Arbitron Inc. Announces Quarterly Cash Dividend

Arbitron Inc. Announces Quarterly Cash Dividend

COLUMBIA, Md., Nov. 17, 2011 /PRNewswire/ -- Arbitron Inc. (NYSE: ARB) today announced that its Board of Directors has approved the payment of a quarterly cash dividend of $0.10 (ten cents) per common share ($0.40 per share on an annualized basis). The dividend will be paid on or about January 3, 2012 to shareholders of record as of the close of business on December 15, 2011.

As of October 31, 2011, there were approximately 27,253,800 shares outstanding.

About Arbitron

Arbitron Inc. (NYSE: ARB) is an international media and marketing research firm serving the media-radio, television, cable and out-of-home; the mobile industry as well as advertising agencies and advertisers around the world. Arbitron's businesses include: measuring network and local market radio audiences across the United States; surveying the retail, media and product patterns of U.S. consumers; providing mobile audience measurement and analytics in the United States, Europe, Asia and Australia, and developing application software used for analyzing media audience and marketing information data.

The Company has developed the Portable People Meter(TM) (PPM(TM)) and the PPM 360(TM), new technologies for media and marketing research.

Portable People Meter(TM), PPM(TM) and PPM 360(TM) are marks of Arbitron Inc.

SOURCE Arbitron Inc.

Arbitron Inc.

CONTACT: Investors, Thom Mocarsky, Arbitron Inc., +1-410-312-8239, thom.mocarsky@arbitron.com; Press, Kim Myers, Arbitron Inc., +1-410-312-8500, kim.myers@arbitron.com

Web Site: http://www.arbitron.com

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