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Thursday, January 12, 2012

North Shore-LIJ Health TV Launches on Cablevision

North Shore-LIJ Health TV Launches on Cablevision

GREAT NECK, N.Y., Jan. 12, 2012 /PRNewswire-USNewswire/ -- North Shore-LIJ Health System and Cablevision System Corp., the region's leading providers of healthcare and communications, respectively, today announced the launch of North Shore-LIJ Health TV, an interactive health television channel, which can be found on iO TV channel 616. The new video-on-demand channel offers timely, vital health and wellness information to Cablevision's nearly three million digital cable customers on Long Island and in the Bronx, Brooklyn, Westchester, Lower Hudson Valley, New Jersey and Connecticut.

"The launch of North Shore-LIJ Health TV with Cablevision provides a groundbreaking television experience that utilizes the strengths of both organizations to bring health and wellness information in the form of video on-demand content from New York's very best physicians and clinicians into the living rooms," said Michael Dowling, president and CEO of the North Shore-LIJ Health System. "We view this as another important avenue to communicate vital health and wellness information to people who use our services or who need reliable information about a full spectrum of medical conditions."

North Shore-LIJ Health System is the first New York-area healthcare provider to establish its own TV channel. North Shore-LIJ Health TV provides access to a varied video library of health and wellness topics from physicians and other healthcare professionals from the North Shore-LIJ Health System, information on each of the North Shore LIJ hospitals and the ability for viewers to request additional information from the health system's spectrum of services. The channel will be refreshed with new video content to ensure information on the latest advances in medicine and treatment options are accessible to viewers.

"We continue to bring our iO TV customers a breadth of unique content - everything from international programming, to hyper local content from News 12 and MSG Varsity, to dedicated branded interactive on demand channels from an array of organizations and advertisers," said Bradley Feldman, Cablevision's vice president, video product management. "With the launch of North Shore-LIJ Health TV, we are pleased to add an additional resource exclusively available to our customers that delivers health information from New York's largest healthcare provider. The interactive VOD channel from the North Shore LIJ Health System is a tremendous resource for customers that want insight from local doctors, nurses and researchers on a range of topics that include cardio, pediatrics, cancer, medical research and wellness."

About North Shore-LIJ Health System
The nation's second-largest, non-profit, secular healthcare system, North Shore-LIJ delivers world-class clinical care throughout the New York metropolitan area, pioneering research at The Feinstein Institute for Medical Research and a visionary approach to medical education, highlighted by the Hofstra North Shore-LIJ School of Medicine. The winner of the National Quality Forum's 2010 National Quality Healthcare Award, North Shore-LIJ cares for people at every stage of life at 15 hospitals, long-term care facilities and more than 200 ambulatory care centers throughout the region. North Shore-LIJ's owned hospitals and long-term care facilities house about 5,600 beds, employ more than 10,000 nurses and have affiliations with more than 9,000 physicians. Its workforce of about 43,000 is the largest on Long Island and the ninth-largest in New York City. For more information, go to www.northshorelij.com.

About Cablevision
Cablevision Systems Corporation (NYSE: CVC) is one of the nation's leading media and telecommunications companies. Its cable television operations provide a full suite of advanced communications services that include iO TV® digital television, Optimum Online® high-speed Internet, and Optimum Voice® digital voice, all over state-of-the-art cable systems that pass nearly 6 million households and businesses across the New York tri-state area and throughout four Western states. Cablevision's telecommunications properties also include its Optimum WiFi® wireless Internet, and its Optimum Lightpath® integrated business communications solutions. Cablevision serves the New York area with compelling local content through News 12 Networks, a local news leader; MSG Varsity, a suite of television and online services covering high school activities; and, Newsday Media Group, a business unit that includes Newsday, Long Island's leading daily newspaper, and amNewYork, the nation's most widely circulated free daily serving New York City. The company also owns and operates Clearview Cinemas throughout the New York tri-state area including the famed Ziegfeld Theatre, a frequent and historic venue for film premieres and events. Additional information about Cablevision is available on the Web at www.cablevision.com.

SOURCE North Shore-LIJ Health System; Cablevision

North Shore-LIJ Health System; Cablevision

CONTACT: Terry Lynam, North Shore-LIJ Health System, +1-516-465-2640/2640, tlynam@nshs.edu; Charlstie Veith, Cablevision, +1-516-803-2357, cveith@cablevision.com


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