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International Entertainment News

Tuesday, October 28, 2008

On the 1st Day of Christmas, My True Love Gave to Me . . . an HD Radio Receiver!

On the 1st Day of Christmas, My True Love Gave to Me . . . an HD Radio Receiver!

Holiday Ad Flight from HD Digital Radio Alliance Eavesdrops on Elves/Reindeer Convo on Perfect Gift for Santa...and Offers Gift-Giving Ideas for Your Loved Ones

   WHAT:       Apparently, Santa has had enough milk and cookies. So what               will his elves and reindeer get for him this year? Maybe               something that he can take on his long journey across the               world? A-ha! An HD Radio receiver with fresh new formats in               crystal-clear sound that he can whistle along to!! And luckily               there are no bills to listen to all the new content like that               other radio service. After all, how do you deliver mail to the               North Pole?                Ok, Santa's taken care of, but what do you get your loved               ones? It's the same gifts every year...Aunt Edna receives               something kitty-themed, a scarf for your boyfriend that he               never wears, a gift certificate for your sister that shows,               ehh, little thought. Well, all of Aunt Edna's cats need to be               entertained, guys love gadgets, and it's a medical fact that               people who enjoy reading love radio. Got it! Get them all the               gift of HD Radio!                And since Santa won't be able to fit a solution to our current               economic situation into his sack, you'll want to be sure to               text SANTA or GIFT to 58011 to be kept up-to-date on the               latest HD Radio specials and discounts.    WHY:        Because when was the last time you gave the gift of free,               local radio, now with additional content? It's time to UPGRADE               the several radios you already own!    WHEN:       The holiday campaign starts on November 5 and goes through               December 28.    WHERE:      To listen to the ads, check out www.HDRadioAlliance.com and               type-in               User: AWESOME               Passcode: awesome                To view the new holiday streaming mini movie that matches the               new ad campaign, and for additional info on iTunes Tagging,               receivers, and retailers carrying product, go to                www.HDRadio.com.                HD Radio is the gift that keeps on giving. Just check out the               fresh new formats in your local market:               http://www.hdradio.com/#stationGuideWidgetry.     Contacts:   Courtney Kaczak/Scott Cianciulli   Brainerd Communicators, Inc.   (212) 986-6667   kaczak@braincomm.com   cianciulli@braincomm.com     /PRNewswire - Oct. 28/  

First Call Analyst:
FCMN Contact:

Source: HD Radio Alliance

Web Site: http://www.hdradio.com/
http://www.hdradio.com/#stationGuideWidgetry
http://www.hdradioalliance.com/


Profile: International Entertainment

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