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Wednesday, March 11, 2009

ZeeVee Ships ZvPro 250, Delivers Breakthrough Price-Performance for HD Video Distribution

ZeeVee Ships ZvPro 250, Delivers Breakthrough Price-Performance for HD Video Distribution

Low-cost MPEG2 encoding and frequency-agile QAM modulation revolutionizes HD video distribution by using existing coax wiring without additional boxes at each display

LITTLETON, Mass., March 11 /PRNewswire/ -- The company that shattered the cost barrier of encoding and broadcasting HD video in the home with the award-winning ZvBox, today announced general availability of its new ZvPro 250, a cost-disruptive product for the commercial market.

Upgrading to HD video distribution in hospitality, digital signage and public displays has been very expensive, as existing analog RF infrastructure must be replaced with IPTV digital technology at both the transmission and receiving ends. ZvPro changes all of that: it allows distribution of HD video using traditional methods - simple coax and tuners in the TVs. The enabling technology is the creation of a local HD channel for broadcast on-premise; the ZvPro 250 delivers this capability at a fraction of the cost of existing solutions.

"Since the introduction of ZvBox last May, we have been inundated with requests to build a commercial version of our technology. We listened and delivered." said ZeeVee Co-founder and CEO Vic Odryna. "Projects that were on-hold due to the high cost of HD video distribution are now able to move forward."

The ZvPro 250 encodes and delivers MPEG2 transport streams modulated as QAM256 TV channels over the full cable TV spectrum. Today's HDTVs are designed to only receive MPEG2 data; using any other format like MPEG4, H.264 or AVC requires expensive external boxes at each HDTV for reception and decoding. ZvPro tackles the much harder task of delivering MPEG2 compression at over 20Mbits per second, producing HD video that can be directly received by any HDTV purchased today, allowing end-to-end solutions to be constructed at radically lower cost points. There is no limit to the number of HDTVs that can receive the broadcast from a single ZvPro 250.

Ideal applications have some local HD content that needs to be distributed to HDTVs. Examples are: hotels that have personalized guest services, premium video, or local marketing; bars and restaurants that show HD content on multiple displays; public venues like stadiums and airports; or high-end homes where owners would like to access all HD video sources like HD DVRs or Blu-ray players from every room.

ZvPro 250 will be sold to value-added resellers through authorized distributors. To serve the commercial markets ZeeVee has partnered with JB&A Distribution and Toner Cable Equipment, Inc. Additional distribution for the connected home market (CEDIA) is being finalized, and will be announced shortly. The manufacturer's suggested retail price (MSRP) for the ZvPro 250 is $2,499.

JB&A Distribution, a leading stocking-distributor and solution provider is proud to announce its new partnership with ZeeVee. "The ZeeVee products are a perfect match to many of our core markets that include digital signage, Pro AV, medical, broadcast and post production. We feel that with the functionality, price, and ease-of-use the ZeeVee line of products will be a homerun for our resellers and their clients." says Greg Burgess, JB&A distribution president. For more information, visit www.Jbanda.com.

Toner Cable Equipment, Inc., a veteran-owned small business, was established in 1971 as a distributor of high technology cable television products. Today, Toner is the largest stocking distributor for such products as encoders, transcoders, QAM modulators, and more. "We have recently implemented over 100 digital head ends in our newly updated head end engineering facility. With the new ZvPro 250, we can now affordably provide SMATV & Private Cable with the ability to add digital HD programming to their existing systems." says BJ Toner, vice president of Toner Cable. For more information, visit www.tonercable.com.

About ZeeVee

ZeeVee, Inc. develops HD encoder and modulation technologies for video distribution using broadcast and cable technologies, delivered at game-changing cost points. For commercial applications and custom home applications, the company offers the ZvPro line of products. For consumers, ZeeVee is committed to bring all of the high-quality video that is now available on the Internet and our computers to the living room without any restrictions. ZeeVee, Inc. is the creator of ZvBox(TM), a device that broadcasts everything on your computer display to all the HDTVs in the home by building a new HDTV channel. ZeeVee's free Zinc software provides a "living room" video browser to any content. ZvRemote(TM) and ZvKeyboard(TM) help play that content from the couch. For more information, visit www.ZeeVee.com and www.zv.tv .

First Call Analyst:
FCMN Contact:

Source: ZeeVee, Inc.

CONTACT: Michelle Dillon of Beaupre & Co. Public Relations,
+1-603-559-5835, mdillon@beaupre.com; or Chris Bauer of ZeeVee, Inc.,
+1-978-467-1395 x286, chris@zeevee.com

Web Site: http://www.zeevee.com/


Profile: International Entertainment

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