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Sunday, June 01, 2008

Rentrak Theatrical Announces Box Office Estimates for Weekend of June 1, 2008

Rentrak Theatrical Announces Box Office Estimates for Weekend of June 1, 2008

LOS ANGELES, June 1 /PRNewswire-FirstCall/ -- Rentrak Theatrical, a business unit of Rentrak Corporation (NASDAQ:RENT) , today announced the weekend theatrical box office estimates for the weekend period of May 30 through June 1, 2008 according to the company's Box Office Essentials(TM) theatrical box office data collection and analytical service.

The twelve estimated top producing motion pictures for the weekend, per data collected as of 9:30AM Pacific on Sunday, June 1, 2008 by Rentrak Theatrical include:

   Rank Title                                   Weekend Gross    Locations     1   Sex And The City                        $55,740,000        3285    2   Indiana Jones Kingdom Crystal        Skull                                   $46,000,000        4264    3   The Strangers                           $20,707,249        2467    4   Iron Man                                $14,000,000        3650    5   Chronicles of Narnia: Prince        Caspian                                 $13,016,000        3801    6   What Happens In Vegas                    $6,850,000        3086    7   Baby Mama                                $2,221,080        1784    8   Speed Racer                              $2,140,000        2070    9   Made Of Honor                            $2,000,000        1905   10   Forgetting Sarah Marshall                $1,044,480         768   11   The Visitor                                $603,000         270   12   Harold And Kumar Escape From        Guantanamo                                 $475,000         474    Weekend of 05/30/2008 to 06/01/2008    (C) 2008 by Rentrak Corporation    About Box Office Essentials  

Box Office Essentials provides each studio with password-protected, real-time, web browser-based and 24/7 access to data pertaining specifically to their movie release titles. A sophisticated toolset allows studio distribution executives to view and analyze the information at different levels of detail and across a multitude of attributes (by theatre circuit, DMA, time zone, etc.), enhancing their ability to make faster, and better informed decisions. Additional features include online school calendars (K-12 and college), interactive release schedule and 24-hour subscriber support.

About Rentrak Corporation

Rentrak Corporation, based in Portland, Oregon, is an information management company serving clients in the media, entertainment, retail, advertising and manufacturing industries. The company's Entertainment Essentials(TM) suite of services is redefining media measurement in the digital broadband era. Entertainment Essentials provides customers with near-real-time, actionable insight into performance of content distributed over a wide variety of modern media technologies. Available by license or subscription, each Entertainment Essentials application allows executives to analyze detailed industry-wide and title-specific data to make decisions that enhance the bottom line and provide competitive advantage. For further information, please visit Rentrak's corporate Web site at http://www.rentrak.com/.

   Contacts:  Rogers & Cowan for Rentrak Corporation              Sallie Olmsted                     Amanda Bartz              (310) 854-8124                     (310) 854-8151              solmsted@rogersandcowan.com        abartz@rogersandcowan.com  

First Call Analyst:
FCMN Contact:

Source: Rentrak

CONTACT: Sallie Olmsted, +1-310-854-8124, solmsted@rogersandcowan.com, or
Amanda Bartz, +1-310-854-8151, abartz@rogersandcowan.com, both of Rogers &
Cowan for Rentrak Corporation

Web site: http://www.rentrak.com/


Profile: International Entertainment

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