Paul Korda . com - The Web Home of Paul Korda, singer, musician & song-writer.

International Entertainment News

Monday, August 10, 2009

SVEDKA Vodka's 'Adult Playground 2033' Event Series Presents Brent Bolthouse's First Solo Photography Exhibit

SVEDKA Vodka's 'Adult Playground 2033' Event Series Presents Brent Bolthouse's First Solo Photography Exhibit

Bolthouse's First-Ever Exhibit Titled Greenland: A Beautiful Lie

LOS ANGELES, Aug. 10 /PRNewswire/ -- Brent Bolthouse will kick-off the SVEDKA Adult Playground 2033 event series at Milk Studios in Hollywood on August 12th with a photo exhibit titled Greenland: A Beautiful Lie. SVEDKA Vodka, the party brand of the future, has tasked the country's top nightlife impresario's to create their vision of nightlife in 2033 through an exclusive event series, "SVEDKA Adult Playground 2033." This platform provides the top nightlife influencers from around the country the opportunity to put their twist on the future of partying by bringing to life their personal interpretation of a futuristic "Adult Playground." SVEDKA is the only brand ever to enlist such a high-profile group of nightlife heavy-hitters to forecast what the future of partying will look like.

Bolthouse's "Adult Playground" will be an innovative nightlife experience infusing art, music and cocktails. His exhibit features a collection of photographs taken during a trip to Greenland with Thirty Seconds to Mars for the band's environmentally themed short film "A Beautiful Lie," www.abeautifullie.org/video_abl.aspx. The journey, which took them 200 miles north of the Arctic Circle, the band's short film, and the photographs are intended to continue to bring attention to the global meltdown and to celebrate the beauty of this endangered and magical landscape.

For Bolthouse, who is one of the most powerful nightlife and event producers in the country, the exhibit has special meaning. Not only is it his first solo art exhibit, but an opportunity to showcase his artwork on a grand scale. Photos featured and available for purchase will include scenic landscapes in Greenland as well as candid shots taken with Thirty Seconds to Mars.

"I'm honored to be a part of SVEDKA Vodka's Adult Playground event series; they are making my photos come to life. When Jared Leto asked me to be a part of this adventure I had no idea that it would change the way I look at our environment. I'm hoping that my photography will move people as I was moved by this amazing trip to Greenland with Thirty Seconds to Mars."

In addition to Bolthouse, SVEDKA is also working with nightlife impresarios, NY's Richie Akiva and Scott Sartiano (Butter Restaurant and 1OAK), NY's Eugene Remm and Mark Birnbaum (Tenjune, Abe & Arthur's, Simyone Lounge) and LA's Allison Melnick (Playhouse). Subsequent SVEDKA Adult Playground 2033 events will take place this fall/winter in dynamic settings that bring to life each nightlife impresarios' expression of future partying.

Pairing the fastest growing spirits brand in the world, with the movers and shakers of nightlife will result in a series of sexy, chic events filled with surprises, hot DJs and celebrities partaking in a futuristic celebration that embodies the SVEDKA brand. The program will culminate in a SVEDKA Adult Playground 2033-themed advertorial in Details magazine featuring these nightlife impresarios.

First Call Analyst:
FCMN Contact:

Source: Brent Bolthouse

CONTACT: Michelle Davidson of Shadow PR, +1-310-777-7572,
michelle@shadowpr.com, for SVEDKA Vodka; or Joanna Cichocki,
JCichocki@bncpr.com, or Jason Wanamaker, jwanamaker@bncpr.com, both of BNC,
+1-310-854-4800, for Brent Bolthouse


Profile: International Entertainment

0 Comments:

Post a Comment

<< Home