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Wednesday, June 11, 2008

Photo: Tribe Pictures Produces Original Web Series 'Get Fit with Alyson' Starring Alyson Stoner and Sponsored by Nintendo of America Inc.

Photo: Tribe Pictures Produces Original Web Series 'Get Fit with Alyson' Starring Alyson Stoner and Sponsored by Nintendo of America Inc.

NEW YORK, June 11 /PRNewswire/ -- "Get Fit With Alyson," an interactive web series starring teen star Alyson Stoner ("Cheaper by the Dozen", Disney Channel's "Camp Rock") debuts June 11, 2008 on getfitwithalyson.com. The series was created by Dennis Gelbaum, Managing Director of Tribe Pictures (tribepictures.com). Gelbaum and Tribe's Founder and CEO, Vern Oakley, are the Executive Producers. The series is co-produced by Lloyd Simon and Lexi Basen of Production Advisors (productionadvisors.com). "Get Fit With Alyson" is sponsored by NINTENDO. Additional content, "Get Wii Fit With Alyson", is being produced exclusively for the Nintendo Channel, nintendo.com/wii/channels/nintendochannel.

To view the Multimedia News Release, go to: http://www.prnewswire.com/mnr/tribe/33628/

"I'm so excited to be part of this show," commented Alyson. "Being fit doesn't just mean looking fit -- it means living a better, smarter, healthier lifestyle. It means dealing with issues we all deal with. This is a great place to start."

"Get Fit With Alyson" is an interactive web series that inspires tweens and teens to exercise and live a healthy lifestyle. Each three minute show includes Alyson leading a fun exercise workout; an unscripted chat with the cast about real issues kids think and worry about; and 'The World According to Alyson.' Available on getfitwithalyson.com, as podcasts and as mobile content, the series will encourage visitors to submit their own stories of things they are doing to change their lives.

"Get Wii Fit With Alyson," viewable exclusively on the Nintendo Channel, features Alyson using the Wii Balance Board, a precisely engineered Nintendo Wii accessory that senses a person's movements and serves as the centerpiece for more than 40 fun activities that challenge users of all ages in areas from yoga and balance to strength training and aerobics.

Oakley: "The marriage with Nintendo is appealing because we've created a unique show that has its own integrity (Get Fit ... ), while also showcasing Alyson and friends having fun with Wii Fit. This project represents Tribe Pictures' expertise in developing original programming for branded entertainment opportunities."

Gelbaum: "I think what we've done, from creating a unique concept to how we put all the pieces together and how we attracted and partnered with our sponsor, is going to be the new model for how web content is created and produced in the future."

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Video: http://www.prnewswire.com/mnr/tribe/33628

Source: Tribe Pictures

CONTACT: Dennis Gelbaum of Tribe Pictures, +1-973-635-2660,
dennis@tribepictures.com

Web site: http://www.tribepictures.com/
http://www.productionadvisors.com/
http://www.nintendo.com/wii/channels/nintendochannel
http://www.getfitwithalyson.com/


Profile: International Entertainment

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