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Wednesday, June 11, 2008

Coldplay to Take Over SIRIUS Satellite Radio Music Channel

Coldplay to Take Over SIRIUS Satellite Radio Music Channel

SIRIUS' Alt Nation to become "Coldplay Nation" for ten days beginning June 13

NEW YORK, June 11 /PRNewswire-FirstCall/ -- SIRIUS Satellite Radio (NASDAQ:SIRI) today announced that Coldplay will take over SIRIUS' Alt Nation channel 21 for ten days.

(Logo: http://www.newscom.com/cgi-bin/prnh/19991118/NYTH125 )

Coldplay Nation will premiere on Friday, June 13 at 6:00 pm ET and will air through Sunday, June 22. The launch of Coldplay Nation coincides with the release of Viva La Vida, Coldplay's new album, which will be in stores June 17.

The channel will feature music from Viva La Vida as well as other Coldplay songs and will include personal introductions by members of the band, including lead singer Chris Martin. The band will also select songs by artists who have influenced them over the years and some of their favorite music from today.

Viva La Vida, Coldplay's fourth album, " ... was fueled by a desire to move from black and white into color," says Coldplay frontman Chris Martin. "Or, if you like, we decided to let our garden grow a little more unkempt. The bloodhound was let off its leash."

"Coldplay has found chart-topping worldwide success by creating one of the most distinctive sounds and styles in popular music today," said Scott Greenstein, SIRIUS President of Entertainment and Sports. "We are thrilled to give Coldplay and their fans a channel on SIRIUS where they can hear the band introduce their music in addition to the unique music always played on Alt Nation, uninterrupted and non-stop for an unprecedented ten full days."

Coldplay Nation continues SIRIUS' tradition of creating exclusive limited-run artist-branded channels dedicated to iconic musicians. SIRIUS has previously offered limited-run channels such as Radio R.E.M., Weezer Nation, Rolling Stones Radio, E Street Radio, Neil Diamond Radio, and JAY-Z Nation, among many others.

   To learn more about Coldplay Nation please visit www.sirius.com .    About SIRIUS  

SIRIUS, "The Best Radio on Radio," delivers more than 130 channels of the best programming in all of radio. SIRIUS is the original and only home of 100% commercial free music channels in satellite radio, offering 69 music channels. SIRIUS also delivers 65 channels of sports, news, talk, entertainment, traffic, weather and data. SIRIUS is the Official Satellite Radio Partner of the NFL, NASCAR, NBA, and broadcasts live play-by-play games of the NFL, NBA, as well as live NASCAR races. All SIRIUS programming is available for a monthly subscription fee of only $12.95.

SIRIUS Internet Radio (SIR) is an Internet-only version of the SIRIUS radio service, without the use of a radio, for the monthly subscription fee of $12.95. SIR delivers more than 80 channels of talk, entertainment, sports, and 100% commercial free music.

SIRIUS Backseat TV (TM) is the first ever live in-vehicle rear seat entertainment featuring three channels of children's programming, including Nickelodeon, Disney Channel and Cartoon Network, for the subscription fee of $6.99 plus applicable audio subscription fee.

SIRIUS products for the car, truck, home, RV and boat are available at shop.sirius.com and in more than 20,000 retail locations, including Best Buy, Circuit City, Crutchfield, Target, Wal-Mart, Sam's Club and RadioShack.

As of December 31, 2007, SIRIUS radios were available as a factory and dealer-installed option in 116 vehicle models and as a dealer only-installed option in 37 vehicle models.

SIRIUS has agreements with Aston Martin, Audi, Bentley, BMW, Chrysler, Dodge, Ford, Jaguar, Jeep, Kia, Land Rover, Lincoln, Maybach, Mazda, Mercedes-Benz, Mercury, MINI, Mitsubishi, Rolls-Royce, Volvo, and Volkswagen to offer SIRIUS radios as factory or dealer-installed equipment in their vehicles. SIRIUS has relationships with Toyota and Scion to offer SIRIUS radios as dealer-installed equipment, and a relationship with Subaru to offer SIRIUS radios as factory or dealer-installed equipment. SIRIUS radios are also offered to renters of Hertz vehicles at airport locations nationwide.

Click on www.sirius.com to listen to SIRIUS live, or to purchase a SIRIUS radio and subscription.

Any statements that express, or involve discussions as to, expectations, beliefs, plans, objectives, assumptions, future events or performance with respect to SIRIUS Satellite Radio Inc. are not historical facts and may be forward-looking and, accordingly, such statements involve estimates, assumptions and uncertainties which could cause actual results to differ materially from those expressed in any forward-looking statements. Accordingly, any such statements are qualified in their entirety by reference to the factors discussed in our Annual Report on Form 10-K for the year ended December 31, 2007 filed with the Securities and Exchange Commission. Among the significant factors that could cause our actual results to differ materially from those expressed are: our pending merger with XM Satellite Radio Holdings, Inc. ("XM"), including related uncertainties and risks and the impact on our business if the merger is not completed; any events which affect the useful life of our satellites; our dependence upon third parties, including manufacturers of SIRIUS radios, retailers, automakers and programming providers; and our competitive position versus other audio entertainment providers.

   P-SIRI     MEDIA CONTACT:    Samantha Bowman    SIRIUS    212 901 6644    sbowman@siriusradio.com  

First Call Analyst:
FCMN Contact: sbowman@siriusradio.com

Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/19991118/NYTH125
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com

Source: SIRIUS Satellite Radio

CONTACT: Samantha Bowman of SIRIUS, +1-212-901-6644,
sbowman@siriusradio.com

Web site: http://www.sirius.com/


Profile: International Entertainment

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