'Heel The Love' All Year Long

'Heel The Love' All Year Long

Purina(R) Dog Chow(R) Brand Introduces Limited Edition 'Marley & Me' Calendar in Celebration of the Christmas Box Office Hit

ST. LOUIS, Jan. 12 /PRNewswire/ -- Dog lovers across the nation can spend each month in 2009 enjoying unforgettable images of the lovable Labrador Retriever Marley, via a limited edition "Marley & Me" calendar from Purina(R) Dog Chow(R) Brand. Celebrating Twentieth Century Fox's blockbuster hit movie "Marley & Me" -- and the lovable pooch who's been capturing the hearts of moviegoers since Christmas Day -- Purina(R) is including a limited edition "Marley & Me" calendar on specially-marked bags of Purina(R) Dog Chow(R) brand Dog Food Complete & Balanced, Purina(R) Puppy Chow(R) brand Puppy Food Completed & Balanced for Growing Puppies and Purina(R) Little Bites Dog Food. Based on the autobiographical book by John Grogan and starring Owen Wilson and Jennifer Aniston, "Marley & Me" is about life, love, family -- and the world's "worst" dog.

(Photo: http://www.newscom.com/cgi-bin/prnh/20090112/AQM019)

"Unique, loveable and full of life, these are qualities of a Dog Chow(R) dog and Marley certainly embodies all of them," said Kristen Edler, brand manager for Purina(R) Dog Chow(R) brand Dog Food. "This limited edition calendar honors the mischievous Marley moments from the movie and reminds us to celebrate rascally dogs everywhere, every day of the year."

The 2009 limited edition "Marley & Me" calendar is perfect for dog lovers or fans of the movie who can't get enough of the adorable yellow Labrador Retrievers of all ages and sizes who portray Marley in the movie. Right now, dog owners can get their paws on the specially-marked bags of Purina(R) Dog Chow(R) brand Dog Food Complete & Balanced (20 lb., 44.1 lb.), Purina(R) Puppy Chow(R) brand Puppy Food Complete & Balanced for Growing Puppies (34 lb.) and Purina(R) Little Bites Dog Food (18 lb.) in grocery stores, pet specialty stores and mass merchandisers, while supplies last. For more information about Purina(R) Dog Chow(R) brand Dog Food and the 20th Century Fox comedy "Marley & Me," visit http://www.longliveyourdog.com/. "Marley & Me" is in theaters now and coming to DVD April 2009.

About Nestle Purina PetCare

Nestle Purina PetCare promotes responsible pet care, community involvement and the positive bond between people and their pets. A premiere global manufacturer of pet products, Nestle Purina PetCare is part of Swiss-based Nestle S.A., the world's largest food company.

    CONTACT:    Melissa Cuttone: 312.729.4262    GolinHarris or    Kaite Flamm: 314.982.2163    Nestle Purina PetCare Company  

First Call Analyst:
FCMN Contact:

Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20090112/AQM019
PRN Photo Desk, photodesk@prnewswire.com

Source: Purina Dog Chow

CONTACT: Melissa Cuttone of GolinHarris, +1-312-729-4262, for Purina Dog
Chow; or Kaite Flamm, of Nestle Purina PetCare Company, +1-314-982-2163

Web site: http://www.longliveyourdog.com/

---

Profile: International Entertainment