M-A-C in Indian Cinema: M-A-C Cosmetics is the Official Makeup Sponsor Of the 9TH Annual IIFA Weekend In Bangkok, Thailand

M-A-C in Indian Cinema: M-A-C Cosmetics is the Official Makeup Sponsor Of the 9TH Annual IIFA Weekend In Bangkok, Thailand

BANGKOK, Thailand, May 7/PRNewswire/ -- M-A-C Cosmetics, the leading brand of professional choice, is the Official Makeup Sponsor of the 9th annual International Indian Film Academy (IIFA) Weekend taking place in Bangkok 6, 7 and 8th June 2008.

This is the 9TH consecutive year that M-A-C has supported the International India Film Academy Awards weekend. IIFA now joins a prestigious list of leading award shows and film festivals supported by M.A.C including: The World Music Awards, Toronto; International Film Festival, Dubai; International Film Festival, MTV Europe Awards; The Academy Awards; Sundance Film Festival; The Pusan Film Festival, Korea; The Golden Horse Awards, Taiwan and many others.

As the Official Makeup Sponsor of IIFA, M-A-C will provide over 20 artists to create exclusive backstage make up for over 35 performers and 40 presenters at the IIFA Award ceremony to be held at Siam Niramit on June 8TH. M.A.C Artists will also be on-hand for touch-ups to the presenters and award winners throughout the ceremony and will also offer private makeup appointments to key celebrities in an exclusive M-A-C VIP Lounge.

The global team of professional make up artists descending on Bangkok for the IIFA weekend activities will be led by Dubai-based M-A-C Senior Artist, Vimi Joshi, who has a long list of Award show credentials. She has also worked with many Indian celebrities including Bipasha Basu, Vidya Balan, and Sonam Kapoor. Vimi travels around the world with the M-A-C PRO team bringing her artistic skills and global experiences back to the Middle East and India to lead the local makeup artist teams.

"It's such a great honor to be working with IIFA. It's a wonderful artistic collaboration of music, dance, theatre and make up, to celebrate the magic of the Indian Film Industry and to work along side a global team of M-A-C Artists that will support this prestigious event." - M-A-C Senior Artist, Middle East and India, Vimi Joshi.

In addition to supporting the IIFA Awards ceremony, M-A-C will be backstage at the IIFA charity event Fashion Show on JUNE 7TH. Among the designers showcasing on the runway are: Alta Moda, Vikram Phadnis, Sabyasachi Mukherjee, and Rohit Bal.

The weekend of film, celebrity and Awards would not be complete without the M-A-C Make Up Suite at the Dusit Thani Hotel, the official Hotel for the IIFA. M.A.C will provide a team of professional make up artists for on-call appointments to guests attending the IIFA red carpet events and activities from June 6 - 8th. IIFA guests can book a makeup application appointment in the M-A-C Suite by calling the M.A.C Hotline number.

"M-A-C is committed to supporting the professional make up artist industry around the world. The growth of the Indian Film industry is a testament to the creative talent that is emerging from this region to influence the world. M-A-C Thailand is very proud to be hosting the IIFA's in Bangkok in 2008" - Telan Narirat, General Brand Manager, M.A.C Cosmetics Thailand.

M-A-C (Make-up Art Cosmetics)

M-A-C, the leading brand of professional cosmetics, was created in Toronto, Canada in 1985 and is now part of The Estee Lauder Companies. The company's popularity has grown through a tradition of word-of-mouth endorsement from makeup artists, models, photographers and journalists around the world. M-A-C products are sold in more than 50 countries worldwide. For a M-A-C location or information on our products and services, visit http://www.maccosmetics.co.uk

Source: MAC Cosmetics

CONTACT: Stefanie Stangl, MAC Communications: +44(0)870-034-6514 or sstangl@mac-cosmetics.co.uk

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Profile: International Entertainment