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Friday, May 31, 2013

Explorer and Director James Cameron to Launch DEEPSEA CHALLENGER on Cross-Country Journey from Los Angeles

Explorer and Director James Cameron to Launch DEEPSEA CHALLENGER on Cross-Country Journey from Los Angeles

In its first public display, submersible that 'Avatar' director and National Geographic Explorer-in-Residence engineered and piloted for record-breaking solo dive to the deepest place on Earth will begin voyage from California Science Center to final home at Woods Hole Oceanographic Institution on June 1.

Rolex, Cameron to partner on educational expedition that will also take vessel to Dallas, New Orleans, Washington, D.C.

LOS ANGELES, May 31, 2013 /PRNewswire/ -- Explorer and director James Cameron and other officials will celebrate the launch of a cross-country expedition of one of the world's most remarkable pieces of technology.

On Saturday, June 1, the DEEPSEA CHALLENGER, the submersible and science platform that Cameron piloted on March 26, 2012 on a record-breaking solo dive to the bottom of the Mariana Trench, will begin its voyage from the California Science Center in Los Angeles to its permanent home at the Woods Hole Oceanographic Institution (WHOI) in Massachusetts.

The journey marks the first time the sub will be shown in public. Supported by Rolex, the trip is intended to engage and inspire children and to focus on the importance of STEM (science, technology, engineering and math) in education.

Said Cameron:"One of the most critical aspects of exploration, besides actually going there and bringing back the pictures and the science, is the telling of the story. It's vital to communicate to the public, especially students of all ages, what was done, how it was done, and why it was important." Cameron added: "By telling the story to school-kids in a hands-on way, we can inspire the next generation of engineers, scientists and explorers, who are so vital to the nation. Moving the DEEPSEA CHALLENGER cross-country to its new home at Woods Hole Oceanographic Institution provides an opportunity to make the sub available to students and the general public, so they can see it, touch it, and ask questions. This will create a major inspirational dividend of the DEEPSEA CHALLENGE project."

Cameron, who donated the sub to WHOI and joined its Center for Marine Robotics to stimulate advances in ocean science and technology, will speak at the June 1 event at 1:30 p.m., as will WHOI President and Director Susan Avery. Suzy Amis Cameron, co-founder of Calabasas, CA.-based MUSE School, which is dedicated to early childhood education with a sustainable focus, will also present.

The bright green, 24-foot long DEEPSEA CHALLENGER will be on display at the California Science Center between 10:00 a.m. and 2:00 p.m. before embarking on the trip. Scientists traveling with the sub across the country will explain the remarkable human achievement of the DEEPSEA CHALLENGE expedition and the groundbreaking technology required for its success.

"This cross country journey will give many more people the opportunity to see the sub and to be inspired by the exploration and scientific discovery it enabled," said Susan Avery, president and director of WHOI.

The DEEPSEA CHALLENGER is scheduled to arrive in Dallas on Tuesday, June 4, at the Perot Museum of Nature and Science. From there, it travels to New Orleans to the Audubon Aquarium of the Americas on Wednesday, June 5th. The sub then heads to Washington, D.C. for display on Capitol Hill June 11.It will be delivered to WHOI by mid-June. (Please check with local venues for details regarding display of the sub.)

The sub's trek across the U.S. comes a little more than a year after Cameron's unprecedented solo dive to 35,787 feet, almost 11,000 meters (6.8 miles), to the deepest place on Earth - the Challenger Deep in the Mariana Trench - in the marine vehicle the "Avatar" and "Titanic" director and his team engineered.

The DEEPSEA CHALLENGER was specifically engineered to be the first of its kind - a vertically-deployed, manned submersible and robust science platform capable of diving to full ocean depth. The sub's ability to remain at the bottom of the Challenger Deep for nearly three hours to explore, sample and capture the first high resolution 3D images ever taken of the location, is unprecedented. In 1960, the Trieste, the only other manned submersible to reach the Challenger Deep, was able to stay only 20 minutes on the bottom before ascending.

In March, 2013, Cameron donated the sub to WHOI. Upon its arrival in Massachusetts, WHOI scientists and engineers will begin to work with Cameron and his team to incorporate the sub's numerous engineering advancements into future research platforms and deep-sea expeditions. This partnership harnesses the power of public and private investment in supporting deep-ocean science.

Recognizing the power of new technologies, like those embodied in the DEEPSEA CHALLENGER system, to explore and understand the ocean, WHOI recently launched the Center for Marine Robotics (CMR), a novel collaborative model that enhances the development of robotic technologies by bringing together partners from academia, the federal government, and the private sector. The CMR's scientists and engineers will revolutionize the way people and machines work together in the marine environment and enable new approaches to complex scientific challenges. James Cameron will serve on the Center's Advisory Board.

DEEPSEA CHALLENGE, Cameron's eighth deep-ocean expedition, marks a globally-recognized milestone in an exploration and diving career spanning decades. An avid scuba diver since 1969, Cameron has logged more than 3,000 hours underwater, including 500 hours in helmets. He has made 85 submersible dives, most of them to depths greater than two miles. Seeking to combine his two great passions--diving and filmmaking--Cameron has directed numerous feature films and marine documentaries that have broken new ground in underwater cinematography, beginning with The Abyss in 1989. In 1995, he made 12 manned-submersible dives to the Titanic wreck for his feature film of the same name, which won 11 Oscars, including Best Picture and Best Director, and broke the record for global box office. Titanic's earnings have only been surpassed by Cameron's 2009 film, Avatar, which garnered an unprecedented $2.8 billion worldwide.

DEEPSEA CHALLENGE was a joint scientific expedition by James Cameron, the National Geographic Society, and Rolex. Learn more at deepseachallenge.com.

The Woods Hole Oceanographic Institution is a private, non-profit organization on Cape Cod, Mass., dedicated to marine research, engineering, and higher education. WHOI operates the National Deep Submergence Facility, which operates deep sea exploration vehicles for the benefit of the entire U.S. oceanographic community and includes the human occupied vehicle Alvin, the remotely operated vehicle Jason and the autonomous vehicle Sentry. Established in 1930 on a recommendation from the National Academy of Sciences, WHOI's primary mission is to understand the oceans and their interaction with the Earth as a whole, and to communicate a basic understanding of the oceans' role in the changing global environment. For more information, please visit www.whoi.edu.

The California Science Center in Exposition Parkis a dynamic destination where families, adults and children can explore the wonders of science through interactive exhibits, live demonstrations, innovative programs and awe-inspiring films. Its mission is as follows: "We aspire to stimulate curiosity and inspire science learning in everyone by creating fun, memorable experiences, because we value science as an indispensable tool for understanding our world, accessibility and inclusiveness, and enriching people's lives." For more information go to www.californiasciencecenter.org

About Rolex

Leading brand of the Swiss watch industry, Rolex, headquartered in Geneva, enjoys an unrivaled reputation for quality and expertise the world over. Its OYSTER watches, all certified as chronometers for their precision, are symbols of excellence, performance and prestige. Pioneer in the development of the wristwatch as early as 1905, the brand is at the origin of numerous major watchmaking innovations, such as the OYSTER, the first waterproof wristwatch, launched in 1926, and the PERPETUAL rotor self-winding mechanism introduced in 1931. Rolex has registered over 400 patents in the course of its history. A truly integrated manufacturing company, Rolex designs, develops and produces in-house all the essential components of its watches, from the casting of the gold alloys to the machining, crafting, assembly and finishing of the movement, case, dial and bracelet. Rolex is also actively involved in supporting the arts, exploration, sports, the spirit of enterprise, and the environment through a broad palette of sponsoring activities as well as philanthropic and patronage programs.

About National Geographic

The National Geographic Society is one of the world's largest nonprofit scientific and educational organizations. Its mission is to inspire people to care about the planet. Founded in 1888, the Society is member supported and offers a community for members to get closer to explorers, connect with other members and help make a difference. The Society reaches more than 450 million people worldwide each month through National Geographic and other magazines; National Geographic Channel; television documentaries; music; radio; films; books; DVDs; maps; exhibitions; live events; school publishing programs; interactive media; and merchandise. National Geographic has funded more than 10,000 scientific research, conservation and exploration projects and supports an education program promoting geographic literacy. For more information, visit www.nationalgeographic.com.

RELATED LINKS

http://www.whoi.edu

http://www.deepseachallenge.com

http://www.californiasciencecenter.org/

http://www.perotmuseum.org/

http://www.auduboninstitute.org/visit/aquarium

SOURCE Earthship Productions

Earthship Productions

CONTACT: Dirk Mathison, +310-729-1798, dmathison@cameronpace.com

Web Site: http://deepseachallenge.com


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