NOW OPEN: Hollywood Rip Ride Rockit at Universal Orlando Resort

NOW OPEN: Hollywood Rip Ride Rockit at Universal Orlando Resort

Coaster Combines Hit Music, First-Ever Maneuvers and Highly Sophisticated Audio and Video for a Rockin' Experience

ORLANDO, Fla., Aug. 19 /PRNewswire/ -- Hollywood Rip Ride Rockit, Universal Orlando Resort's highly anticipated roller coaster, is now open. This radically innovative attraction includes first-ever maneuvers, cutting-edge technology, songs that span across five genres of music and a personalized take-home music video available for purchase.

The coaster features three first-ever maneuvers: the Double Take, the world's largest non-inverted loop; the Treble Clef, where guests burst through a building facade on track shaped like the music symbol; and the Jump Cut, a spiraling, negative-gravity move.

Hollywood Rip Ride Rockit uses ground-breaking technology to deliver a completely different experience. Riders use a personal touchpad mounted on the ride vehicles to make their music selection. They choose their favorite genre - Classic Rock/Metal, Rap/Hip-Hop, Club/Electronica, Pop/Disco or Country - and then pick a song. Each seat is outfitted with individual stereo speakers so guests can rock out to 90 decibels of music - and yet never hear the songs playing for other riders.

Their song is the soundtrack to their ride and to a music video guests can purchase that uses on- and off-board cameras to capture each rider's experience. The video mixes ride footage, music and special effects and is available as soon as riders get off the roller coaster. Guests can purchase their video in DVD and email-able formats to share with family and friends at Rockit's designated kiosks or from home by visiting myuniversalphotos.com.

"Hollywood Rip Ride Rockit is where adrenaline, music and technology meet - no two experiences will be the same," said Mark Woodbury, President of Creative for Universal Parks & Resorts. "This roller coaster is a game-changing addition to the remarkable attractions here at Universal Orlando Resort."

Hollywood Rip Ride Rockit's song list features the latest and the legendary of the music world including the Black Eyed Peas, No Doubt, Kanye West, Evanescence, N.E.R.D., Montgomery Gentry and Donna Summer. Preview Rockit's playlist by clicking here.

Visit www.UniversalOrlando.com for tickets and information.

Universal Orlando Resort is a theme park destination that places you and your family in the heart of pop culture's most incredible and timeless stories - making you the superstar in a world-class adventure story and allowing you to discover your own inner hero. Guests experience two exciting theme parks - Universal Studios and Islands of Adventure as well as Universal CityWalk, a 30-acre restaurant, shopping and nighttime entertainment complex; and three magnificently themed on-site hotels - the Loews Portofino Bay Hotel, Hard Rock Hotel and the Loews Royal Pacific Resort. Flagship experiences featured in the theme parks include "The Simpsons Ride," "Revenge of the Mummy - The Ride," "The Incredible Hulk Coaster" and "The Amazing Adventures of Spider-Man." More information is available at www.universalorlando.com.

First Call Analyst:
FCMN Contact:

Source: Universal Orlando Resort

CONTACT: Universal Orlando, Public Relations, +1-407-363-8220,
http://media.universalorlando.com/

Web Site: http://www.universalorlando.com/

---

Profile: International Entertainment