Madagascar: Escape 2 Africa opens in IMAX(R) theatres on November 7

Madagascar: Escape 2 Africa opens in IMAX(R) theatres on November 7

DreamWorks Animation Taps into IMAX's New Digital Locations

LOS ANGELES, Nov. 4 /PRNewswire-FirstCall/ -- IMAX Corporation (NASDAQ:IMAX; TSX:IMX) and DreamWorks Animation SKG, Inc. (NYSE:DWA) today announced that the studio's highly anticipated fall movie, Madagascar: Escape 2 Africa, will open domestically on November 7, 2008 in a record 130 IMAX(R) theatres, including 35 new locations equipped with IMAX's digital projection system, in conjunction with the film's nationwide release. Madagascar: Escape 2 Africa is the second of five DreamWorks Animation films slated for release in IMAX theatres from June 2008 to May 2010.

The film will also open in 30 IMAX theatres internationally during the days and weeks following the domestic launch. Madagascar: Escape 2 Africa has been digitally re-mastered into the unparalleled image and sound quality of The IMAX Experience(R) with IMAX DMR(R) technology.

"This movie looks and sounds incredible in IMAX and we're very excited to offer fans a premium way to embark on this next big adventure with all the lovable characters from Madagascar," said Jeffrey Katzenberg, CEO of DreamWorks Animation. "We always strive to deliver a premium entertainment experience to our audience and that's what IMAX is all about."

"Our fantastic relationship with DreamWorks Animation has given moviegoers a whole new way to experience top notch animated movies and we're very excited to share this next highly anticipated Madagascar adventure with IMAX fans worldwide," said Greg Foster, Chairman and President of IMAX Filmed Entertainment. "With crystal clear images, powerful digital surround sound and IMAX's immersive theatre geometry, audiences watching Madagascar: Escape 2 Africa: The IMAX Experience will be transported to the vast planes of Africa alongside the film's star characters, Alex, Marty, Melman and Gloria."

Madagascar: Escape 2 Africa joins four other DreamWorks Animation movies previously announced and slated for release in IMAX's format, including Kung Fu Panda, as well as the studio's first three 3D titles, Monster vs. Aliens (March 2009), How to Train Your Dragon (March 2010) and Shrek Goes Fourth (May 2010).

About Madagascar: Escape 2 Africa

In Madagascar: Escape 2 Africa, all of the loveable characters are back - Alex the lion, Marty the zebra, Melman the giraffe and Gloria the hippo, King Julien, Maurice and the penguins. Left marooned on the distant shores of Madagascar, the New Yorkers have hatched a plan so crazy it just might work. With military precision, the penguins have repaired an old crashed plane-sort of. Once aloft, this unlikely crew stays airborne just enough to make it to the wildest place of all-the vast plains of Africa itself. Ben Stiller, Chris Rock, David Schwimmer, Jada Pinkett Smith, Sacha Baron Cohen, Cedric The Entertainer and Andy Richter all return to their original roles. The film is produced by Mireille Soria and Mark Swift and co-directed by Eric Darnell and Tom McGrath.

Madagascar: Escape 2 Africa: The IMAX Experience is scheduled to play day-and-date at the following IMAX(R) Theatres beginning on November 7th.

   UNITED STATES    Arizona   Mesa - Gateway 12 IMAX Theatre   Phoenix - AMC Deer Valley 30 with IMAX    Arkansas   Little Rock - Chenal 9 IMAX Theatre    California   Anaheim - The Movie Experience 14 at Anaheim Gardenwalk   Arcadia - AMC Santa Anita 16 & IMAX*   Burbank - AMC Burbank 16 & IMAX   Cathedral City - Desert IMAX Theatre   Dublin - Regal Hacienda Crossings IMAX   Emeryville - AMC Bay Street 16 & IMAX   Fresno - Edwards Fresno Stadium 22 & IMAX   Irvine - Edwards Irvine Spectrum IMAX   Los Angeles - AMC Century City 15 & IMAX   Los Angeles - AMC CityWalk Stadium 19 with IMAX   Los Angeles - IMAX Theatre at The Bridge: cinema de lux   Ontario - Edwards Ontario Palace IMAX   Sacramento - Edwards Fairfield Stadium & IMAX   Sacramento - Regal Cinemas El Dorado Hills & IMAX   San Diego - San Diego IMAX at Mira Mesa 18   San Jose - AMC Eastridge Mall 15 & IMAX   San Francisco - AMC Loews Metreon 16 with IMAX   Simi Valley - Civic Center Stadium 16   Stockton - Regal City Centre Stadium 16 & IMAX   Torrance - AMC Del Amo 18    Colorado   Colorado Springs - Cinemark IMAX Theatre at Cinemark Carefree Circle   Denver - AMC Orchard 12   Denver - UA Colorado Center IMAX    Connecticut   Manchester - IMAX Theatre at Showcase Cinemas Buckland Hills    Florida   Altamonte Springs - AMC Altamonte Mall 18 & IMAX   Aventura - AMC Aventura Mall 24 & IMAX   Fort Myers - AMC Gulf Coast Town Center Stadium 16 & IMAX   Fort Lauderdale - AutoNation(R) IMAX(R) Theater at Museum of Discovery                     and Science   Jacksonville - AMC Regency 24 & IMAX   Orange Park - AMC Orange Park 24 & IMAX   Orlando - AMC Pointe Orlando 20 & IMAX   St. Augustine - World Golf Hall of Fame IMAX Theatre   St. Petersburg - Muvico Baywalk 20 & IMAX   Tampa - Channelside Cinemas IMAX   Tampa - AMC Veterans 24 & IMAX   West Palm Beach - Muvico Parisian 20 & IMAX    Georgia   Augusta - AMC Augusta Exchange Stadium 20 & IMAX   Buford - Regal Mall of Georgia IMAX    Idaho   Boise - Edwards Boise Stadium IMAX    Illinois   Batavia - Randall 15 IMAX   Chicago - Navy Pier IMAX Theatre   Lincolnshire - Regal Lincolnshire IMAX   Woodridge - Cinemark IMAX Theatre at Seven Bridges    Indiana   Evansville - IMAX Theatre at Showplace Cinemas East   Indianapolis - IMAX Theatre ShowPlace 16   Noblesville - Hamilton Towne Center 16 + IMAX   Portage - Portage 16 IMAX    Iowa   Council Bluffs - Star Cinemas Council Bluffs   Des Moines - Science Center of Iowa Blank IMAX Dome Theater    Kansas   Olathe - IMAX Theatre at AMC Studio 30    Kentucky   Louisville - Stonybrook IMAX    Maryland   Baltimore - Maryland Science Center IMAX Theatre   Baltimore - AMC White Marsh 16 & IMAX   Columbia - AMC Columbia 14 & IMAX    Massachusetts   Natick - Verizon IMAX 3D Theater at Jordan's Furniture - Natick   Reading - Verizon IMAX 3D Theater at Jordan's Furniture - Reading    Michigan   Dearborn - The Henry Ford IMAX Theatre   Grand Blanc - NGC Trillium IMAX Theatre   Grand Rapids - IMAX Theatre at Celebration! Cinema   Lansing - IMAX Theatre at Celebration! Cinema   Sterling Heights - IMAX Theatre at AMC Forum 30   Ypsilanti - Showcase Cinemas Ann Arbor    Minnesota   Apple Valley - Great Clips IMAX Theatre   Missouri   Kansas City - AMC BarryWoods 24 & IMAX   St. Louis - Ronnies 20 Cine IMAX    Nevada   Henderson - Regal Sunset Station 13 & IMAX*   Las Vegas - Brenden Theatres and IMAX at the Palms Casino Resort   Las Vegas - Red Rock Stadium 16 & IMAX   Las Vegas - Regal Aliante Stadium 16 & IMAX*    New Hampshire   Hooksett - Cinemagic IMAX Theatre    New Jersey   Atlantic City - IMAX Theatre at Tropicana Casino and Resort   Cherry Hill - AMC Cherry Hill 24 & IMAX   Hamilton - AMC Hamilton 24 & IMAX    New York   Albany - Crossgates Mall 18 & IMAX   Brooklyn - UA Sheepshead Bay Stadium 14 & IMAX   Deer Park - Regal Deer Park Stadium 16 & IMAX   Garden City - Grumman IMAX at Cradle of Aviation   New Rochelle - Regal New Roc City IMAX   New York City - AMC Loews IMAX Theatre, Lincoln Square   New York City - AMC Empire 25 & IMAX   West Nyack - IMAX Theatre at Palisades Center   White Plains - IMAX Theatre at City Center: Cinema de lux   Williamsville - Regal Transit Center & IMAX    North Carolina   Charlotte - Charlotte Observer IMAX Dome Theatre, Discovery Place   Raleigh - Wachovia IMAX Theatre at Marbles Kids Museum    Ohio   Cincinnati - Cinema De Lux 18: Springdale IMAX Theatre   Columbus - IMAX Theatre at AMC Easton Town Center 30    Oklahoma   Tulsa - Cinemark IMAX Theatre at The Tulsa    Oregon   Tigard - Portland IMAX at Bridgeport Village Stadium 18    Pennsylvania   Bensalem - AMC Neshaminy 24 & IMAX   Harrisburg - Select Medical IMAX Theater at The Whitaker Center   King of Prussia - UA King of Prussia IMAX   Philadelphia - Tuttleman IMAX Theatre, Franklin Institute   Reading - RC Reading 11 & IMAX   Tarentum - Cinemark IMAX Theatre at the Galleria Pittsburgh Mills    Rhode Island   Providence - Providence Place Cinemas 16 & IMAX    Tennessee   Knoxville - Regal Pinnacle Stadium 18 & IMAX   Nashville - Regal Opry Mills 20 & IMAX    Texas   Colleyville - Colleyville Cinema & Grille IMAX Theatre   Dallas - Cinemark IMAX Theatre at Cinemark 17   Houston - AMC Gulf Pointe 30 & IMAX   Houston - Edwards Marq*E IMAX   Houston - Wortham IMAX Theatre at Houston Museum of Natural Science   San Antonio - Palladium IMAX Theatre   Sugar Land - AMC First Colony 24 & IMAX   Tomball - Santikos Silverado Station 18 IMAX    Utah   Sandy - Megaplex 17 IMAX at Jordan Commons    Virginia   Alexandria - AMC Hoffman 22 & IMAX   Chantilly - Steven F. Udvar-Hazy Center IMAX Theater   Hampton - Riverside 3D IMAX Theater at the Virginia Air & Space Center   Richmond - Science Museum of Virginia Ethyl IMAX Dome   Virginia Beach - AMC Lynnhaven 18   Virginia Beach -Virginia Aquarium IMAX 3D Theater   Woodbridge - AMC Potomac Mills 18 & IMAX    Washington   Lacey - Martin Village Stadium 16 & IMAX   Seattle - Pacific Science Center Boeing IMAX Theatre   Spokane - Riverfront Park IMAX   Tukwila - AMC Southcenter 16 & IMAX    Wisconsin   Fitchburg - Star 18 & IMAX    CANADA    Alberta   Calgary - Scotiabank Theatre Chinook   Edmonton - Scotiabank Theatre West Edmonton Mall    British Columbia   Langley - Colossus Langley IMAX Theatre   Richmond - Cineplex IMAX Theatre, SilverCity Riverport    Nova Scotia   Halifax - Empire IMAX, Bayer's Lake    Ontario   Mississauga - Cineplex IMAX Theatre, Coliseum Mississauga   Ottawa - Cineplex SilverCity Gloucester IMAX Theatre   Toronto - Cineplex Scotiabank Theatre Toronto IMAX Theatre   Woodbridge - Cineplex Colossus Woodbridge IMAX Theatre    Quebec   Montreal - Cineplex Entertainment IMAX Theatre, Scotiabank Theatre              Montreal   Quebec City - IMAX des Galeries de la Capitale    INTERNATIONAL    Argentina   Buenos Aires - IMAX Center Norte*    Ecuador   Guayaquil - Fundacion Malecon 2000*    Guatemala   Guatemala City - Pradera Concepcion    Netherlands   Amsterdam - Pathe Arena*    Philippines   Manila - San Miguel Coca-Cola IMAX Theatre*    UAE   Dubai - Grand Megaplex 21 + IMAX*    UK   Birmingham - IMAX Theatre at Millennium Point*   Bradford - IMAX National Media Museum*   Greenwich - Odeon Greenwich*   Glasgow - Glasgow Science Center IMAX Cinema*   London - BFI London IMAX Cinema*   Manchester - ODEON IMAX Cinema Manchester at The Printworks*   Wimbledon - Odeon Wimbledon*    Ukraine   Kiev - Utel IMAX Theatre    * denotes later launch   

Additional theatres will be confirmed. Please check local listings or IMAX.com for final theatre listings, launch dates and showtimes.

About IMAX Corporation

IMAX Corporation is one of the world's leading entertainment technology companies, specializing in immersive motion picture technologies. The worldwide IMAX network is among the most important and successful theatrical distribution platforms for major event Hollywood films around the globe, with IMAX theatres delivering the world's best movie presentations using proprietary IMAX, IMAX 3D, and IMAX DMR(R), technology. IMAX DMR is the Company's groundbreaking digital re-mastering technology that allows it to digitally transform virtually any conventional motion picture into the unparalleled image and sound quality of The IMAX Experience. IMAX's renowned projectors display crystal-clear images on the world's biggest screens, and the IMAX brand is recognized throughout the world for extraordinary and immersive entertainment experiences for consumers. As of June 30, 2008, there were 302 IMAX theatres operating in 40 countries.

IMAX(R), IMAX(R) 3D, IMAX DMR-, IMAX- MPX-, and The IMAX Experience(R) are trademarks of IMAX Corporation. More information on the Company can be found at www.imax.com.

This press release contains forward looking statements that are based on management's assumptions and existing information and involve certain risks and uncertainties which could cause actual results to differ materially from future results expressed or implied by such forward looking statements. Important factors that could affect these statements include ongoing discussions with the SEC and OSC relating to their ongoing inquiries and the Company's accounting, the performance of films, the signing of theatre system agreements, the viability of new technologies, businesses and products, the timing of theatre system deliveries, the mix of theatre systems shipped, the timing of the recognition of revenues and expenses on film production and distribution agreements, risks arising from potential material weaknesses in internal control over financial reporting and fluctuations in foreign currency and in the large format, general commercial exhibition and out-of-home entertainment markets. These factors and other risks and uncertainties are discussed in the Company's most recent Annual Report on Form 10-K and most recent Quarterly Reports on Form 10-Q.

About DreamWorks Animation SKG

DreamWorks Animation is principally devoted to developing and producing computer generated, or CG, animated feature films. With world-class creative talent, a strong and experienced management team and advanced CG filmmaking technology and techniques, DreamWorks Animation makes high quality CG animated films meant for a broad movie-going audience. The Company anticipates releasing its feature films into both conventional and IMAX(R) theatres worldwide. The Company has theatrically released a total of sixteen animated feature films, including Shrek, Shrek 2, Shark Tale, Madagascar, Over the Hedge, Shrek the Third, Bee Movie and Kung Fu Panda. Madagascar: Escape 2 Africa opens in theaters on November 7, 2008 and Monsters vs. Aliens on March 27, 2009. Beginning in 2009, all of the Company's feature films will be produced in stereoscopic 3D technology.

This document includes certain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. The Company's plans, prospects, strategies, proposals and our beliefs and expectations concerning performance of our current and future releases and anticipated talent, directors and storyline for our upcoming films and other projects, constitute forward-looking statements. These statements are based on current expectations, estimates, forecasts and projections about the industry in which we operate and management's beliefs and assumptions. These statements are not guarantees of future performance and involve risks, uncertainties and assumptions which are difficult to predict. Actual results may vary materially from those expressed or implied by the statements herein due to changes in economic, business, competitive, technological and/or regulatory factors, and other risks and uncertainties affecting the operation of the business of DreamWorks Animation SKG, Inc. These risks and uncertainties include: audience acceptance of our films, our dependence on the success of a limited number of releases each year, the increasing cost of producing and marketing feature films, piracy of motion pictures, the effect of rapid technological change or alternative forms of entertainment and our need to protect our proprietary technology and enhance or develop new technology. In addition, due to the uncertainties and risks involved in the development and production of animated feature projects, the release dates for the projects described in this document may be delayed. For a further list and description of such risks and uncertainties, see the reports filed by us with the Securities and Exchange Commission, including our most recent annual report on Form 10-K and our most recent quarterly reports on Form 10-Q. DreamWorks Animation is under no obligation to, and expressly disclaims any obligation to, update or alter its forward-looking statements, whether as a result of new information, future events, changes in assumptions or otherwise.

First Call Analyst:
FCMN Contact:

Source: IMAX Corporation

CONTACT: Media: IMAX Corporation, New York, Sarah Gormley, (212)
821-0155, sgormley@imax.com; DreamWorks Animation, Jeff Hare, (818) 695-6055,
jeff.hare@dreamworks.com; Entertainment Media: Rogers & Cowan, Los Angeles,
Jason Magner, (310) 854-8128, jmagner@rogersandcowan.com; Investors: IMAX
Corporation - New York, Heather Anthony, (212) 821-0121, hanthony@imax.com;
DreamWorks Animation, Rich Sullivan, (818) 695-3900,
ir@dreamworksanimation.com; Business Media: Sloane & Company, New York, Whit
Clay, (212) 446-1864, wclay@sloanepr.com

---

Profile: International Entertainment