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Wednesday, July 29, 2009

Discovery Channel, Cox and Virginia Aquarium Bring SHARK WEEK to Hampton Roads

Discovery Channel, Cox and Virginia Aquarium Bring SHARK WEEK to Hampton Roads

Celebrate SHARK WEEK August 2 to 7 at the Virginia Aquarium and on Channel 31 and Channel 731 (HD)

CHESAPEAKE, Va., July 29 /PRNewswire/ -- Cox Communications, Discovery Channel and the Virginia Aquarium are bringing SHARK WEEK to Hampton Roads from August 2 through 7, by inviting Aquarium guests to see a variety of shark species up close and learn about the importance of these incredible animals. During this same period, viewers may experience Shark Week on the Discovery Channel, which can be found on Channel 31 or 731 (HD).

Discovery Channel's SHARK WEEK, now in its 22nd year, is cable's longest-running event. This year, viewers will find out if sharks behave any differently during the day than at night; what makes certain areas shark attack "hot spots"; and what still puzzles scientists about the most feared shark of them all -- the Great White. Discovery Channel's SHARK WEEK will kick off with a two-hour special entitled BLOOD IN THE WATER on Sunday, August 2, 9-11 p.m. about the true story behind Jaws.

"Cox is proud to partner with Discovery Channel and the Virginia Aquarium in bringing SHARK WEEK to life in Hampton Roads. This is a great educational opportunity for children and adults alike to learn the facts about sharks and how they are so important to nature," said Leigh Woisard, Cox Vice President of Government and Public Affairs.

Karen Burns, Education Specialist, Virginia Aquarium added, "Sharks are among the most feared and misunderstood creatures. The Virginia Aquarium is pleased to spotlight these creatures during Discovery Channel's annual SHARK WEEK and educate the public about the role they play in the overall marine ecosystem."

Aquarium programs from August 2 through 7 will focus on shark adaptations and species identification. Guests can view nurse sharks, sandbar sharks and sand tiger sharks at the Aquarium, as well as complete the Shark Shenanigans Scavenger Hunt to test their knowledge about these fascinating creatures. Also, the Virginia Aquarium 3D IMAX Theater features the movie Sharks 3D.

Discovery Channel is available to subscribers with Cox Expanded Cable. Viewers interested in more information about sharks can log on to discovery.com/sharkweek.

For more information, contact Felicia Blow at (757) 222-8432 or Felicia.Blow@cox.com.

About Cox Communications

Cox Communications is a multi-service broadband communications and entertainment company with more than 6.2 million total residential and commercial customers. The third-largest cable television company in the United States, Cox offers an array of advanced digital video, high-speed Internet and telephony services over its own nationwide IP network, as well as integrated wireless services. Cox Business is a full-service, facilities-based provider of communications solutions for commercial customers, providing high-speed Internet, voice and long distance services, as well as data and video transport services for small to large-sized businesses. Cox Media offers national and local cable advertising in traditional spot and new media formats, along with promotional opportunities and production services. Cox Communications wholly owns and operates the Travel Channel. More information about the services of Cox Communications, a wholly owned subsidiary of Cox Enterprises, is available at www.cox.com, www.coxbusiness.com, and www.coxmedia.com. In Hampton Roads, Cox has more than 400,000 basic cable subscribers.

About Discovery Channel

Discovery Channel (DSC) is dedicated to creating the highest quality non-fiction content that informs and entertains its consumers about the world in all its wonder, diversity and amazement. The network, which reaches 98.1 million viewers in the US, can be seen in over 170 countries, offering a signature mix of compelling, high-end production values and vivid cinematography across genres including, science and technology, exploration, adventure, history and in-depth, behind-the-scenes glimpses at the people, places and organizations that shape and share our world. For more information, please visit www.discovery.com.

About Virginia Aquarium

The mission of the Virginia Aquarium & Marine Science Center is to increase the public's knowledge and appreciation of Virginia's marine environment and to inspire commitment to preserve its existence. The facility is an accredited member of the Association of Zoos and Aquariums. The Virginia Aquarium also is accredited by the Alliance of Marine Mammal Parks and Aquariums. The Aquarium is among the first attractions in the state to become certified as a Virginia Green Attraction. It is located at 717 General Booth Boulevard, in Virginia Beach. For more information on exhibits, movies, boat rides and special events call (757) 385- FISH (3474), or visit VirginiaAquarium.com.

First Call Analyst:
FCMN Contact:

Source: Cox Communications

CONTACT: Felicia Blow, APR, +1-757-222-8432, felicia.blow@cox.com, or
Leigh Woisard, +1-757-222-8496, leigh.woisard@cox.com, both of Cox
Communications

Web Site: http://www.cox.com/


Profile: International Entertainment

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