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Thursday, May 21, 2009

Hurray! Reports First Quarter 2009 Unaudited Financial Results

Hurray! Reports First Quarter 2009 Unaudited Financial Results

BEIJING, May 21 /PRNewswire-Asia/ -- Hurray! Holding Co., Ltd. (NASDAQ:HRAY) , a leader in artist development, music production and wireless music distribution and other wireless value-added services in China, today announced its unaudited financial results for the first quarter ended March 31, 2009.

   (Logo: http://www.newscom.com/cgi-bin/prnh/20050314/CNM005LOGO )    Financial Highlights    Highlights for the First Quarter of 2009:   -- Total revenues: $11.8 million, representing a decrease of 18.5%      quarter-over-quarter and a decrease of 11.2% year-over-year; slightly      below our previous guidance of $12-13 million.   -- Wireless value-added services ("WVAS") revenues: $7.9 million,      representing a decrease of 31.4% quarter-over-quarter and a decrease of      28.6% year-over-year.   -- Recorded music revenues, which are from our record label businesses:      $3.9 million, representing an increase of 31.4% quarter-over-quarter      and an increase of 73.9% year-over-year.   -- Net loss attributable to Hurray! Holding: $2.1 million   -- Adjusted EBITDA(1): a net loss of $1.6 million   -- Diluted loss per ADS: $0.09    

Commenting on the first quarter results, Dr. Xiang, CEO of Hurray! stated: "With regards to the first quarter results, we missed our guidance primarily because of the reduction in our promotional activity for certain of our WVAS services, which however, did not adversely impact gross profit.

"The Company is involved in a review of all business lines and departments in a focused effort to position the Company so that it can achieve sustainable profitability in the current environment. In light of our current initiatives, the Company, for the time being, will no longer provide quarterly revenue guidance."

   (1) A non-GAAP measure, which is defined as net income attributable to       Hurray! Holding company except for income from discontinued operations       before interest, tax, depreciation, amortization, impairment for       goodwill and earnings from investment in music equity affiliate,       write-down of intangible assets, stock-based compensation, gains on       reduction of acquisition payable and foreign exchange loss.     Business Results  

Total revenues for the first quarter ended March 31, 2009 were $11.8 million, representing a decrease of 18.5% from $14.4 million for the preceding quarter, and a decline of 11.2% from $13.2 million for the same quarter last year.

Total wireless value-added services revenues were $7.9 million for the first quarter of 2009, representing a decrease of 31.4% from $11.5 million in the previous quarter and a decrease of 28.6% from $11.0 million in the same quarter of 2008.

On January 1, 2009, we closed the acquisition of Seed Music. The initial consideration was $1.9 million. We also subscribed additional shares for $600,038. Upon the closing, our interest in the company was approximately 61%. There are further contingent payments according to the agreements based on Seed Music's operation performance. In addition, the non-controlling interests have options to sell their shares to us at a price based on a formula which includes Seed's operating performance. Therefore the non-controlling interests are presented as redeemable non-controlling interests on the balance sheet and such amount will be accreted to the redemption value if the redemption is probable.

Recorded music revenues, which represent revenues of our controlled music companies Freeland Music, Huayi Brothers Music, Hurray! Secular Bird and Seed Music, which was acquired on January 1, 2009, were $3.9 million, representing an increase of 31.4% as compared to $3.0 million in the previous quarter and an increase of 73.9% as compared to $2.2 million in the same period of 2008. The increase arose from the contribution from Seed Music of $2.2 million. Our other music companies experienced declines as the first quarter typically is a low period for this business.

Total gross margin was 16.4% for the first quarter of 2009 as compared to 5.0% for the previous quarter and 36.5% for the same period of 2008.

Gross margin for wireless value-added services was 17.5% for the first quarter of 2009, as compared to 2.9% in the previous quarter, in part because of the impact in the previous quarter of the reversal of revenue, and 35.0% for the same period of 2008.

Recorded music gross margin was 14.0% for the first quarter of 2009 as compared to 13.0% in the previous quarter and 43.8% for the same period of 2008.

Total gross profit was $1.9 million for the first quarter of 2009, representing a significant increase of 166% compared to $0.7 million for the previous quarter, and a decline of 60.2% as compared to $4.8 million for the same period of 2008.

Total operating expenses were $5.0 million for the first quarter of 2009, representing a decline of 16.4% as compared to the total operating expenses of $6.0 million for the previous quarter, which included impairment for goodwill of $ 1.0 million and a write-down for intangible assets of $ 0.4 million, and reversal of litigation costs of $0.5 million due to the resolution of the litigation, and an increase of 7.4% as compared to the total operating expenses of $4.7 million for the same period of 2008. Seed Music expenses amounted to $0.6 million.

The income tax benefit for the first quarter of 2009 was $23,000 as compared to $93,000 in the previous quarter and an income tax expense of $0.7 million in the same period of 2008.

An additional gain of $0.2 million from our discontinued systems integration business was recognized in the first quarter of 2009 due to additional cash received on the collection of the accounts receivable at the disposal date. Under the terms of our agreement, no further such amounts will be received.

Net loss attributable to Hurray! Holding was $2.1 million for the first quarter of 2009.

Adjusted EBITDA was negative $1.6 million for the quarter ended March 31, 2009, as compared with an adjusted EBITDA of negative $2.7 million in the previous quarter. A reconciliation of the (loss) income from continuing operations under U.S. generally accepted accounting principles (GAAP) and adjusted EBITDA is included at the end of this release.

Fully diluted loss per ADS was $0.09 based on a weighted average of 22.0 million diluted ADSs for the first quarter of 2009, as compared to the diluted loss per ADSs of $0.42 based on a weighted average of 21.9 million diluted ADSs for the previous quarter, and a fully diluted earnings per ADS of $0.22 based on a weighted average of 21.9 million diluted ADSs for the first quarter of 2008.

As of March 31, 2009, the Company had $60.2 million in cash and cash equivalents.

Business Highlights

Hurray! continued executing its strategy of developing proprietary content and diversifying distribution channels, with the following highlights:

   -- Hurray! launched 9 new mobile games and mobile themes on China Mobile's      portal in the first quarter of 2009, including "Dark Assassin 2",      "Tri-Eye Boy 1: The Beginning," and "Sweet Burden." In the second      quarter of 2009, we are launching another 9 new mobile games and mobile      themes.    -- In February, "Tri-Eye Boy" series 1, 2 and 3, one of our mobile game      series, was voted "Star-Rated Mobile Games" at a mobile game user      recommendation contest organized by China Mobile. The series was      selected as one of the high-rated mobile games in China Mobile's G-plus      game package.    -- Hurray! affiliated music companies, including Huayi Brothers Music,      Freeland Music, New Run Entertainment, Secular Bird and Seed Music,      released a series of new songs, including 6 albums, 2 EPs and 1 single,      and launched successful marketing programs to promote the new releases      simultaneously over Internet and wireless platforms. Subsequently,      "J@M" ("Jane Zhang @ Music") by Jane Zhang, and "Blooming"      ("Sheng Fang") by Xinliang Gong, became popular hits in the first      quarter.    -- Hurray! artists, including Jane Zhang, Yu Quan, Kenji Wu and others      received awards for their outstanding performances at various      prestigious music award ceremonies in Asia, including "Best Local      Female Singer" for Jane, "Annual Golden Song" for Kenji Wu, Yu Quan,      and Wenjie Shang, and others.    -- Seed Music and New Run signed up a number of new artists, including      Jianhao Wu, Subway Boy, Huimin Zhai and others.    Review of Operating Profitability  

The Company is involved in a review of all business lines and departments to ensure the Company is best positioned for sustained profitability in the current environment. In May, the Company has effected a reduction of approximately one-third of the headcount in its operations, excluding the Company's record labels, and has incurred severance costs to date of approximately $0.3 million. This review is ongoing as the Company seeks to identify further efficiencies.

Conference Call

The Company will host a conference call to discuss the first quarter 2009 results at

   Time:                9:00 pm Eastern Daylight Time on May 21, 2009                        or 9:00 am Beijing/Hong Kong Time on May 22, 2009    The dial-in number:  +1-800-901-5231  (US)                        +1-617-786-2961  (International)                        Password: 44210556   

A replay of the call will be available from May 22, 2009 until May 29, 2009 as follows:

                        +1-888-286-8010  (US)                        +1-617-801-6888  (International)                        PIN number: 81153297   

Additionally, a live and archived web cast of this call will be available at: http://phx.corporate-ir.net/playerlink.zhtml?c=187793&s=wm&e=2206725

About Hurray! Holding Co., Ltd.

Hurray! is a leader in artist development, music production and offline distribution in China through its record labels Huayi Brothers Music, Freeland Music, New Run Entertainment, and Secular Bird. The Company's latest acquisition, Seed Music, expands the Company's music services into Taiwan as well growing our business in China. The Company, through Fly Songs, also organizes concerts and other music events in China.

Hurray! is also a leading online distributor of music and music-related products such as ringtones, ringbacktones, and truetones to mobile users in China through the full range of wireless value-added services platforms over mobile networks and through the internet.

The Company also provides a wide range of other wireless value-added services to mobile users in China, including games, pictures and animation, community, and other media and entertainment services.

Forward-looking Statements

This press release contains statements of a forward-looking nature. These statements are made under the "safe harbor" provisions of the U.S. Private Securities Litigation Reform Act of 1995. You can identify these forward-looking statements by terminology such as "will," "expects," "believes" and similar statements. The accuracy of these statements may be impacted by a number of business risks and uncertainties that could cause actual results to differ materially from those projected or anticipated, including risks related to: continued competitive pressures in China's wireless value-added services market; changes in technology and consumer demand in this market; the risk that Hurray! may not be able to control its expenses in future periods; Hurray!'s ability to succeed in the music development, production and distribution business, with which it has only limited experience; changes in the policies of the mobile operators in China or the laws governing wireless value-added services; the state of Hurray!'s relationships with China's mobile operators and the risk that Hurray! may be subject to further sanctions and penalties from them in future periods; and other risks outlined in Hurray!'s filings with the Securities and Exchange Commission, including its registration statement on Form F-1, as amended. Hurray! Does not undertake any obligation to update this forward-looking information, except as required under applicable law.

                           Hurray! Holding Co., Ltd.                Unaudited Condensed Consolidated Balance Sheets                                                 As of             As of                                               March 31,       December 31,                                                2009(1)            2008                                                              (As Adjusted)(1)                                              (in thousands of U.S. dollars)   Assets   Current assets:   Cash and cash equivalents                   $60,205           $59,473   Accounts receivable, net                     10,900            12,658   Prepaid expenses and other current    assets                                       4,898             4,170   Amount due from related parties                 448               745   Current deferred tax assets                     533               363   Inventories, net                                261               255   Receivable on disposal of subsidiary             --                47   Total current assets                         77,245            77,711    Deposits and other non-current assets         1,571               720   Prepaid acquisition cost                         --             2,507   Property and equipment, net                     906               980   Acquired intangible assets, net               5,012             1,945   Investment in equity affiliate                  744               825   Goodwill                                      4,867             3,157   Non-current deferred tax assets                 468               479   Total assets                                $90,813           $88,324    Liabilities and shareholders' equity   Current liabilities:   Accounts payable                             $3,889            $2,454   Acquisition payable                             367                15   Accrued expenses and other current    liabilities                                  3,381             3,018   Amount due to related parties                   461               208   Income tax payable                              474               124   Current deferred tax liabilities                426               497   Total current liabilities                     8,998             6,316    Long term payable                                22                24   Non-current deferred tax liabilities          1,094               292   Total liabilities                            10,114             6,632     Redeemable non-controlling interest           1,547                --    Shareholders' equity:   Ordinary shares                                 110               110   Additional paid-in capital                   75,115            75,013   Accumulated deficit                         (10,280)           (8,201)   Accumulated other comprehensive income        9,996             9,987   Total Hurray! Holding shareholders'    equity                                      74,941            76,909   Non-controlling interest(2)                   4,211             4,783   Total shareholders' equity                   79,152            81,692   Total liabilities and shareholders'    equity                                     $90,813           $88,324                               Hurray! Holding Co., Ltd.            Unaudited Condensed Consolidated Statements of Operations                                            For the three months ended                                       March 31,   December 31,    March 31,                                         2009(1)    2008 (As       2008 (As                                                   Adjusted)(1)   Adjusted)(1)                                       (in thousands of U.S. dollars, except                                             share and per share data)   Revenues:   Wireless value-added services         $7,856       $11,454       $11,000   Recorded music                         3,905         2,972         2,245   Total revenues                        11,761        14,426        13,245    Cost of revenues:   Wireless value-added services          6,478        11,117         7,148   Recorded music                         3,360         2,586         1,261   Total cost of revenues                 9,838        13,703         8,409    Gross profit                           1,923           723         4,836    Operating expenses:   Product development                       95           154           390   Selling and marketing                  1,874         2,370         2,401   General and administrative             3,056         3,077         1,887   Impairment of goodwill                    --           965            --   Reversal of costs and litigation    expenses                                 --          (557)           --   Total operating expenses               5,025         6,009         4,678    (Loss) income from operations         (3,102)       (5,286)          158    Interest income                          140           215           354   Other income                             144             6            73   Interest expense                          (3)           --            --   Foreign exchange loss                     --        (4,518)           --   Gain on reduction of acquisition    payable                                  --            --         5,000   (Loss) income before provision    for income   taxes, equity in earnings (loss)    of affiliate                         (2,821)       (9,583)        5,585    Income tax (benefit) expense             (23)          (93)          709   Net (loss) income before equity    in earnings (loss)    of affiliate                         (2,798)       (9,490)        4,876    Equity in (loss) earnings of    affiliate, net of tax                   (91)           30            26   (Loss) income from continuing    operations                           (2,889)       (9,460)        4,902   Discontinued operations:   Gain on sale of subsidiary, net    of tax                                  222            47            --   Net (loss) income                    $(2,667)      $(9,413)       $4,902   Less: Net loss attributable to    the non-controlling    interest(2)                             588           235            --   Net (loss) income attributable to    Hurray!                             $(2,079)      $(9,178)       $4,902   Holding Company                                             For the three months ended                                        March 31,   December 31,   March 31,                                          2009         2008          2008                                       (in thousands of U.S. dollars, except                                                   share and per share data)   Net (loss) income per share-basic   (Loss) income from continuing    operations                           $(0.00)       $(0.00)        $0.00    Gain from discontinued     operations                           $0.00         $0.00            --    Net (loss) income                    $(0.00)       $(0.00)        $0.00    Net (loss) income per ADS-basic   (Loss) income from continuing    operations                           $(0.10)       $(0.42)        $0.23    Gain from discontinued     operations                           $0.01         $0.00            --    Net (loss) income                    $(0.09)       $(0.42)        $0.23    Net (loss) income per    share-diluted   Gain from discontinued operations      $0.00         $0.00            --    Net income                           $(0.00)       $(0.00)        $0.00    Net (loss)income per ADS-diluted   (Loss) income from continuing    operations                           $(0.10)       $(0.42)        $0.22    Gain from discontinued     operations                           $0.01         $0.00            --    Net (loss) income                    $(0.09)       $(0.42)        $0.22    Weighted average shares used in    calculating basic Earnings    (loss) per share              2,195,012,769 2,189,982,906 2,178,147,264   Weighted average ADSs used in    calculating basic Earnings    (loss) per ADS                   21,950,128    21,899,829    21,781,473   Weighted average shares used in    calculating diluted Earnings    (loss) per share              2,195,012,769 2,189,982,906 2,188,284,394   Weighted average ADSs used in    calculating diluted Earnings    (loss) per ADS                   21,950,128    21,899,829    21,882,844    (1) Effective January 1, 2009, the Company adopted SFAS 160. SFAS 160,       which was retrospectively applied, requires non-controlling interests       to be separately presented as a component of stockholders' equity on       the unaudited condensed consolidated financial statements.   (2) March 31, 2008 and December 31, 2008 balances were extracted from the       form 6-K for the quarters ended March 31, 2008 and December 31, 2008       respectively, as adjusted resulting from the adoption of Statement of       Financial Accounting Standards No. 160.     The use of non-GAAP financial measures:  

To supplement its consolidated financial statements presented in accordance with generally accepted accounting principles (''GAAP'') in the United States, Hurray! uses a non-GAAP measure of adjusted EBITDA, which is adjusted from results based on GAAP to exclude certain expenses and non- recurring events. Hurray!'s management believes the use of this non-GAAP financial measure provides useful information to both management and investors by excluding certain expenses that are not related to the company's operations. This non-GAAP financial measure also facilitates management's internal comparisons to Hurray!'s historical performance and our competitors' operating results. Hurray! believes this non-GAAP financial measure is useful to investors in allowing for greater transparency with respect to supplemental information used by management in its financial and operational decision making. The presentation of this additional financial information is not intended to be considered in isolation or as a substitute for the financial information prepared and presented in accordance with GAAP. Please see below financial table for a reconciliation of adjusted EBITDA.

Reconciliation of (loss) income from continuing operations under GAAP to adjusted EBITDA for the following periods:

                                               For the three months ended                                             March 31, December 31, March 31,                                               2009         2008       2008                                             (in thousands of U.S. dollars,                                             except share and per share data)   Net (loss) income attributable to    Hurray! Holding Company                  $(2,079)     $(9,178)   $4,902   Add (deduct):   (Income) from discontinued operations        (222)         (47)       --   Interest expense                                3           --        --   Income tax expense (benefit)                  (23)         (93)      709   Depreciation and amortization                 795          712       807   Non-cash stock compensation expense           102          244       191   Foreign exchange loss                          --        4,518        --   Intangible assets write-down                   --          389        --   Impairment of goodwill                         --          965        --   Gain on reduction of acquisition    payable                                       --           --    (5,000)   Interest income                              (140)        (215)     (354)   Adjusted EBITDA                           $(1,564)     $(2,705)   $1,255       For more information, please contact:     Christina Low F.S.    Investor Relations Officer    Tel:   +86-10-8455-5566 x5532    Email: IR@hurray.com.cn  
Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20050314/CNM005LOGO
PRN Photo Desk, +1-888-776-6555 or +1-212-782-2840

Source: Hurray! Holding Co., Ltd.

CONTACT: Christina Low, Investor Relations Officer at +86-10-8455-5532
or IR@hurray.com.cn

Web site: http://www.hurray.com.cn/english/home.htm
http://phx.corporate-/
ir.net/playerlink.zhtml?c=187793&s=wm&e=2206725


Profile: International Entertainment

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