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Thursday, November 10, 2011

Sir Mix-a-Lot Busts Out the Fully-Loaded Feature-Packed Baby Got Back iPhone App

Sir Mix-a-Lot Busts Out the Fully-Loaded Feature-Packed Baby Got Back iPhone App

NEW YORK, Nov. 10, 2011 /PRNewswire/ -- In advance of the upcoming twentieth anniversary of the original release (May 7, 1992) of "Baby Got Back," his chart-topping multi-platinum Grammy-winning hip-hop celebration of female pulchritude, Seattle-based rap icon (and Sony Music Entertainment/Legacy Recordings artist) Sir Mix-a-Lot is bustin' out his Baby Got Back app, the ultimate 21st century booty-based app, exclusively for the iPhone.

Sir Mix-a-Lot's Baby Got Back app comes fully-packed with a buttload of hands-on features including the Mix Makeover photo lab, the Ba Dunka Dunk club game, Sir Mix-a-Lot's Booty Calls, a social media Text Mix and more. As a deluxe visual bonus, the Baby Got Back app includes the old school but still-hot-and-hilarious "Baby Got Back" music video (briefly banned by MTV in 1992).

Baby Got Back's Mix Makeover photo feature allows you to take a new or existing photo and manipulate any aspect that appeals. With the twist of your fingers, you can blow-up and stretch any visual assets--fore and aft, tops or bottoms--to suit individual taste before sharing the results with friends.

The Ba Dunka Dunk game is a fast-paced romp through a virtual clubland where back and booty rule. The aim is to fill hot pants in motion as you tilt your device from side-to-side, maneuvering the booty girls around obstacles and into the right fit. The better you get, the faster the action.

On Sir Mix-a-Lot's Booty Calls, you can hear the master get down to business and draw the fine distinctions between Da Onion, Donkey, Switch & Drop, the Hip Gripper, the Palm, the Crash Helmet, or Thong blesser.

Fans can be part of Sir Mix-a-Lot's posse through the Baby Got Back app's Text Mix feature.

Originally released in 1992, Sir Mix-a-Lot's single "Baby Got Back" (from his Mack Daddy album on Def American) launched a million parties with its unapologetic and unambiguous rallying opening cry, "I like big butts and I cannot lie....," a statement so strong it cannot be denied. The controversial single spent five weeks at Number One on the Hot 100 in the summer '92, sold double platinum in the United States, picked up 1993's Grammy for Best Rap Solo Performance and added the phrase "Baby Got Back" to the cultural lexicon.

The Sir Mix-a-Lot Baby Got Back iPhone app is the next step in the evolving legacy of a timeless track that continues to put bottoms on top.

SOURCE Legacy Recordings

Legacy Recordings

CONTACT: Nicole Tiedemann, MWW Group, +1-212-827-3777, M: +1-551-221-1070, Twitter: @ntiedemann; Tom Cording, VP of Media Relations, Sony Music - Legacy Recordings, +1-212-833-4448, tom.cording@sonymusic.com


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