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Tuesday, September 02, 2008

Libby's Vegetables Makes Room for Your Family at Country Music Star Sara Evans' Dinner Table

Libby's Vegetables Makes Room for Your Family at Country Music Star Sara Evans' Dinner Table

- Families Can Enter to Win an Exclusive Backstage Dinner at GetBacktotheTable.com -

MARION, N.Y., Sept. 2 /PRNewswire/ -- Libby's Vegetables serve up a side of country this September by offering an exclusive chance to enjoy dinner backstage with RCA Recording Artist, Sara Evans. The national contest is part of Get Back to the Table month -- a celebration of the many benefits of family dinnertime. Moms and dads can visit GetBacktotheTable.com for a chance to win tickets to a Sara Evans concert and share dinnertime stories backstage.

"Because our family of nine has a very hectic schedule, family dinnertime is a very important part of our day," explains Sara Evans. "Even on tour we make dinnertime a priority. We all meet in catering at 5pm and have dinner together. It's truly a favorite part of the day and gives us a chance to catch-up and to enjoy one another's company."

Just like Sara Evans, many busy moms and dads cook up creative ideas for bringing their families together and keep dinnertime entertaining. Libby's Vegetables is inviting parents to share their creative tips and ideas for gathering the kids around the dinner table at GetBacktotheTable.com . The family with the most creative tip will have the opportunity to celebrate family dinnertime backstage with Sara during one of her concerts.

Sara Evans' fans can also listen to the country superstar's modern version of the iconic Libby's jingle -- as well as an exclusive bluegrass BONUS track -- at GetBacktotheTable.com . Sara's version of the jingle will be airing on country music radio stations across the country all month-long!

Dinnertime is Quality Time but Hectic for Moms

A number of studies show family bonding at the dinner table has many benefits for children -- time spent together can reduce drug use(1), lead to better nutrition(2), encourage confidence(3) and promote success in the classroom(4). It's also the most popular bonding time. In a recent survey by Mom Central Consulting(5) and Libby's Vegetables, four-in-five (83%) moms said they bond with their kids while eating meals. However, the same study found dinner preparation is the most stressful time for moms.

"Libby's has always been committed to helping families enjoy convenient, great-tasting meals and time together around the table," said Bruce Wolcott, Vice President of Marketing. "As families head back to overscheduled lives this fall, Get Back to the Table month is our way of reminding parents of the importance of family dinnertime. At GetBacktotheTable.com , we're empowering families by offering them convenient recipes, unique tools and timesaving tips."

To learn more about Get Back to the Table month and enter the contest, visit GetBacktotheTable.com . Contest ends December 15, 2008.

About Libby's Vegetables

Libby's Vegetables, the nation's third largest brand of canned vegetables, has been a staple on American dinner tables since the 1880s. With over 60 different varieties, it offers among the industry's most complete lines of canned vegetables, including new Libby's Naturals, with no added sugar or salt, and Libby's Organics. Since 1983, Libby's Vegetables have been produced and distributed by Marion, NY-based Seneca Foods Corporation, an independent, publicly-traded, fully integrated food processing company. For more information on Libby's and Seneca Foods visit SenecaFoods.com and for information on Libby's Get Back to the Table mission visit GetBacktotheTable.com .

   1 National Survey of American Attitudes on Substance Abuse XII: Teens and     Parents, Aug. 2007   2 Lason, NI, et. al. Family Meals during Adolescence Are Associated with     Higher Diet Quality and Healthful Meal     Patterns during Young Adulthood. J Am Diet Assoc, 2007; 107(9):1502-1510   3 Bohanek J, et al. Family Narrative Interaction and Children's Self-     Understanding. The Emory Center for Myth and Ritual in American Life     Working Paper No. 34, 2004   4 National Survey of American Attitudes on Substance Abuse XII: Teens and     Parents, Aug. 2007   5 Mom Central Consulting, http://www.momcentralconsulting.com/  

First Call Analyst:
FCMN Contact:

Source: Libby's Vegetables

CONTACT: Iya Bleyman, +1-646-935-4206, iya.bleyman@ketchum.com, for
Libby's Vegetables

Web site: http://www.getbacktothetable.com/
http://www.momcentralconsulting.com/
http://www.senecafoods.com/


Profile: International Entertainment

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