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Friday, June 18, 2010

Marriott Announces New Family Travel Promotion 'Nickelodeon Your Stay'

Marriott Announces New Family Travel Promotion 'Nickelodeon Your Stay'

Available at Almost 2,000 hotels in the U.S. and Canada, Starts July 1

BETHESDA, Md., June 18 /PRNewswire/ -- Marriott International, (NYSE: MAR), and Nickelodeon, the number-one entertainment brand for kids, are launching the family travel promotion Nickelodeon Your Stay*. Available at nearly 2,000 participating hotels across seven Marriott brands this summer, Nickelodeon Your Stay starts July 1 and runs through Dec. 26. Reservations can be made now - visit www.NickelodeonYourStay.com.

(Photo: http://photos.prnewswire.com/prnh/20100618/PH23378 )
(Photo: http://www.newscom.com/cgi-bin/prnh/20100618/PH23378 )
(Logo: http://photos.prnewswire.com/prnh/20090217/MARRIOTTINTLLOGO )
(Logo: http://www.newscom.com/cgi-bin/prnh/20090217/MARRIOTTINTLLOGO )

The Nickelodeon Your Stay offer will be available at Marriott brands, including JW Marriott, Marriott, Courtyard, Fairfield Inn & Suites, Residence Inn, Springhill Suites and TownePlace Suites. During the promotional period, kids staying at any of the almost 2,000 participating Marriott locations offering this program will receive a free bracelet with an online code (url) to an exclusive SpongeBob SquarePants branded game on Nick.com; a book full of activities such as mazes and brain teasers; and Nickelodeon activity placemats during meal times.

Additionally, parents can upgrade their experience by booking a Nickelodeon Your Stay package. At Courtyard, Fairfield Inn & Suites, Residence Inn, TownePlace Suites and SpringHill Suites hotels, the items ($10 if purchased at the front desk) will include a SpongeBob SquarePants activity bag, a brightly colored splash ball, Nickelodeon sun glasses and a 3-D "build-your-own SpongeBob" craft.

At Marriott and JW Marriott hotels, the Nickelodeon Your Stay promotion costs $20 if purchased at the front desk, and also includes a SpongeBob pillowcase and a travel-themed SpongeBob storybook at turndown.

"This is a very exciting family travel promotion and by working with Nickelodeon we hope to provide a memorable and delightful stay experience for kids," said Peggy Fang Roe, Marriott's vice president of brand management. "After extensive research with families, we have designed this promotion with simple touches to make travel a little easier for parents and more fun for kids."

She added, "the Nickelodeon Your Stay at Marriott promotion was created to help alleviate the five areas that parents said were most stressful when traveling with kids, specifically planning, arrival, down time, meal time and bedtime. Most importantly, parents said their happiness on trips was a direct result of how happy their kids were on the trip."

"The 'Nickelodeon Your Stay' promotion allows kids to experience the Nick brand through entertaining and practical premiums," said Stuart Rosenstein, Senior Vice President, Nickelodeon Recreation. "Marriott brands are great vacation destinations for families and this new promotion will help kids extend their experience with Nick-themed items they can take home."

ParentsConnect.com, Nickelodeon's online resource providing parenting advice and community, will launch a new travel-focused feature on the site this summer. Sponsored by Marriott, the features will make the trip planning process more family-friendly through family focused travel content and travel games for kids.

Last year, Marriott and Nickelodeon introduced Nickelodeon Getaways, currently available at select Marriott Family Resorts. These multi-day family entertainment programs are designed to bring families together in an unforgettable way, and include live shows, arts and crafts, character breakfasts, dive-in movies and Nick's iconic sliming. For more information, visit www.nickelodeongetaway.com.

To book a "Nickelodeon Your Stay" package or learn more about the program, go to www.NickelodeonYourStay.com or call 877-NICK-STAY / 877-642-57829. For press information and photos go to www.NickelodeonYourStayPress.com.

* Terms & Conditions for free items: While supplies last; one set per child, per stay. Offer not available in Central Florida region (i.e., the geographic area covering a 150-mile radius from Orlando, FL) or in Quebec province. Offer valid for stays July 1 through December 26, 2010 booked between June 18 and December 5, 2010 at participating JW Marriott and Marriott Hotels and Resorts, Courtyard, Fairfield Inn & Suites, SpringHill Suites, Residence Inn, and TownePlace Suites in the U.S. and Canada. Must stay over at least one night. No rain checks or substitutions will be issued. Void where prohibited. Nickelodeon, Dora The Explorer, SpongeBob SquarePants and all related titles, logos and characters are trademarks of Viacom International Inc. SpongeBob SquarePants Created by Stephen Hillenburg. Additional terms & conditions available at www.NickelodeonYourStay.com.

Click here for Marriott International, Inc. (NYSE:MAR) company information.

About Nickelodeon:

Nickelodeon, now in its 31st year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books, magazines and feature films. Nickelodeon's U.S. television network is seen in more than 100 million households and has been the number-one-rated basic cable network for 16 consecutive years. For more information or artwork, visit http://www.nickpress.com/. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NYSE:VIA)(NYSE: VIA.B).

Photo: http://www.newscom.com/cgi-bin/prnh/20100618/PH23378
http://www.newscom.com/cgi-bin/prnh/20090217/MARRIOTTINTLLOGO
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com
http://photos.prnewswire.com/prnh/20100618/PH23378
http://photos.prnewswire.com/prnh/20090217/MARRIOTTINTLLOGO
Source: Marriott International, Inc.

CONTACT: Laurie Goldstein, +1-301-380-5296,
laurie.goldstein@marriott.com, or Sara Steffenauer, +1-301-380-5953,
sara.steffenauer@marriott.com

Web Site: http://www.marriott.com/


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