles spanning multiple
genres on mobile - Dream Star, The Jim and Frank Mysteries, WordsWorth and many more. More
details are available at http://www.99games.in



Primary Media Contact: Shilpa Bhat, shilpa@99games.in, 91-9845214524




99Games Online Pvt. Ltd.

CONTACT: PRN


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