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Monday, November 23, 2009

DAUGHTRY TO KICKOFF RED KETTLE CAMPAIGN WITH THE SALVATION ARMY DURING COWBOYS THANKSGIVING DAY GAME

DAUGHTRY TO KICKOFF RED KETTLE CAMPAIGN WITH THE SALVATION ARMY DURING COWBOYS THANKSGIVING DAY GAME

ADDITIONAL RESOURCES: Audio, hard copy requests, contact information and more available at: http://multivu.prnewswire.com/broadcast/39001/press.html

NEW YORK, November 23 /PRNewswire/ -- THIS IS A MULTIVU SPECIAL REPORT BROUGHT TO YOU BY THE SALVATION ARMY.

THE NATION'S LARGEST CHARITY, THE SALVATION ARMY, KICKS OFF THE 13TH ANNUAL SALVATION ARMY RED KETTLE CHRISTMAS CAMPAIGN AT THE DALLAS COWBOYS THANKSGIVING DAY GAME.

THE NATIONALLY TELEVISED HALF-TIME SHOW PERFORMANCE IS DESIGNED TO RAISE AWARENESS OF RED KETTLES AS A SOURCE OF MUCH-NEEDED FUNDING FOR PROGRAMS THAT HELP PEOPLE THROUGHOUT THE COUNTRY.

GRAMMY-NOMINATED BAND DAUGHTRY WILL BE THE FEATURED HALFTIME SHOW PERFORMERS. LEAD SINGER CHRIS DAUGHTRY:

"Salvation Army to us, it means giving. Giving back, giving what we can. Helping out others."

THE RED KETTLE CAMPAIGN HAS BEEN ONE OF THE MOST RECOGNIZABLE AND IMPORTANT CHARITABLE CAMPAIGNS IN THE UNITED STATES SINCE ITS INCEPTION IN 1891. EVERY CHRISTMAS SEASON, MORE THAN 25,000 SALVATION ARMY VOLUNTEERS FAN OUT ACROSS THE COUNTRY TO RING BELLS AND SOLICIT SPARE CHANGE DONATIONS TO THE ICONIC RED KETTLES FROM HOLIDAY SHOPPERS. LAST YEAR, A RECORD $130 MILLION WAS RAISED, DESPITE THE ECONOMIC RECESSION. THE SALVATION ARMY HOPES TO TOP THAT NUMBER THIS YEAR.

FOR MORE, VISIT SALVATIONARMYUSA.ORG

I'M DANIELLE ADDAIR.

Audio: http://multivu.prnewswire.com/broadcast/39001/press.html

Source: The Salvation Army

AUDIO PROVIDED BY: The Salvation Army

CONTACT: FOR STORY INFORMATION, PLEASE CALL: MultiVu Media Relations,1-800-653-5313, EXT. 3 OR EMAIL RADIO@MULTIVU.COM

Web site: http://salvationarmyusa.org


Profile: International Entertainment

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