P&G's Always and Beinggirl.com Announce 'America's Biggest Sleepover' With 19 Recordings/Jive Records Artist Jordin Sparks

P&G's Always and Beinggirl.com Announce 'America's Biggest Sleepover' With 19 Recordings/Jive Records Artist Jordin Sparks

Participation Supports the Protecting Futures Program by Always, Helping Girls in Developing Regions Stay in School

CINCINNATI, Oct. 29 /PRNewswire/ -- Always, the leader in feminine protection, announced renowned, award-winning singer-songwriter Jordin Sparks will host "America's Biggest Sleepover" on Saturday, November 7, on beinggirl.com, a Web site by girls, for girls. This nationwide, online event will bring together girls across the country for a night of fun, sleepover-themed activities. Girls can register to be part of this exclusive event on beinggirl.com until November 7. For every girl that participates in "America's Biggest Sleepover," Always will donate $1 (up to $25,000) to Protecting Futures, a program dedicated to helping girls in developing regions stay in school.

"When I was younger, I loved having sleepover parties with my friends, so I jumped at the chance to host 'America's Biggest Sleepover' on beinggirl.com," said Sparks. "The night will be filled with lots of fun activities and tips on how to host the perfect sleepover."

Beinggirl.com will feature exclusive performances from Sparks' latest album, Battlefield, in addition to her other popular hits from her platinum, self-titled, debut album. She will also answer fan questions submitted on beinggirl.com and participate in other fun activities throughout the evening. The event features games, recipes, hairstyling tips and advice from other girls on how to host the perfect sleepover party.

"'America's Biggest Sleepover' by Always and Beinggirl.com is really focused on connecting girls across the U.S. through a shared experience that we designed with them hand-in-hand," said Ankur Marwah, Global Brand Manager, Always. "We worked very closely with our Beinggirl.com subscribers for their input on everything from recipe tips to selecting Jordin Sparks as the celebrity guest, and we are excited to bring girls together for this truly collaborative event."

For more information about America's Biggest Sleepover, please visit www.beinggirl.com or www.facebook.com/event.php?eid=154512979120. Girls who are already subscribers to beinggirl.com will be automatically registered for the event.

About P&G (NYSE:PG)

Three billion times a day, P&G brands touch the lives of people around the world. The company has one of the strongest portfolios of trusted, quality, leadership brands, including Pampers®, Tide®, Ariel®, Always®, Whisper®, Tampax®, Pantene®, Mach3®. Bounty®, Dawn®, Pringles®, Folgers®, Charmin®, Downy®, Lenor®, Iams®, Crest®, Oral-B®, Actonel®, Duracell®, Olay®, Head & Shoulders®, Wella, Gillette®, and Braun. The P&G community consists of almost 140,000 employees working in over 80 countries worldwide. Please visit http://www.pg.com for the latest news and in-depth information about P&G and its brands.

   Contact:  Jessica Hersh             MS&L             (212) 468-3867             jessica.hersh@mslworldwide.com  

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Source: P&G

CONTACT: Jessica Hersh of MS&L, +1-212-468-3867,
jessica.hersh@mslworldwide.com

Web Site: http://www.pg.com/

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Profile: International Entertainment