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Thursday, April 23, 2009

Lexington Selected for Premiere of HBO Documentary Film on Alzheimer's Disease, 'The Memory Loss Tapes' from Multi-Platform Series 'THE ALZHEIMER'S PROJECT'

Lexington Selected for Premiere of HBO Documentary Film on Alzheimer's Disease, 'The Memory Loss Tapes' from Multi-Platform Series 'THE ALZHEIMER'S PROJECT'

Hosted by HBO Documentary Films in Partnership with the University of Kentucky's Sanders-Brown Center on Aging and the Alzheimer's Association of Greater Kentucky and Southern Indiana

   WHAT:        Lexington is one of 20 cities across the country that will                preview HBO Documentary Films' THE ALZHEIMER'S PROJECT. The                screening of "The Memory Loss Tapes" will be followed by a                panel discussion featuring area Alzheimer's experts William                R. Markesbery, M.D., Marie B. Smart, Frederick Schmitt, PhD,                Tonya Cox, MSW, and Beth Roettger. Bill Goodman, host of                KET's "Kentucky Tonight" will moderate the discussion and                audience questions will follow. Video clips of the series                will be available on-site for working media.    WHEN:        Sunday, April 26, 2009 - 3:00-5:00 pm    WHERE:       The Hyatt Regency Lexington                Patterson Ballroom, Lower Level                401 West High Street                Lexington, KY    WHO:         HBO, University of Kentucky's Sanders-Brown Center on Aging,                the Alzheimer's Association of Greater Kentucky and Southern                Indiana, experts on Alzheimer's from medical research,                medicine, caregiving and family support, and families coping                with Alzheimer's Disease.    BACKGROUND:  One of the most devastating forms of memory loss is                Alzheimer's Disease, an irreversible and progressive brain                disorder that slowly destroys memory and thinking skills.                Today, Alzheimer's is the second most-feared illness in                America, following cancer, and may affect as many as 5                million Americans.  As the Baby Boom generation reaches                retirement, that number could soar to more than 11 million by                2040 and have a huge economic impact on America's already                fragile healthcare system.                 While there is no cure for the disease, THE ALZHEIMER'S                PROJECT shows there is now genuine reason to be optimistic                about the future. Debuting May 10 on HBO, the  multi-platform                series is executive produced by Maria Shriver and created by                the award-winning team behind HBO's acclaimed "Addiction"                project, and takes a close look at groundbreaking discoveries                made by the country's leading scientists, as well as the                effects of this debilitating and fatal disease both on those                with Alzheimer's and on their families.                 THE ALZHEIMER'S PROJECT is a presentation of HBO Documentary                Films and the National Institute on Aging at the National                Institutes of Health in association with the Alzheimer's                Association(R), Fidelity(R) Charitable Gift Fund and Geoffrey                Beene Gives Back(R) Alzheimer's Initiative.    CONTACT:   Mary Margaret Colliver - UK   859-361-1887; mcollliv@email.uky.edu   Tonya Cox - Alzheimer's Association   859-266-5283; tonya.cox@alz.org    /PRNewswire -- April 22/  

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Source: HBO


Profile: International Entertainment

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