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International Entertainment News

Sunday, May 18, 2008

GolTV Partners With U.S. Soccer Foundation Passback Program

GolTV Partners With U.S. Soccer Foundation Passback Program

Network Lends Production Expertise and Air Time to Program that Provides Economically Disadvantaged Children with New and Gently Used Soccer Equipment

MIAMI, May 18 /PRNewswire/ -- GolTV, the all-soccer network, announced today its media partnership with the U.S. Soccer Foundation Passback Program, which provides new and gently used soccer equipment to children in need both within the U.S. and around the world. Through this partnership, GolTV has produced a public service announcement to raise awareness for the initiative, which will be featured on GolTV and partner networks.

"Soccer is the sport that brings the world together, so we teamed up with an amazing organization to enable kids around the world to participate in the sport they love," said Enzo Francescoli, founder and CEO of GolTV. "Soccer fans and players, young and old, tune-in to watch GolTV, so it is an ideal place to raise awareness and encourage donations of soccer equipment to this excellent program."

"GolTV gives us a direct window of opportunity to reach our target audience through its network of loyal viewers and soccer fans," said Courtney Fischer, Passback Program Manager at the U.S. Soccer Foundation. "GolTV shares our passion for soccer, and we are delighted that the network has partnered with us to help children all over the world enjoy the sport that we love."

In addition to the PSA and complimentary airtime, the network will also air live coverage of U.S. Soccer Foundation fundraising events in the Miami area. To kick-off the partnership, GOL TV will join the Foundation on May 22 for the Foundation's Annual Passback Tour where over 150 children from America Scores Miami will participate in a soccer skills clinic, led by Miami FC players and local youth coaches.

About GolTV

GolTV is where soccer lives in the US 24/7, 365 days of the year. Founded in 2003 and led by Chief Executive Officer and former international futbol superstar, Enzo Francescoli, GolTV is the only bilingual US soccer network and the first channel conceived by professional athletes. GolTV is the only all-soccer network with unsurpassed exclusive soccer broadcast rights and an unmatched programming mix that speaks the universal language of soccer. The network brings viewers action from some of the world's most competitive leagues and elite tournaments, offering over 8,000 hours of soccer action each year and more unique soccer matches than any other network. For more information, visit www.goltv.tv.

About the Passback Program

The Passback Program is a joint effort between the U.S. Soccer Foundation, Eurosport and Major League Soccer to help meet the soccer uniform and equipment needs of all communities, regardless of income, gender or location. Since its inception, the program has grown enormously and thousands of pieces of equipment have been collected and distributed to schools, clubs and youth organizations across the nation. For more information, visit passback.org.

First Call Analyst:
FCMN Contact:

Source: GolTV

CONTACT: Angela Hein of Bob Gold & Associates, Inc. for GolTV, +1-310-
784-1040, angela@bobgoldpr.com

Web site: http://www.goltv.tv/
http://www.passback.org/


Profile: International Entertainment

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