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Thursday, July 01, 2010

It's Official: New Leaf Announces Unofficial Sponsorship of Summer, Rock & Roll and Keaton Simons Tour

It's Official: New Leaf Announces Unofficial Sponsorship of Summer, Rock & Roll and Keaton Simons Tour

OLD TAPPAN, N.J., July 1 /PRNewswire-FirstCall/ -- New Leaf Brands, Inc., (BULLETIN BOARD: NLEF) "The Official Beverage of Taste"(TM), today announced its unofficial sponsorship of CBS Recording Artist Keaton Simons' Summer Tour.

(Photo: http://photos.prnewswire.com/prnh/20100701/NYTHFNS1)
(Photo: http://www.newscom.com/cgi-bin/prnh/20100701/NY2THFNS1)

Simons, along with New Leaf's Defenders of Taste, officially christened the tour (complete with a newly branded tour bus), at the Fancy Food Show in NYC this past weekend. The tour, in conjunction with Simons' new album "Can You Hear Me," will continue through July 18. Simons is currently opening for REO Speedwagon and Pat Benatar.

"We're thrilled to partner with emerging artists such as Keaton Simons to showcase our brand to the public," said Eric Skae, CEO and Founder of New Leaf Brands. "It's the perfect fit for us."

Keaton's new album "Can You Hear Me" is available on iTunes and Amazon.com. For further details on specific tour dates and locations visit Tour Dates. To learn more about Keaton Simons, visit http://www.keatonsimons.com/ and the official Facebook page and MySpace http://www.myspace.com/keatonsimons.

About New Leaf Brands

Founded by Eric Skae in 2004, New Leaf Brands was born out of the vision to create the best tasting and healthy ready-to-drink (RTD) beverages. Skae believes, "When delicious flavors aren't obscured by high fructose corn syrup or artificial ingredients, the tea tastes better." As testament to this core commitment, New Leaf's 17 all natural flavors of RTD iced teas and lemonades are made from the most carefully selected ingredients, the finest natural flavors and with 100% organic cane sugar. The company is passionately devoted to providing beverages that deliver a superior taste experience, which justifies New Leaf's position as the "Official Beverage of Taste. For more information, please visit www.newleafbrands.com, follow New Leaf on Twitter, subscribe to New Leaf's channel on You Tube and become a fan on Facebook.

Photo: http://www.newscom.com/cgi-bin/prnh/20100701/NY2THFNS1
AP Archive: http://photoarchive.ap.org/
AP PhotoExpress Network: PRN6
http://photos.prnewswire.com/prnh/20100701/NYTHFNS1
PRN Photo Desk, photodesk@prnewswire.com
Source: New Leaf Brands

CONTACT: Danielle Terzian, Carolyn Izzo Integrated Communications,
dterzian@ciicnews.com, +1-845-358-3920, x 14


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