Paul Korda . com - The Web Home of Paul Korda, singer, musician & song-writer.

International Entertainment News

Friday, February 15, 2008

MultiVu Video Feed: With 1-Year to Dtv Transition, Consumer Awareness Is Up 80 Percent Since 2006, Says Cea

MultiVu Video Feed: With 1-Year to Dtv Transition, Consumer Awareness Is Up 80 Percent Since 2006, Says Cea

Government and Industry Education Campaign Ensuring a Successful Transition

NEW YORK, February 15 /PRNewswire/ -- On Feb 17th, 2009, the nation will switch over to digital broadcasting. Analog TV will be a thing of the past. The promise of an all-digital world is at hand. Consumer awareness of the transition to digital television (DTV) grew 80 percent since 2006, according to new market research released by the consumer electronics association (CEA).

CEA also released new survey results that predict the success of the national telecommunication and information administration (NTIA)'s converter box coupon program which launched in January and was prominently featured at the 2008 international CES. Converter boxes are only needed for consumers who watch over-the-air broadcasts on an analog television. CEA's survey found only 11 percent of television households – approximately 13 million – are solely over-the-air households, indicating that NTIA has sufficient converter box coupons to meet potential demand.

CEA remains committed to educating consumers, retailers, manufacturers and legislators about the transition to digital television. CEA's ongoing award-winning efforts include websites, printed collateral and media outreach. CEA currently operates websites that provide information about the DTV transition through consumer (digitaltips.org and antennaweb.org) and retailer education (ceknowhow.com).

SATELLITE FEEDS:

 Friday, February 15th, 2008        Friday, February 15th, 2008 3:30 PM - 3:45 PM ET               6:30 PM - 6:45 PM ET Galaxy 26                          Galaxy 26 Transponder 24                     Transponder 24 C-Band                             C-Band Downlink Freq. 4180 Horizontal     Downlink Freq. 4180 Horizontal  

NEWS: With 1-Year To DTV Transition, Consumer Awareness Is Up 80 Percent Since 2006, Says CEA

FORMAT: B-roll and Soundbites

ADDITIONAL RESOURCES: Video, hard copy requests, downloadable MPEG2, contact information and more available at: http://www.prnewswire.com/broadcast/31899/press.html

SOUNDBITES:

  • Gary Shapiro, President & CEO, Consumer Electronics Association
  • Chris Sterling, Professor of Media & Public Affairs, GWU

B-ROLL INCLUDES:

  • Historical television footage from the 1930 to present

VIDEO PROVIDED BY: Consumer Electronics Association

CONTACT: FOR TECHNICAL INFORMATION OR HARD COPY, PLEASE CALL:
MultiVu Media Relations, 1-800-653-5313 EXT. 3

Video: Hard copy requests, downloadable MPEG2, contact information and more available at:
http://www.prnewswire.com/broadcast/31899/press.html

Web site: http://www.ceknowhow.com


Profile: International Entertainment

0 Comments:

Post a Comment

<< Home