Lionsgate(R) and Universal Studios Hollywood(SM) Present Heart-Stopping All-New 'My Bloody Valentine' Maze for 2009 Halloween Horror Nights

Lionsgate(R) and Universal Studios Hollywood(SM) Present Heart-Stopping All-New 'My Bloody Valentine' Maze for 2009 Halloween Horror Nights

Inspired by Lionsgate's 2009 theatrical re-make, My Bloody Valentine 3-D, the Genre Film Favorite Joins 'Rogues Gallery' of New Attractions for Annual Halloween Event, Beginning October 2

UNIVERSAL CITY, Calif., Aug. 21 /PRNewswire/ -- "My Bloody Valentine: Be Mine 4 Ever" an all-new "live" multi-sensory horror experience, will be a standout attraction at Universal Studios Hollywood's(SM) "Halloween Horror Nights" event beginning its 16-night run on October 2, per an agreement between the theme park and Lionsgate , the leading next generation studio.

The attraction is based upon the 2009 theatrical re-make of the original 1981 Canadian slasher classic, which was released by Lionsgate to great box-office success earlier this year and is now available on DVD and Blu-ray. Widely considered "the ultimate slasher film" by horror aficionados, the all-new Universal Studios Hollywood maze will bring to life the terrible events that take place in the town of Harmony, which is crippled by a series of horrific murders. "My Bloody Valentine: Be Mine 4 Ever," will recreate the film's bloody massacres in disturbingly realistic scenes. This "Halloween Horror Nights" experience will assault the guest through the sense of sight, sound, smell and touch. Guests entering the maze will smell the dank, stale air of the film's mineshaft, will feel the spray of spattering blood and will pass closely through scenes of unrelenting carnage. It will be the most lifelike representation of film horror ever created for a Halloween maze attraction.

The entire "Halloween Horror Nights" event at Universal Studios Hollywood has been re-designed for 2009. "Halloween Horror Nights" will feature four all-new mazes, a new "Terror Tram" backlot studio experience as well as terrifying new "Scare Zones." New attractions will include a "live" maze experience based on the "Saw" film franchise, per an agreement among Universal Studios Theme Parks, Lionsgate and Twisted Pictures. The "Rocky Horror Picture Show: A Tribute" will also join the "Halloween Horror Nights" line-up in a live stage presentation of this classically edgy movie.

Updates on "Halloween Horror Nights" are available at HalloweenHorrorNights.com/Hollywood and on Twitter and Facebook, as Creative Director John Murdy reveals a running chronicle of exclusive information. Fans are invited to follow John Murdy on Twitter at: twitter.com/HorrorNights or via Facebook at: "Halloween Horror Nights - Hollywood (Official)."

Universal Studios Hollywood, The Entertainment Capital of L.A., includes a full-day, movie-based theme park and Studio Tour; the CityWalk entertainment, shopping and dining complex; the Universal CityWalk Cinemas; and the Gibson Amphitheatre concert and special event venue. The theme park features such groundbreaking attractions as "The Simpsons Ride ," "Revenge of the Mummy - The Ride," "Shrek 4-D(TM)," "Jurassic Park - The Ride," and the world-renowned Studio Tour, which takes guests behind-the-scenes of such landmark TV and movie locations as Steven Spielberg's "War of the Worlds." For more information please visit: www.UniversalStudiosHollywood.com.

Universal Studios Hollywood is a unit of Universal Parks & Resorts, a division of NBC-Universal.

ABOUT MY BLOODY VALENTINE 3-D:

Ten years ago, a tragedy changed the town of Harmony forever. Tom Hanniger, an inexperienced coal miner, caused an accident in the tunnels that trapped and killed five men and sent the only survivor, Harry Warden, into a permanent coma. But Harry Warden wanted revenge. Exactly one year later, on Valentine's Day, he woke up...and brutally murdered twenty-two people with a pickaxe before being killed.

Ten years later, Tom Hanniger returns to Harmony on Valentine's Day, still haunted by the deaths he caused. Struggling to make amends with his past, he grapples with unresolved feelings for his ex-girlfriend, Sarah, who is now married to his best friend, Axel, the town sheriff. But tonight, after years of peace, something from Harmony's dark past has returned. Wearing a miner's mask and armed with a pickaxe, an unstoppable killer is on the loose. And as his footsteps come ever closer, Tom, Sarah and Axel realize in terror that it just might be Harry Warden who's come back to claim them...

Presented in stunningly real, cutting edge 3-D projection, MY BLOODY VALENTINE 3-D stars Jensen Ackles (TV's "Smallville" and "Supernatural"), Jaime King (THE SPIRIT, SIN CITY, SIN CITY 2) and Kerr Smith (FINAL DESTINATION, "Dawson's Creek"). A remake of the 1981 horror classic, MY BLOODY VALENTINE 3-D is directed by Patrick Lussier from a screenplay by Todd Farmer and Zane Smith, based on a screenplay by John Beaird, story by Stephen Miller, and is produced by Jack Murray.

ABOUT LIONSGATE

Lionsgate (NYSE:LGF) is the leading next generation studio with a strong and diversified presence in the production and distribution of motion pictures, television programming, home entertainment, family entertainment, video-on-demand and digitally delivered content. The Company has built a strong television presence in production of prime time cable and broadcast network series, distribution and syndication of programming through Debmar-Mercury, reality programming through its joint venture with ISH Entertainment and an array of channel platform assets. Its feature film business achieved a record box office performance in the recent January-March 2009 quarter, driven by the success of "Tyler Perry's Madea Goes To Jail," "My Bloody Valentine 3-D" and "The Haunting In Connecticut." The Company's home entertainment business has grown to more than 7% market share and leads the industry in its box office-to-DVD revenue conversion rate. Lionsgate handles a prestigious and prolific library of approximately 12,000 motion picture and television titles that is an important source of recurring revenue and serves as the foundation for the growth of the Company's core businesses. The Lionsgate brand remains synonymous with original, daring, quality entertainment in markets around the world.

For more information please visit: www.lionsgate.com

First Call Analyst:
FCMN Contact:

Source: Universal Studios Hollywood

CONTACT: Eliot Sekuler of Universal Studios Hollywood, +1-818-622-6896,
eliot.sekuler@nbcuni.com; or Stacey Mooradian of Lionsgate, +1-310-255-4921,
smooradian@lionsgate.com

Web Site: http://www.universalstudioshollywood.com/
http://www.lionsgate.com/

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Profile: International Entertainment