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International Entertainment News

Thursday, March 04, 2010

RRsat to Distribute the First High Definition Indian `Bollywood' Movie Channel

RRsat to Distribute the First High Definition Indian `Bollywood' Movie Channel

RE'EM, Israel, March 4, 2010/PRNewswire-FirstCall/ -- RRsat Global Communications Network Ltd. (NASDAQ: RRST), a
rapidly growing provider of comprehensive content management and global
distribution services to the television and radio broadcasting industries,
announced today that it has signed an agreement with ISG Media, one of the
largest distribution companies for Indian movies and entertainment content in
the Middle East. RRsat will provide fiber connectivity, playout and
distribution for the first high definition Indian movie channel, for
distribution to the Israeli market. RRsat and ISG Media are working together
to offer the channel to other multichannel platforms in Europe and North
America.

"Bollywood film and television industry has grown tremendously
in the past few years and it is now producing movies which are watched
throughout the world and not just in India," commented Lior Rival, Vice
President, Sales and Marketing of RRsat. "By cementing ourselves as an
enabler of global distribution for high definition Indian movies and content,
we believe we can further penetrate this important market. We look forward to
working with ISG Media in helping grow their Bollywood distribution
franchise."

"We are very pleased to be working with RRsat to distribute
our Bollywood franchise. This enables us to focus on what we do best- that of
sourcing the best Bollywood content for a global audience, while RRsat takes
care of all the technical aspects of distribution," commented Shai S Sampson,
VP Content and Marketing of ISG Media. "Time and again, RRsat has proven
their ability to distribute value-added content throughout the globe, and we
look forward to growing and expanding our business with them over the coming
years."

About RRsat Global Communications Network Ltd.

RRsat Global Communications Network Ltd. (NASDAQ: RRST) provides global,
comprehensive, content management and distribution services to the rapidly
expanding television and radio broadcasting industries. Through its
proprietary "RRsat Global Network," composed of satellite and terrestrial
fiber optic transmission capacity and the public Internet, RRsat is able to
offer high-quality and flexible global distribution services for content
providers. RRsat's comprehensive content management services include
producing and playing out TV content as well as providing satellite
newsgathering services (SNG). RRsat concurrently provide these services to
more than 500 television and radio channels, covering more than 150
countries. Visit the company's website http://www.RRsat.com for more
information.

Safe Harbor Statement

This press release contains forward looking statements within
the meaning of Section 27A of the Securities Act of 1933, as amended, and
Section 21E of the Securities Exchange Act of 1934, as amended, including
statements regarding (i) the growth of our business and the television and
radio broadcasting industries, (ii) our expectation to expand our client base
and sell additional services to our existing client base, (iii) our ability
to successfully integrate the teleports we acquired, (iv) our ability to
develop and commercialize the RRsat Global Internet TV service, (v) our
expectation to extend the average length of our contracts in the future, (vi)
our ability to develop, expand and commercialize our HD Platform, (vii) our
ability to report future successes and (viii) our intention to distribute
dividends in the future and the size of any dividends declared. These
forward-looking statements involve known and unknown risks and uncertainties
and are based on current expectations, assumptions, estimates and projections
about the companies and the industry as of the date of this press release.
The company undertakes no obligation to update forward-looking statements to
reflect subsequent occurring events or circumstances, or to changes in its
expectations, except as may be required by law. Forward-looking statements
are subject to risks and uncertainties that may cause actual results to
differ materially from those contemplated by the forward-looking statements,
including the risks indicated in our filings with the Securities and Exchange
Commission (SEC). For more details, please refer to our SEC filings and the
amendments thereto, including our Annual Report on Form 20-F for the year
ended December 31, 2008 and our Current Reports on Form 6-K.

Information in this press release concerning ISG Media is based on
information published by ISG Media and has not been independently verified by
RRsat.



Company Contact Information: External Investor Relations Contacts:
Gil Efron, CFO Ehud Helft / Kenny Green
Tel: +972-8-861-0000 Tel: 1-646-201-9246
Email: investors@RRsat.com

Source: RRSat Global Communications Network Ltd

Company Contact Information: Gil Efron, CFO, Tel: +972-8-861-0000, Email: investors@RRsat.com ; External Investor Relations Contacts: Ehud Helft / Kenny Green, Tel: 1-646-201-9246


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