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International Entertainment News

Monday, October 05, 2009

Hitviews Names Andy Gregor Chief Operating Officer

Hitviews Names Andy Gregor Chief Operating Officer

On Heels of Deals with Fox, CBS and Sony, Online Entertainment Leader Lands Expert Fundraiser, Deal Strategist.

NEW YORK, Oct. 5 /PRNewswire/ -- Hitviews, the first company to recognize the power of online webstars to generate positive business results for brands, today welcomed Andy Gregor as Chief Operating Officer (COO). He will be responsible for continuing Hitviews' marketplace momentum by leading finance, fundraising and investor relations.

"Our investment, partnership and acquisition opportunities require a financial professional of the highest caliber, and Andy is at the top of the food chain," said Walter Sabo, CEO, Creator and co-founder, Hitviews. "Our ongoing success has attracted significant attention from many potential strategic partners and investors. As such, Andy will be responsible for engaging the right parties in agreements to generate the greatest returns for our investors."

Hitviews has recently produced webstar content to support iconic brands such as Fox, CBS and Sony, companies joining a stable of customers including Readers Digest, MTV, Microsoft and TiVo. Hitviews works to seamlessly and authentically marry a brand with a webstar, and subsequently, that star's audience, typically via popular online web-video sites. By working with Hitviews, brands become part of Internet content that typically commands hundreds of thousands of views.

"No other company can harness the power and audience of Internet webstars in the way that Hitviews can, not a single one," said Mr. Gregor. "Hitviews has matched millions of consumers to brands through their unique and innovative thinking, a track record of success I'll build upon when finding new partners and investors. I can't wait to get started."

Mr. Gregor most recently participated in the senior management of Sirius, XM as its Senior Vice President and Treasurer. During his tenure at Sirius he was at times responsible for all financings, business development, investor and institutional relations, procurement, and other key planning and operational efforts. He also led Sirius' very successful expansion into Canada and drove the restructuring of the combined balance sheets after the Sirius/XM merger. His work in Canada resulted in strong relationships with many major Canadian media and financial companies, including Hitviews' lead investor, Gary Slaight.

Previously Mr. Gregor was the Chief Financial and Administrative Officer of Zephyr Communications, where he helped raise more than $100 Million in venture financing, then managed its operational rollout in the US and Central Europe. Mr. Gregor holds an MBA from the Wharton School, where he was recognized as a Baker Scholar, and a BA from Wesleyan University.

About Hitviews

Founded in 2007, Hitviews is the leading entertainment marketplace of online-video stars. Hitviews provides innovative brands a platform to promote their messages, taking them inside videos created by the Web's most watched stars with creativity and authenticity. Hitviews introduces brands to established, engaged and targeted audiences from across the United States and beyond. With a network of dozens of WebStars, the top 25 of which boast more than 1 billion views to date, Hitviews is revolutionizing the way brands use online video.

Hitviews investors include multimedia visionary Gary Slaight, Chairman-CEO of Slaight Communications, former Rogers' CEO Kevin Shea and Bob Weinstein, co-founder of Miramax and The Weinstein Brothers. The company is based in New York City. www.hitviews.com

First Call Analyst:
FCMN Contact:

Source: Hitviews

CONTACT: Jake Fogelnest, +1-646-722-8157, jake@hitviews.com

Web Site: http://www.hitviews.com/


Profile: International Entertainment

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