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Friday, May 22, 2009

UNIVERSAL PICTURES AND SUBWAY(R) RESTAURANTS TRANSFORM STORE INTO THE LAND OF THE LOST AT SUBWAY(R)

UNIVERSAL PICTURES AND SUBWAY(R) RESTAURANTS TRANSFORM STORE INTO THE LAND OF THE LOST AT SUBWAY(R)

SANTA MONICA, CA THURSDAY, MAY 28 AT 12:30 P.M.

 SANTA MONICA, Calif., May 22 /PRNewswire/ --    (Logo:  http://www.newscom.com/cgi-bin/prnh/20060316/LATH064LOGO)     WHAT:   To celebrate the partnership between SUBWAY(R) restaurants and the           Universal Pictures comedy adventure "Land of the Lost," a           SUBWAY(R) restaurant will receive a one-of-a-kind makeover to           become a place of spectacular sights and super-scaled comedy.           From prehistoric vines and rocks draping the store to Sleestak and           a T. rex on the roof, the restaurant will be fully transformed.    WHO:    Land of the Lost's director Brad Silberling and producers Sid &           Marty Krofft, as well as Sleestak from the film; Chuck's Zachary           Levi.  Co-hosted by Jared Fogle and fellow SUBWAY(R) spokesman,           Michael Strahan.    WHERE:  SUBWAY(R)           1801 Pico Blvd.           Santa Monica, CA 90405    WHEN:   Thursday, May 28, 2009           12:00 PM    Press Call Time           12:30 PM    Photo Opportunities           2:00 PM     Event Ends    

About the film: Will Ferrell stars as Dr. Rick Marshall, a has-been scientist sucked into a space-time vortex and spat back through time. Way back. Now, Marshall has no weapons, few skills and questionable smarts to survive in an alternate universe full of marauding dinosaurs and fantastic creatures from beyond our world -- a place of spectacular sights and super-scaled comedy known as the Land of the Lost.

LAND OF THE LOST opens in theaters on Friday, June 5, 2009.

First Call Analyst:
FCMN Contact:

Photo: http://www.newscom.com/cgi-bin/prnh/20060316/LATH064LOGO
http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com

Source: Universal Pictures

CONTACT: Television, Tara Martino, +1-818-777-1414, or Print, Jen
Chamberlain, +1-818-777-3694, or Photographers, Bette Einbinder,
+1-818-777-3226, or On-Line, Lindsey Mesenbourg, +1-818-777-4758, all of
Universal Pictures


Profile: International Entertainment

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