Kodak Announces Sponsorship of Second Annual Streamy Awards

Kodak Announces Sponsorship of Second Annual Streamy Awards

The World's Foremost Imaging Innovator Celebrates Awards Program Dedicated to Web Television

ROCHESTER, N.Y., March 26 /PRNewswire-FirstCall/ -- Eastman Kodak Company (NYSE:EK) today announced it will once again participate with the Streamy Awards to celebrate outstanding achievements in Web television via a live awards ceremony on April 11, 2010 at Orpheum Theatre in Los Angeles, CA. Established in 2009, the Streamy Awards is a first-of-its-kind award show that honors active participants in the development and production of original Web television content for broadband distribution. Kodak, a brand with a rich history in the entertainment industry, was a presenting sponsor at last year's inaugural ceremony, and is working again this year to recognize the talent shaping this emerging industry.

"Kodak helps create 'KODAK Moments' when people share their stories using photos or videos," says Jeffrey Hayzlett, Kodak Chief Marketing Officer and Vice President. "Just as we encourage sharing with our suite of products including digital video cameras, we also strive to support those who create, capture and share their stories with the world via the Internet."

The hugely popular KODAK Zi8 Pocket Video Camera and KODAK PLAYSPORT Video Camera have been named the "Official Digital Video Cameras of the Streamy Awards." Additionally, this past year the KODAK Zi6 and Zi8 Pocket Video Cameras were skillfully integrated into the comedic college zombie Web series Woke Up Dead (starring Jon Heder of Napoleon Dynamite fame). For this integration, Woke Up Dead is nominated for a 2010 Streamy Award in the category of "Best Product Integration in a Web Series."

Keeping with the tradition from the 2009 ceremony, the Best Ensemble Cast Award will be presented by Kodak. The company will also engage its web properties to bring news, updates, information and even prizes to the masses through FACEBOOK, TWITTER and Kodak's blog.

Follow the action here:

-- Kodak CMO Jeff Hayzlett via Twitter: @jeffreyhayzlett
-- Kodak Chief Blogger via Twitter: @kodakcb
-- Kodak Events via Twitter: @kodakevents
-- Kodak and 12seconds.tv: http://12seconds.tv/rooms/kodak
-- Kodak Facebook Page: http://www.facebook.com/Kodak
-- Kodak Blog: http://1000words.kodak.com/

For a complete listing of Kodak web properties, visit www.kodak.com/go/followus.

About Kodak

As the world's foremost imaging innovator, Kodak helps consumers, businesses, and creative professionals unleash the power of pictures and printing to enrich their lives.

To learn more, visit http://www.kodak.com/ and follow our blogs and more at http://www.kodak.com/go/followus.

More than 75 million people worldwide manage, share and create photo gifts online at KODAK Gallery -- join today at www.kodakgallery.com.

About The Streamy Awards

Presented by the International Academy of Web Television, the Streamy Awards recognize excellence in global web television programming for broadband distribution across 35 creative categories, from acting and directing, to editing and special effects. Members of the International Academy of Web Television review shows submitted through a free, public submissions process and vote on the final nominees and winners for each category. The Audience Choice Award for Best Web Television Series is selected by members of the public. Winners of the 2nd Annual Streamy Awards will be announced at the Streamy Awards Ceremony on April 11, 2010 in Hollywood, CA. The Streamy Craft Award winners will be announced at a separate ceremony on April 7 at the Barnsdall Art Center in Hollywood. Founded in 2009, the Streamy Awards are co-hosted by a consortium of new media companies including Tubefilter News (www.tubefilter.tv) and NewTeeVee (www.newteevee.com), and are produced by Tubefilter, Inc. (www.tubefilterinc.com). For more information, visit www.streamys.org, follow @streamyawards on TWITTER and become a Fan at www.facebook.com/streamys.

© Kodak 2010. KODAK and PLAYSPORT are a trademark of Kodak.

Source: Eastman Kodak Company

CONTACT: Nancy Carr, Kodak, +1-585-781-9121, nancy.carr@kodak.com,
Marisa Lalli, Ketchum, +1-646-935-4180, marisa.lalli@ketchum.com; Editor
contacts only. Please see last paragraph for reader contact information.

Web Site: http://www.kodakgallery.com/

-------
Profile: intent