Hip Hop Superstars Cam'ron and Vado Share MusicMatrix "Hey Muma" Contest With Millions of Fans on BET Network's Hit Show 106 & Park

Hip Hop Superstars Cam'ron and Vado Share MusicMatrix "Hey Muma" Contest With Millions of Fans on BET Network's Hit Show 106 & Park

To Support World Wide Media Exposure, MusicMatrix.com Initiates Social Network Campaign

NEW YORK, April 27, 2011 /PRNewswire/ -- Hip hop superstars Cam'ron and Vado hit BET Network's flagship show 106 & Park last night to promote the brand new music video and official interactive contest for their smash hit single "Hey Muma" on MusicMatrix.com. The rappers are on a global search for the next directing star and Cam'ron personally invited millions of fans to check out his MusicMatrix Remix Contest. Born from the genius of corporate enterprise Encounter Technologies, Inc. (ENTI:PK) and Pegasus Tel, Inc. (PTEL:BB), MusicMatrix.com is the ultimate on-line destination and social network for artists and music fans.

BET Network, www.bet.com, a subsidiary of Viacom Inc.,reaches more than 90 million households in the United States, Canada, the Caribbean, the United Kingdom and sub-Saharan Africa. As the network's #1 rated show, 106 & Park, www.bet.com/shows/106-and-park.html, is a 90-minute countdown music video show shot in front of a live studio audience featuring the industries biggest recording artists.

Cam'ron and Vado, represented by E One Music Group (www.eonemusic.com), exclusively premiered the highly-anticipated "Hey Muma" music video on MusicMatrix.com Tuesday morning, prior to the television premier on BET Networks. With the interactive contest, the challenge is on for aspiring artists, film students, editors and producers to show off their creativity for a chance at fame, recognition and prizes valued at more than $3,000. To enter, go to www.MusicMatrix.com/HeyMuma and sign up as a premium member. The innovative platform allows users to seamlessly upload, edit, and promote music videos with groundbreaking, user-friendly editing tools. Cam'ron and Vado along with a panel of industry insiders will select winning videos. Get creative and reap the rewards including a Samsung 50 inch Plasma TV, Sony Playstation 3 MOVE Bundle, HP Envy 17 3D Laptop and BEATS Head Phones. Best of all, the winning video premiers world-wide on MusicMatrix.com.

"With technology today, you can do your own remix out of your home," comments Cam'ron. "MusicMatrix gives you all you need ... an on-line editor, special effects and video clips from the actual video shoot. I appreciate those that gave me inspiration and my break. This could be yours. Show me and Vado what you've got."

The BET appearance was just another stop on Cam'ron and Vado's whirlwind media tour. Cam'ron has actively promoted MusicMatrix including radio interviews in New York, North Carolina, and California. To support the media exposure, MusicMatrix implemented a broad based social network campaign including targeted Facebook and Youtube advertising. Cam'ron and Vado continue to promote MusicMatrix on their social networks for the duration of the contest.

"We are really excited about the engagement of Cam'ron and Vado," concluded Encounter Technologies, Inc. CEO Anthony DiBiase. "Because of their commitment to MusicMatrix and promotion, we expect this to be our biggest contest yet."

Watch "Hey Muma" Video Premier: www.MusicMatrix.com

Enter "Hey Muma" Music Video Contest: www.MusicMatrix.com/HeyMuma

Listen to WKJX 96.7 The Block's Lady C Interview with Cam'ron: http://soundcloud.com/ladyc967/rapper-camron-pays-a-visit-to

ABOUT CAM'RON

Grammy-nominated, hip hop superstar, Cam'ron, is the founder of The Diplomats and the U.N. The charismatic rapper spins stories of his rough upbringing in Harlem that weaves the literal with the metaphorical. For more information on Cam'ron:

www.MusicMatrix.com/HeyMuma

Twitter: @Mr_Camron

Myspace: www.myspace.com/camron

ABOUT VADO

Cam'ron's protege, Vado, recently signed with Interscope Records. According to industry buzz, he is the new generation's heavy hitter with a promising future in the rap game. For more information on Vado:

www.MusicMatrix.com/RespecttheJux

Twitter: @Vado_MH

Myspace: www.myspace.com/vadomania

ABOUT MUSICMATRIX

Direct. Edit. Premier.

MusicMatrix.com is the premier on-line destination for artists, directors, producers, video editors and music fans worldwide to upload, direct, edit and showcase unique video content with groundbreaking, user-friendly, video editing technology. MusicMatrix also serves as a rapidly expanding social network where members can share custom videos, engage in the promotion of their favorite artists, earn income and win amazing prizes. For more information on MusicMatrix:

www.musicmatrix.com

Twitter: @YourMusicMatrix

Facebook:www.Facebook.com/YourMusicMatrix

Youtube: www.youtube.com/YourMusicMatrix

ABOUT ENCOUNTER TECHNOLOGIES, INC. (PINKSHEETS: ENTI)

Encounter Technologies, Inc. specializes in social media, video technology and on-line entertainment web solutions. The Company utilizes pre-built applications to provide platforms for businesses interested in utilizing video technology to increase online collaboration and interaction. The goal is to provide clients with the best methods to increase user value and achieve desired business results. Simply put, Encounter Technologies, Inc. transforms ideas into revenues. For more information on about Encounter Technologies:

www.encountertech.com.

This press release contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended and such forward-looking statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. You are cautioned that such statements are subject to a multitude of risks and uncertainties that could cause future circumstances, events or results to differ materially from those projected in the forward-looking statements as a result of various factors and other risks. You should consider these factors in evaluating the forward-looking statements included herein, and not place under reliance on such statements. The forward-looking statements in this release are made as of the date hereof and Encounter Technologies, Inc. under take no obligation to update such statements.

CONTACT:
Encounter Technologies, Inc.
Sheri Cook
Director of Marketing
info@encountertech.com

SOURCE Encounter Technologies, Inc.

Encounter Technologies, Inc.

Web Site: http://www.bet.com

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