Multi-Platinum Recording Artist Gavin DeGraw Teams Up With Folgers® To Launch Third Year Of The Folgers Jingle Contest

Multi-Platinum Recording Artist Gavin DeGraw Teams Up With Folgers® To Launch Third Year Of The Folgers Jingle Contest

Aspiring Musicians are Invited to Share their Unique Renditions of the Folgers Jingle for a Chance to Win $25,000

ORRVILLE, Ohio, Feb. 21, 2013 /PRNewswire/ -- For more than 27 years, the Folgers® Best Part of Wakin' Up(TM) jingle has been inspiring brighter mornings and a positive outlook on the day that lies ahead. Continuing its legacy, Folgers Coffee is partnering with multi-platinum recording artist Gavin DeGraw to invite aspiring musicians to submit their own versions of the iconic Folgers jingle for a chance to win $25,000. The Best Part of Wakin' Up jingle has been adapted by numerous nationally-renowned recording artists across various musical genres including country, R&B, a cappella and gospel, and DeGraw's contagious energy and optimistic warmth are great inspiration for the next great rendition.

To view the multimedia content, please click: http://www.multivu.com/players/English/59903-folgers-jingle-contest/

(Photo: http://photos.prnewswire.com/prnh/20130221/MM42769)

"The Folgers jingle has continued to evolve and stay relevant because it's a message we all understand and recognize," said Gavin DeGraw. "I'm really excited to partner with Folgers and invite aspiring musicians to share their own rendition and pursue their passion."

"The Folgers Jingle has inspired many special and unique versions over the years and we are thrilled to partner with Gavin DeGraw for the third Jingle Contest," said Maribeth Badertscher, Vice President, Corporate Communications, The J.M. Smucker Company. "His passion for music is the same optimistic passion that drives Folgers Coffee to deliver an exceptional coffee experience every day and insure that the best part of wakin' Up continues to be Folgers Coffee in your cup."

Individuals and groups of six or fewer are encouraged to submit original video entries from January 22 through March 6, 2013 on Folgers.com/jingle. Entries will be judged based on creativity/originality, musical performance and adherence to creative assignment. The top 10 finalists will have their entries posted online at Folgers.com/jingle for a nationwide vote on or about May 15 through June 19, 2013. The winning rendition will be announced on or about June 26, 2013. For Official Rules, complete details and to check out the 2011 Folgers Jingle Contest Winner and watch her performance, visit Folgers.com/jingle. Open to legal residents of the 50 United States and D.C., 18 years of age and older. Void where prohibited.

For more information on Gavin DeGraw visit gavindegraw.com or facebook.com/gavindegraw or twitter @gavindegraw.

Find Folgers on Facebook and join the Wakin' Up Club on http://www.folgers.com for the latest news and updates on the coffee brand you love.

About The J.M. Smucker Company

For more than 110 years, The J.M. Smucker Company has been committed to offering consumers quality products that bring families together to share memorable meals and moments. Today, Smucker is a leading marketer and manufacturer of fruit spreads, retail packaged coffee, peanut butter, shortening and oils, ice cream toppings, sweetened condensed milk, and health and natural foods beverages in North America. Its family of brands includes Smucker's(®), Folgers(®), Dunkin' Donuts(®), Jif(®), Crisco(®), Pillsbury(®), Eagle Brand(®), R.W. Knudsen Family(®), Hungry Jack(®), Cafe Bustelo(®), Cafe Pilon(®), White Lily(®) and Martha White(®) in the United States, along with Robin Hood(®), Five Roses(®), Carnation(®) and Bick's(®) in Canada. The Company remains rooted in the Basic Beliefs of Quality, People, Ethics, Growth and Independence established by its founder and namesake more than a century ago. For more information about the Company, visit www.smuckers.com.

The J.M. Smucker Company is the owner of all trademarks, except for the following which are used under license: Pillsbury(®),the Barrelhead logo and the Doughboy character are trademarks of The Pillsbury Company, LLC; Carnation(®)is a trademark of Societe des Produits Nestle S.A.; Dunkin' Donuts(®)is a registered trademark of DD IP Holder, LLC; and Douwe Egberts(®) and Pickwick(®) are registered trademarks of Sara Lee/DE B.V. Borden(®) and Elsie are also trademarks used under license.

SOURCE The J.M. Smucker Company

Photo:http://photos.prnewswire.com/prnh/20130221/MM42769
http://photoarchive.ap.org/
Video:http://www.multivu.com/players/English/59903-folgers-jingle-contest
The J.M. Smucker Company

CONTACT: Sarah Kranick, Cohn & Wolfe, 212-798-9829, sarah.kranick@cohnwolfe.com


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