/R E P E A T -- Video B-roll Available Via CNW - Sobeys Launches Mission to Make Better Food Accessible to Canadians/

/R E P E A T -- Video B-roll Available Via CNW - Sobeys Launches Mission to Make Better Food Accessible to Canadians/


TORONTO, Sept. 12, 2013 /CNW/ - The following B-Roll is available by
Video On-Demand web download:



STORY SUMMARY: The Sobeys brand is on a journey to help Canadians eat
better, feel better and do better with changes to stores, products and
a new marketing campaign. Customers will now be able to find new
fresh-food programs, like tomatoes grouped by sweetness and an
all-natural artisan bread program; an expanded array of Natural Source
products with no artificial ingredients or preservatives; Certified
Humane chicken, pork and beef;  and lots of great new recipes and
cooking tips. Sobeys is making it easy and affordable for Canadians to
explore better food.




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WEB Video Preview and Download link:

http://cnw.pathfireondemand.com/viewpackage.action?packageid=735


TIME OF POSTING:  9:00AM EST

DATE OF POSTING:  September 12, 2013



All video can be viewed by clicking on the link. Broadcast quality video
is available for download by accredited journalists. Please contact video@newswire.ca for access.




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STATIONS, FOR FURTHER INFORMATION, PLEASE CALL:


Sheryl Davey or Lauren Grant

High Road Communications for Sobeys Inc.
Sheryl.Davey@highroad.com or Lauren.Grant@highroad.com

416-644-2274 or 416-644-2237



For assistance with Video On-Demand, please contact CNW at video@newswire.ca or (416) 863-5612.



CNW Video On-Demand http://cnw.pathfireondemand.com provides free, secure and easy-to-use broadcast quality material direct
from our website to accredited journalists worldwide.



This material is offered for free and unrestricted news use.



CNW VIDEO SERVICES.


SOURCE SOBEYS INC.

SOBEYS INC.

CONTACT: CNW VIDEO SERVICES, TORONTO (416) 863-5612


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