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Thursday, April 17, 2008

BACARDI(R) B-LIVE Miami Concert to Stream Live on MySpace.com for Music Fans Globally

BACARDI(R) B-LIVE Miami Concert to Stream Live on MySpace.com for Music Fans Globally

MIAMI, April 17 /PRNewswire/ -- BACARDI USA, INC. has announced it will stream it's BACARDI(R) B-LIVE Miami concert on MySpace.com on Saturday, April 19th during the live event.

(Photo: http://www.newscom.com/cgi-bin/prnh/20080417/NYTH053 )

The MySpace stream will allow music lovers globally to be at the concert, virtually, from 4pm to midnight, EDT, at www.myspace.com/blivemiami. The concert will also be available on demand for 48 hours after the event.

"Thanks to MySpace, music fans who can't make it to Miami or who missed out on tickets to BACARDI B-LIVE can still be a part of this unique concert event by tuning in online," said Nick Boyce, senior marketing manager for BACARDI.

The social networking site has also teamed up with BACARDI(R) rum, the world's favorite rum, to offer one exceptional DJ the experience of a lifetime: The chance to be the opening act at BACARDI B-LIVE. The contest was open to entrants 25 years of age or older. The winner will take the stage for up to 60 minutes. Included in the package is round-trip airfare to Miami and hotel accommodations for three nights, plus V.I.P. access to the event and after-party.

A 25-country global program of music events, BACARDI B-LIVE showcases both international and emerging artists, providing them with the opportunity to collaborate and deliver rousing audio and visual experiences designed to promote spontaneity through audience participation. Acts scheduled to perform include Groove Armada; Deep Dish (Dubfire + Sharam); DJ MOM JEANS AKA DANNY MASTERSON; Cedric Gervais and the combination of Dave Navarro and DJ Skribble featuring ?uestlove (Questlove); Cisco Adler; J Mello; and DJ Slynkee.

BACARDI B-LIVE will benefit Miami and other cities across the country by donating proceeds from the event to the VH1 Save the Music Foundation.

BACARDI B-LIVE is an exclusive ticketed private event for adults ages 21 and over only. For more information and to register for tickets, please visit www.blivemiami.com.

About BACARDI Rum

No mystery that the 'spirit' behind the B-LIVE series is BACARDI. In 1862 BACARDI revolutionized the spirits industry when founder Don Facundo Bacardi began producing his remarkable light-bodied, smooth rum -- BACARDI, the world's favorite premium rum brand. Today, BACARDI rum is produced in Puerto Rico, following the production legacy set forth by Don Facundo -- crafted in a five step distillation process, aged in American white oak barrels, and filtered five times for unparalleled quality and smoothness.

About Bacardi U.S.A., Inc.

Bacardi U.S.A., Inc. is the United States import, sales and marketing arm of one of the world's leading spirits and wine producers. The company boasts a portfolio of some of the most recognized and top-selling spirits brands in the United States including BACARDI(R) rum, the world's number-one selling rum; GREY GOOSE(R) vodka, the world-leader in super-premium vodka; DEWAR'S(R) Blended Scotch whisky, the number-one selling blended Scotch whisky in the United States; BOMBAY SAPPHIRE(R) gin, the fastest-growing gin in the spirits industry; CAZADORES(R) blue agave tequila, one of the top-selling 100 percent blue agave tequilas worldwide; MARTINI & ROSSI(R) vermouth, the world-leader in vermouth; and other leading brands.

    For additional information:     Cortney Silverman, Senior Account Executive    Corbin & Associates, LTD.    212/246-3586 / Cortney@corbinpr.com     Joe Gerbino, Manager, Corporate Communications & Public Relations    BACARDI U.S.A., INC.    305/573-8600 ext. 1421 / jgerbino@bacardi.com                     THIRSTY FOR LIFE? DRINK RESPONSIBLY.                              www.blivemiami.com  

(C)2008 BACARDI, THE BAT DEVICE AND B-LIVE ARE REGISTERED TRADEMARKS OF BACARDI & COMPANY LIMITED. BACARDI U.S.A., INC., MIAMI, FL. RUM -- 40% ALC. BY

VOL.

Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20080417/NYTH053
AP Archive: http://photoarchive.ap.org/
AP PhotoExpress Network: PRN5
PRN Photo Desk, photodesk@prnewswire.com

Source: BACARDI USA, INC.

CONTACT: Cortney Silverman, Senior Account Executive, Corbin &
Associates, LTD., +1-212-246-3586, Cortney@corbinpr.com; or Joe Gerbino,
Manager, Corporate Communications & Public Relations, BACARDI U.S.A., INC.,
+1-305-573-8600 ext. 1421, jgerbino@bacardi.com

Web site: http://www.blivemiami.com/
http://www.myspace.com/blivemiami


Profile: International Entertainment

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