A New Concept in Annual Passes, Universal Studios Hollywood's '2009 All Access Pass' Provides 365 Days of Admission Plus Unprecedented Array of Perks and 'Hassle Free' Privileges at the Entertainment Capital of L.A.

A New Concept in Annual Passes, Universal Studios Hollywood's '2009 All Access Pass' Provides 365 Days of Admission Plus Unprecedented Array of Perks and 'Hassle Free' Privileges at the Entertainment Capital of L.A.

UNIVERSAL CITY, Calif., Dec. 26 /PRNewswire/ -- With the introduction of the 2009 All Access Pass, a new concept for theme park annual passes, Universal Studios Hollywood will roll out a red carpet for repeat visitors, providing an unprecedented array of perks, privileges and discounts for just $5.00 more than the price of a single-day admission.

The 2009 All Access Pass will offer unrestricted 365-day "no black-out date" park access, a dedicated VIP "hassle-free" express front gate entrance, Backlot Studio Tour priority boarding privileges for most of the year, plus an array of discounts on all food and merchandise purchases at the theme park and $12 off the purchase of guest tickets.

"More than ever before, we know our guests are searching for good value as they make their entertainment choices. We've created the new 2009 All Access Pass for local residents to balance attractive pricing with an abundance of appealing benefits, packaged together for the first time," said Larry Kurzweil, President and Chief Operating Officer, Universal Studios Hollywood.

Other "hassle free" highlights of the "2009 All Access Pass" includes Universal Studios Hollywood unprecedented "Umbrella Policy" which takes the barometer and weather forecast guesswork from the theme park equation. With "The World's First-Ever Theme Park Guaranteed Rain Check," guests visiting Universal Studios Hollywood will receive a rain check ticket valid for use any time in the following 30 days on a day that the park receives over 1/8" of rainfall by 2:00 p.m. Plus, on rainy days, guests will be provided with complimentary coffee and hot chocolate at designated covered and indoor rest areas.

Universal Studios Hollywood, which introduced the mega-attraction "The Simpsons Ride" earlier this year, will debut the new "Creature from the Black Lagoon: The Musical" and a revitalized Studio Tour in 2009 showcasing new film sets and the arrival of Conan O'Brien and the new Tonight Show sound stage.

The 2009 All Access Pass, priced at $72.00, will be available for purchase beginning December 29, 2008 at www.UniversalStudiosHollywood.com and at the theme park ticket booths and will be sold from January to April 2009.

Universal Studios Hollywood is now open 365 days of the year and for the first time ever will remain open on Thanksgiving and Christmas day.

Universal Studios Hollywood, The Entertainment Capital of L.A., is a unit of Universal Parks & Resorts, a division of Universal Studios, a part of NBC Universal. NBC Universal is one of the world's leading media and entertainment companies in the development, production, marketing of entertainment, news, and information to a global audience. Formed in May of 2004 through the combining of NBC and Vivendi Universal Entertainment, NBC Universal owns and operates a valuable portfolio of news and entertainment networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks. NBC Universal is 80% owned by General Electric, with 20% controlled by Vivendi.

First Call Analyst:
FCMN Contact:

Source: Universal Studios Hollywood

CONTACT: Eliot Sekuler, +1-818-622-6896, eliot.sekuler@nbcuni.com, or
Audrey Eig, +1-818-622-2962, audrey.eig@nbcuni.com, both of Universal Studios
Hollywood

Web Site: http://media.universalstudioshollywood.com/
http://www.universalstudioshollywood.com/

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Profile: International Entertainment