ENGOBI(TM), First Caffeine-Infused Chip, Grabs 'Ax,' Heads Down to Georgia

ENGOBI(TM), First Caffeine-Infused Chip, Grabs 'Ax,' Heads Down to Georgia

Energized by NYC Sampling Success, ENGOBI Set to Explode in Hotlanta

NEW YORK, May 20 /PRNewswire/ -- Fresh off an explosive, New York City sampling wave, the ENGOBI(TM) Girls are hitting the road, bringing ENGOBI -- the love child of caffeine and snack chips -- to Atlanta May 21-23. Along with samples of the market's first caffeine-infused munchie, the ENGOBI girls will give the Peach State's Guitar Hero(TM) aficionados the chance to play the game along with friends alongside the ENGOBI tour van.

The ENGOBI girls will bring on the noise, bring on the crunch at Atlanta venues including the CNN Center, Centennial Olympic Park, the Georgia Aquarium and the Atlanta Zoo. On May 22, Atlanta Braves fans in search of a crunchy, flavor-packed pick-me-up will find the ENGOBI girls at the Bull Pen Restaurant near Braves Stadium from 3 p.m. until 7 p.m., passing out samples and T-shirts and giving music-lovers the chance to play Guitar Hero with friends.

"ENGOBI is rocketing off New York City shelves as soon as it's stocked," says Mark Singleton, VP of Rudolph Foods, the maker of ENGOBI. "When we saw the way typically jaded New Yorkers are reacting, we knew it was time to pack up the ENGOBI van and give crunch lovers outside Manhattan the chance to tank up on the tastiest, crunchiest energy source around."

As the ENGOBI girls make their way down the Coast (see their complete, nine-city itinerary at http://www.engobi.com/engobi-tour/events/), they'll be blogging from the van each day about the cities they're visiting and the people they meet. "If the ENGOBI girls, our high-octane snack chips or guitars don't perk you up, I'm not sure you have a pulse," Singleton declared. "With ENGOBI, couch potatoes just earned a place on the endangered species list."

According to Singleton, a 1.5-ounce, single-serving bag of ENGOBI contains approximately 140 milligrams of caffeine -- about 60 milligrams more than a can of most popular energy drinks. The latest entry in the functional foods category, ENGOBI will be distributed nationwide through convenience stores and select grocery stores. High-energy ENGOBI is sold in 1.5-ounce, single-serving bags, with a manufacturer's suggested price of $1.29 per bag.

About Rudolph Foods

Rudolph Foods Company, Inc. is one of the world's largest suppliers of branded and private-label snack products, with plants in Ohio, Georgia, Texas and California. Rudolph is solely dedicated to providing its customers with the best quality products and the highest levels of customer service at the best price. For more information or to order ENGOBI, please call 1-800-241-7675, or visit http://www.engobi.com/.

PRESS CONTACT:

For more information, or to schedule an interview with a member of the ENGOBI team, please call or email Melody Townsel at Fusion PR at 214-244-1072, or melody@townsel.com.

Photos, Graphics, Electronic Press Kit Available @ http://www.engobi.com/.

First Call Analyst:
FCMN Contact:

Source: Rudolph Foods Company, Inc.

CONTACT: For more information, or to schedule an interview with a member
of the ENGOBI team, please call or email Melody Townsel of Fusion PR,
+1-214-244-1072, melody@townsel.com, for Rudolph Foods Company, Inc.

Web site: http://www.engobi.com/
http://www.engobi.com/engobi-tour/events

---

Profile: International Entertainment