New Product Launch at CES 2011: Fuugo Enables Easier TV and Video Consumption on Mobile and Portable Devices

New Product Launch at CES 2011: Fuugo Enables Easier TV and Video Consumption on Mobile and Portable Devices

Axel Technologies introduces new software to provide consumers easy, intelligent access to broadcast TV, Internet TV and online video on their mobile and portable devices. Award-winning Fuugo's integrated social media recommendations present a unique user-centric viewing experience.

LAS VEGAS, Jan. 3, 2011 /PRNewswire/ -- Axel Technologies, a pioneer in mobile television and video technologies, will launch the online video version of Fuugo, a new addition to the Fuugo product family, at the Consumer Electronics Show 2011. Fuugo(TM) is the world's first TV and video application for personalizing video content from Internet, mobile and broadcast TV. With Fuugo's tight integration of social media, mobile consumers will have a totally new experience for video consumption, gaining easy access to recommended, relevant video entertainment.

"Today's consumers are overwhelmed with TV and Video content choices, from many different sources, requiring multiple applications on each and every portable device" stated Petri Kalske, CEO of Axel Technologies. "With the introduction of Fuugo, mobile consumers now have an intuitive TV application that discover and seamlessly display video content from broadcast, Internet and local storage. With the addition of social networking recommendations, Fuugo viewers will always find something good to watch."

Fuugo is one easy-to-use application that seamlessly integrates all content; streaming video, Internet TV, mobile TV, broadcast TV and locally stored video. This allows users to watch live, on-demand or even video podcasts through the same application. An Internet connection allows users to search for related programs from all available sources and share their recommendations via the integrated social media services such as Twitter or Facebook.

Content discovery from millions of available broadcast and Internet TV programs is a big problem for current video services. Fuugo's social media recommendations are deeply integrated into the program guide and allow users to easily find exciting new content from their friends' choices. Fuugo's related-program search suggests to the user additional programs from all available sources in a totally new way. Fuugo invents a whole new interactive TV and video experience, never previously seen on mobile devices.

Fuugo's user-centric design was recently granted a prestigious award. "The goal of the TV Innovation Awards is to recognize the most forward-thinking companies who are creating products and services that are driving the new TV paradigm," according to Ian Weightman, President IMS Research. "With more than 140 entries received for this year's awards, competition has been intense. Fuugo stood out in the Mobile TV category because of its commercial potential, level of innovation, and likelihood of consumer adoption as assessed by an independent awards panel."

Fuugo, optimized for touch screens, delivers a simple, consistent and cohesive user experience on all mobile and portable devices; tablets, netbooks, laptops, smartphones, navigation and personal media players.

Fuugo is designed to support the major international mobile and over-the-air broadcast TV standards ranging from North American ATSC and ATSC-M/H, through European DVB-T and DVB-H to Latin American SBTVD-T/One-seg.

Fuugo is currently available on the Windows, OSX, Linux, Android and iOS operating systems. Support for Symbian and Meego will be offered in early 2011. The broadcast TV version is shipping in the first quarter and will followed by the new online version on selected devices in the second quarter.

The unique Fuugo viewing experience will be demonstrated at CES 2011, booth #36824. A video describing the various features of Fuugo can be seen at http://www.youtube.com/watch?v=zwC1dXF4wgg. Consumer device OEMs should contact Axel Technologies for Fuugo licensing. http://axel.fi

About Axel Technologies

Axel Technologies is a pioneer in mobile television and video technologies and the inventor of Fuugo(TM), the new way to watch TV and video. Axel offers software applications for mobile, handheld and portable devices. The company is headquartered in Finland and has sales support offices in Hong Kong, Taipei, and Saratoga, CA, USA. www.axel.fi, www.fuugo.tv

About Fuugo

Fuugo is an award-winning TV and video application for mobile, portable and handheld devices. Fuugo supports all major broadcast TV standards, seamlessly integrating Internet TV, video and social media services. Consumers enjoy a consistent user interface for easy, personalized content discovery, recommendations and sharing. www.fuugo.tv

About Mobile TV Category - 2010 TV Innovation Awards

TV 3.0 is not entirely about providing bigger and video experiences to the home, as it is also includes the ability to view content on mobile devices. This creates an array of new challenges, as programmers, equipment providers and operators attempt to provide users with a compelling experience on much smaller screens. Innovations in this area include TV-enabled ultra mobile devices, applications that enable content to be easily navigated, as well as innovative products, content and solutions targeted specifically at mobile devices. Entries in this category are received from companies with innovative products, content and solutions targeted at mobile TV, as well as those enabling mobile on-demand video experience outside of traditional broadcast TV. www.tvinnovationawards.com

Fuugo and the Fuugo graphical character are trademarks of Axel Technologies. Other company and product names may be trademarks of their respective owners.

SOURCE Axel Technologies

Axel Technologies

CONTACT: Petri Kalske, CEO, Axel Technologies, +358-2-512-8800, contact@axel.fi

Web Site: http://www.axel.fi

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