TOWONA Media Holding Company Limited Honoured with the Award of 'Influence China: The New Media With the Most Valuable Brand and Communication Values'
TOWONA Media Holding Company Limited Honoured with the Award of 'Influence China: The New Media With the Most Valuable Brand and Communication Values'
BEIJING, July 2 /PRNewswire-Asia/ -- On June 27, 2010, the Second Annual General Assembly on China Brands and Communications, together with the Top Brands Contributors Awarding Ceremony was held in Beijing. As the leading public transportation mobile TV media group in China, TOWONA Media Holding Company Limited was honoured with the Award of "Influence China: The New Media With the Most Valuable Brand and Communication Values." At the same time, Mr. Gareth Chang, Chairman of the Board and CEO of TOWONA Media Holding Company Limited also received the award of "Influence China: The Leading Figure of China Brands."
Since the establishment of TOWONA Media Holding Company Limited in 2003, the Group has concentrated intensively in the cultivation of the public transportation mobile TV media. As a leader in the public transportation mobile TV industry in China, the mobile TV advertisement network created by the group covers 34 major cities across China, with exclusivity or competitive resources in 22 centre cities, directly influencing the 350 million high consumption power, middle class population in China. The lower cost coupled with high effectiveness has made TOWONA Media Holding Company Limited the preferred choice for major advertisers.
The awards confirm the Group's contribution to the creation of new media's values and the leadership in brand communications over the past seven years. Along with TOWONA Media Holding Company Limited, other awardees include BMW, Pepsi-Cola and many international leading brands.
TOWONA's Chairman of the Board, Mr. Gareth Chang, was awarded with the honoured title of "Influence China: The Leading Figure of China Brands" for his contributions to China media and the media industries as a whole. Receiving the award at the same time were Mr. Ding Wei, China regional president of A.O. SMITH (CHINA) WATERHEATER CO., LTD.; Mr. Paolo Gasparrini, China regional president of LOREAL CHINA; Mr. Liu Jiang, president of COSMO; Mr. Zhuang Qichuan, president of NICE group; Mr. Yi Xiangmei, vice president of PepsiCo (CHINA); and other distinguished figures from various industries.
Mr. Gareth Chang, the board chairman and CEO of TOWONA Media Holding Company Limited, is an influential Chinese-American entrepreneur in international media circles. Mr. Chang was Chairman and Chief Executive of Hong Kong Star TV Group of News Corporation and also served on the executive committee as a member of the board of directors of News Corporation. Additionally, Mr. Chang served as President of DirecTV International and Executive Chairman of DirecTV Japan. He is an Adjunct Professor of the Chinese University of Communications in Beijing, Visiting Professor of Tsinghua University in Beijing and a Professor of the Aviation and Aerospace University. Mr. Chang is not only a well-known media professor, but also a successful entrepreneur. He was the independent board director for Apple Computer and Palm. He is currently a board director for NeuStar and a member of the advisory council of NIKE. He owns rich experiences on enterprise management. He is an advocate for the application of new media technologies and one of the initiators in satellite broadcasting.
As the top and most professional annual brands convention in China, the General Assembly on China Brands and Communications embraced the theme "Strengthening Brand Awareness in Mass Communications." The convention presented the brands and brand media that are of the highest quality, reputable and competitive, demonstrating to the industries a clear and full picture of the essence of brand communications. Keynote speaker for the convention was Mr. Cheng Siwei, the vice chairman of the 10th NPC standing committee, other key speakers and leaders include Mr. Zhai Huisheng, the secretary of China Journalists Party Group, Mr. Zhang Liang, the deputy director of the industry development department of GAPP, and more. All in all, over one hundred media leaders, one hundred executives from various well-known industries and many marketing experts were present at the convention.
For more information, please contact:
Chen Dufeng
Tel: +86-158-1125-3259
Email: chendf@towona.com.cn
Source: TOWONA Media Holding Company Limited
CONTACT: Chen Dufeng, +86-158-1125-3259, chendf@towona.com.cn
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