No Shoes Radio & Hooters Team to Fly Fans to Kenny in Vegas

No Shoes Radio & Hooters Team to Fly Fans to Kenny in Vegas

Text-To-Win Flyaway, Hotel, Tickets/Meet & Greet for July 2 Hard Rock Show

LAS VEGAS, May 4 /PRNewswire/ -- Leave it to No Shoes Radio to find a partner who can bring the fans home! Teaming with Hooters, NSR has launched a national sweepstakes across Hooters' 380 domestic locations - as well as a text-to-win component where fans text "Kenny" to 36832 to register - for an airfare, hotel and pair of tickets/meet & greet passes for Chesney's July 2 show at the Joint at the Vegas Hard Rock.

"Since I'm not coming to the fans, this is one more way we can being the fans to me," says Chesney of the No Shoes Radio/Hooters partnership. "Fans can also enter by listening to No Shoes Radio and logging in with their Passport Club information once a day... But the whole point is getting a very special pair of superfans to Vegas."

The contest ends June 13th, but to celebrate fans can pick up a free 4-song Chesney compilation CD - exclusively produced for Hooters/No Shoes Radio - at select locations. Hooters has been a sponsor of NSR since its launch last August, hosting remotes along the Sun City Carnival Tour and bringing listeners the "Hooters Happy Hour" on the station located at www.noshoesradio.com. Hooters continues it investment in the cyber-radio station by broadcasting remotes from Las Vegas, Baton Rouge and Nashville among other locations during this promotion and will provide more chances to win concert tickets and other prizes.

"Our Partnership with No Shoes Radio has been amazing thus far and we are excited to provide this unique sweepstakes opportunity to our Hooters guests," stated Noela Scarano, Director of Marketing for Hooters of America. "Given Kenny's limited performance scheduled this summer, this trip is a chance of a lifetime for any fan. In addition to the grand prize, many fans will get the chance to party with No Shoes Radio right in our restaurants."

With the first weekend of the 4-time Country Music Association and 4-consecutive Academy of Country Music Entertainer of the Year's 4 night stand at the Joint already sold out - and only a handful of tickets to the July 2 and 3rd shows remaining - this is a great way to guarantee getting into the show and being part of Chesney's most intimate full band shows this year. Though known for his high energy NFL stadiums shows - most recently captured in the nationally released Top 10 film "Kenny Chesney Summer in 3D" - there's a special ferocity and fun factor when the songwriter from East Tennessee checks into the Joint, which he - and the Killers - had a hand in opening last year.

"The beauty of No Shoes Radio is that it puts my music, not just as it's recorded, but as we play it and as we hear it, not to mention everything else me and the guys listen to on the road and when we're gone, straight in the hands of the fans. I love that Hooters is helping my guys bring a couple fans to Vegas to share in what will no doubt be a crazy night of music!"

* Hooters of America, Inc. is the franchisor and operator of over 455 Hooters restaurants in 42 states and 27 foreign countries. The first Hooters opened in 1983 in Clearwater, Florida. Hooters is well-known for its brand of food and fun, featuring a casual beach-theme atmosphere, a menu that features seafood, sandwiches and Hooters nearly world famous chicken wings, and service provided by the All-American cheerleaders, the Hooters Girls. For more information about Hooters visit www.hooters.com.

* No Shoes Radio is the internet radio station founded by Kenny Chesney to reflect the music that inspires the award-winning singer/songwriter/superstar. Culled from his hits, live tracks, demos, music from his iPod, bands no one has ever heard of and a playlist that melts genres, NSR has been one of the internet's most popular stations since signing on in August 2009 and being so overloaded that it crashed. With a healthy dose of rock, reggae and live concerts, it is a perfect reflection of its creator's lifestyle. Visit NSR at www.noshoesradio.com.

* Contest powered by Denver-based mobile company, State of Text.

* Contest rules available at www.hooters.com.

Source: Hooters of America, Inc.

CONTACT: Holly Gleason for Kenny Chesney, +1-615-269-3238; Wes Vause for
Sony/BNA Records, +1-615-301-4373; Alexis Aleshire for Hooters of America,
+1-770-799-2256

Web Site: http://www.hooters.com/
http://www.noshoesradio.com/

-------
Profile: intent