ActionView International, Inc. Announces Drawing for a Year of Free MatchFights PPV Events

ActionView International, Inc. Announces Drawing for a Year of Free MatchFights PPV Events

Subscribers for inaugural September 25 MatchFights event will be eligible for the drawing

MURRIETA, Calif., Sept. 17 /PRNewswire-FirstCall/ -- ActionView International, Inc. (Pink Sheets: AVEW) and its wholly owned MatchFights, LLC subsidiary today announced that all subscribers to the inaugural MatchFights event scheduled for September 25, 2009 in Evanston, Wyoming will have their names entered into a drawing, and winners will receive a year of free subscriptions to MatchFights pay-per-view events. MatchFights is planning to hold its events approximately every 45 days, so winners will receive free pay-per-view subscriptions to 8 additional events throughout the year.

The first live event, which will be delivered in an interactive venue over the Internet to a global audience, will feature fourteen fighters from broad fight backgrounds including MMA, Muy Thai, boxing and street fighting. Details on the fighters are available at the event website, www.bkbfightclub.com.

MatchFights is currently planning its subsequent events and is scouting a variety of venues ranging from Native American gaming casinos across the United States to international destinations.

"MatchFights is presenting a new and exciting brand of entertainment, and we plan to introduce a wide variety of promotions that will attract new viewers to BKB Fight Club events," commented Gary Nerison, chairman of ActionView International. "With our first event, we have an opportunity to try a few different ideas, and rewarding our first subscribers with a drawing for a year of free pay-per-view events is just one of the promotions that we expect to offer."

"Since MatchFights will have a number of interactive elements that will allow our fans to participate in choosing the bouts and help to determine the winners, we expect to develop a loyal following and have more regular subscribers than one-time viewers. We strongly believe that once fight fans see the quality of entertainment being offered by MatchFights, retaining subscribers for our next event will not be a problem. As we develop branded merchandise and enter into sponsorship relationships, there will be an even greater number of promotions included in and around our BKB Fight Club events," added Mr. Nerison.

Fight fans interested in watching the fight live via the Internet can pre-register for $9.95 at www.bkbfightclub.com. Tickets for the event are available by contacting www.bkbfightclub.com and through several local retailers in Evanston. The pre-fight weigh in will be at 12:30 local time on September 25, 2009 at Suds Brothers Brewery located at 1400 Main Street, Evanston.

The company encourages shareholders and anyone interested in following the progress of ActionView International and its wholly owned MatchFights, LLC subsidiary to subscribe to the mailing list at www.matchfights.com.

About ActionView International, Inc.

ActionView International has completed its acquisition of MatchFights, LLC, which is now the focus of the company's operations. MatchFights, LLC and its BKB Fight Club property deliver live, high definition, pay-per-view events, including no-holds-barred, full contact fights, in an interactive venue over the Internet to a global audience. MatchFights intends to sanction events and ultimately create BKB champions that are recognized worldwide. The live events will have broad appeal and include elements of fighting, music, ring girl contests, and other live entertainment as part of the broadcast. The premier BKB Fight Club event will take place on September 25, 2009. For additional information about MatchFights and its BKB Fight Club, please visit www.matchfights.com or www.bkbfightclub.com.

Forward-Looking Statements

This release contains 'forward-looking statements' within the meaning of the Securities Exchange Act of 1934. Any statements that express or involve discussions with respect to predictions, expectations, beliefs, plans, projections, objectives, goals, assumptions or future events or performance are not statements of historical fact and may be 'forward-looking statements.' Forward-looking statements are based on expectations, estimates and projections at the time the statements are made that involve a number of risks and uncertainties which could cause actual results or events to differ materially from those presently anticipated.

   Contact:   ActionView International, Inc.   Investor Relations   951-200-4107   media@matchfights.com  

First Call Analyst:
FCMN Contact:

Source: ActionView International, Inc.

CONTACT: Investor Relations of ActionView International, Inc.,
+1-951-200-4107, media@matchfights.com

Web Site: http://www.bkbfightclub.com/
http://www.matchfights.com/

---

Profile: International Entertainment