SIRIUS Satellite Radio to Broadcast Every Game of the 2008 NCAA(R) Division I Men's Basketball Championship

SIRIUS Satellite Radio to Broadcast Every Game of the 2008 NCAA(R) Division I Men's Basketball Championship

SIRIUS to devote five channels to tournament coverage allowing listeners to hear every shot of every game

Exclusive talk shows 'The Shark Tank,' hosted by Jerry Tarkanian, and 'Rivals Radio' to provide expert analysis throughout tournament

NEW YORK, March 13 /PRNewswire-FirstCall/ -- SIRIUS Satellite Radio (NASDAQ:SIRI) will be the exclusive satellite radio provider of every game of the 2008 NCAA(R) Division I Men's Basketball Championship, offering listeners uninterrupted play-by-play access to every match-up from the opening round game on March 18 through the National Championship game in San Antonio, TX on April 7.

(Logo: http://www.newscom.com/cgi-bin/prnh/19991118/NYTH125 )

SIRIUS will devote five channels to tournament coverage and be the only radio broadcaster to air every game in its entirety with no blackouts. Games will air on SIRIUS channels 121, 122, 126 and 127. SIRIUS host Steve Torre will anchor SIRIUS' coverage on these channels, providing up-to-the-minute scores and highlights during game breaks and directing listeners to other games around the dial. SIRIUS will also carry Westwood One's coverage of the tournament, with pre-game shows and cut-ins to live game action, on SIRIUS Sports Central, channel 123.

On Selection Sunday, March 16, SIRIUS will provide live coverage as tournament brackets are announced, giving listeners up-to-the-moment info on who's in and who's out, on SIRIUS Sports Central channel 123 (6:00-9:00 pm ET).

Full tournament brackets, with match-ups and SIRIUS channel assignments, can be viewed and downloaded at www.sirius.com/collegesports starting Monday, March 17.

Throughout the tournament, SIRIUS can tune in to several exclusive sports talk shows.

The Shark Tank, the college basketball talk show hosted by legendary former coach Jerry Tarkanian, airs every Friday (1:00-3:00 pm ET) exclusively on SIRIUS Sports Central channel 123. During Final Four weekend, the show will air live from San Antonio on Friday, April 4 (12:00-3:00 pm ET), on Saturday, April 5 (12:00-3:30 pm ET) and on Championship Monday, April 7 (12:00-3:00 pm ET). Tarkanian will preview the games and speak live with some of the college game's top coaches.

"I can't remember a tournament with so many teams capable of winning the whole thing," said Tarkanian. "With the amount of talent in college basketball this year we're going to be treated to a lot of exciting match-ups. Fans can hear all those games on SIRIUS and we'll talk about all the best performances on The Shark Tank right through the excitement of Final Four weekend in San Antonio."

Rivals Radio, the college sports talk show hosted by Bobby Burton and Bill King, airs every weekday (6:00-9:00 am ET) and every Sunday (10:00 am-1:00 pm EDT) throughout the year on SIRIUS Sports Central channel 123.

Special college basketball editions of The Mike & Murray Show, the all-sports talk show hosted by Mike Yam and Bruce Murray, will air Thursday, March 20 and Friday, March 21 (9:00am-11:00am EDT) leading into tournament coverage on SIRIUS Sports Central channel 123.

SIRIUS will also broadcast games from the NCAA Division I Women's Basketball Championship, providing listeners from coast to coast with full coverage of every regional final, the Final Four and the Women's championship game.

During the regular season SIRIUS airs play-by-play from more than 150 college teams around the nation from conferences including the Pac 10, SEC, Big Ten, Big 12, Big East, Atlantic 10, Big West, Metro Atlantic, Mid-American, Missouri Valley, Ohio Valley, Southern, Sun Belt, West Coast, Western Athletic, Colonial Athletic Association, Horizon League and Ivy League.

About SIRIUS

SIRIUS, "The Best Radio on Radio," delivers more than 130 channels of the best programming in all of radio. SIRIUS is the original and only home of 100% commercial free music channels in satellite radio, offering 69 music channels. SIRIUS also delivers 65 channels of sports, news, talk, entertainment, traffic, weather and data. SIRIUS is the Official Satellite Radio Partner of the NFL, NASCAR, NBA, and broadcasts live play-by-play games of the NFL, NBA, as well as live NASCAR races. All SIRIUS programming is available for a monthly subscription fee of only $12.95.

SIRIUS Internet Radio (SIR) is an Internet-only version of the SIRIUS radio service, without the use of a radio, for the monthly subscription fee of $12.95. SIR delivers more than 80 channels of talk, entertainment, sports, and 100% commercial free music.

SIRIUS Backseat TV (TM) is the first ever live in-vehicle rear seat entertainment featuring three channels of children's programming, including Nickelodeon, Disney Channel and Cartoon Network, for the subscription fee of $6.99 plus applicable audio subscription fee.

SIRIUS products for the car, truck, home, RV and boat are available at shop.sirius.com and in more than 20,000 retail locations, including Best Buy, Circuit City, Crutchfield, Target, Wal-Mart, Sam's Club and RadioShack.

As of December 31, 2007, SIRIUS radios were available as a factory and dealer-installed option in 116 vehicle models and as a dealer only-installed option in 37 vehicle models.

SIRIUS has agreements with Aston Martin, Audi, Bentley, BMW, Chrysler, Dodge, Ford, Jaguar, Jeep, Kia, Land Rover, Lincoln, Maybach, Mazda, Mercedes-Benz, Mercury, MINI, Mitsubishi, Rolls-Royce, Volvo, and Volkswagen to offer SIRIUS radios as factory or dealer-installed equipment in their vehicles. SIRIUS has relationships with Toyota and Scion to offer SIRIUS radios as dealer-installed equipment, and a relationship with Subaru to offer SIRIUS radios as factory or dealer-installed equipment. SIRIUS radios are also offered to renters of Hertz vehicles at airport locations nationwide.

Click on www.sirius.com to listen to SIRIUS live, or to purchase a SIRIUS radio and subscription.

Any statements that express, or involve discussions as to, expectations, beliefs, plans, objectives, assumptions, future events or performance with respect to SIRIUS Satellite Radio Inc. are not historical facts and may be forward-looking and, accordingly, such statements involve estimates, assumptions and uncertainties which could cause actual results to differ materially from those expressed in any forward-looking statements. Accordingly, any such statements are qualified in their entirety by reference to the factors discussed in our Annual Report on Form 10-K for the year ended December 31, 2007 filed with the Securities and Exchange Commission. Among the significant factors that could cause our actual results to differ materially from those expressed are: our pending merger with XM Satellite Radio Holdings, Inc. ("XM"), including related uncertainties and risks and the impact on our business if the merger is not completed; any events which affect the useful life of our satellites; our dependence upon third parties, including manufacturers of SIRIUS radios, retailers, automakers and programming providers; and our competitive position versus other audio entertainment providers.

   P-SIRI    MEDIA CONTACT:   Andrew FitzPatrick, SIRIUS, 212.901.6693, afitzpatrick@siriusradio.com  

First Call Analyst:
FCMN Contact: afitzpatrick@siriusradio.com

Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/19991118/NYTH125
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com

Source: SIRIUS Satellite Radio

CONTACT: Andrew FitzPatrick, SIRIUS, +1-212-901-6693,
afitzpatrick@siriusradio.com

Web site: http://www.sirius.com/
http://www.sirius.com/collegesports

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Profile: International Entertainment